Kustomer

NOVEMBER 4, 2020

Customer experience (CX) is a determining factor in whether customers are loyal to a brand or not. Over 80% of companies who prioritize customer experience report an increase in revenue. 2020 brought huge changes to the business world and impacted customer service and operations across the board. The result?

Omni-Channel 140

Omni-Channel Customer Experience Chatbots e-support 140

Think Customers

JULY 29, 2022

Every time customers interact with a customer service representative, do a keyword search, click through a brand’s website, or engage other touchpoints, they’re giving hints about their interests and intentions. Insights into what customers want and need are more important than ever as the economy and market conditions change.

Data 59

Data Apparel Automotive Tourism 59

C Space

DECEMBER 3, 2021

Michael Müller, Director Global Brand Strategy, Customer Insights, Audi. To keep up, we have implemented a strong, holistic brand management and brand governance to secure commitment to our brand strategy all over the world. Future customer requirements will shift according to progressive, high-class products.

Automotive 52

Automotive Brands Software Innovation 52

Alida

OCTOBER 15, 2017

There’s never been a more crucial time for brands to keep a finger on the pulse of changing customer needs – or risk falling behind the pack. . At CX and the City over one hundred customers, insights, marketing and CX professionals across 5 countries joined us in Singapore to explore the future of customer relationships in Asia Pacific.

Groups 100

Groups Competitive Advantage Customer Journeys Feedback 100

Forrester's Customer Insights

JULY 29, 2020

The drivers of the future are evolutions of the past – some playing out now, others that will be far more prominent by 2025 and table stakes by 2030. […]. Forrester’s view on the future of banking is here – examining the changes that we expect to play out over the next decade of retail banking.

Banking 71

Banking Retail Virtual Agent Financial 71

Optimove

MAY 4, 2023

Leverage location-based marketing A location-based mobile marketing strategy can help deliver hyper-personalized, high-value micro-moments to users in-store, near a competitor store, or at home on a laptop. That’s when marketers create segments of users visiting competitive locations to convert them into customers. And geo-conquesting?

Video 52

Video Social Media Connections Comparison 52

Kustomer

NOVEMBER 4, 2020

Customer experience (CX) is a determining factor in whether customers are loyal to a brand or not. Over 80% of companies who prioritize customer experience report an increase in revenue. 2020 brought huge changes to the business world and impacted customer service and operations across the board. The result?

Omni-Channel 52

Omni-Channel Customer Experience Chatbots e-support 52

Currency Alliance

JANUARY 18, 2021

How much must they know by 2025 to not become a commodity? As the industry enters a future redefined by human-displacing technologies, much higher customer expectations and competitors such as Airbnb, this can be a devastating oversight. How hotels can prepare: shift budget from ‘human’ costs to reward value for customers.

Hospitality 52

Hospitality Loyalty Industry Hotels 52

Lumoa

FEBRUARY 9, 2023

The focus on enhancing customer experience has gained traction in recent years. As businesses recognize its value, the shift from a product-centered approach to a customer-centric one continues. Actionability is also, as we believe, one of the essential aspects of customer experience management. Listen to your customers.

Net Promoter Score 445

Net Promoter Score Customer Journeys Customer Experience Omni-Channel 445

Forrester's Customer Insights

JULY 16, 2020

These themes are already starting to play out now but will be far more prominent by 2025 and table stakes by […]. As part of our upcoming research report on the future of banking, Jacob Morgan and I have been interviewing financial services experts around the globe. Out of that research, four clear themes have emerged.

Banking 36

Banking Financial Report Connections 36

Currency Alliance

DECEMBER 1, 2020

The customer experience has evolved. The integral design of a loyalty program and the value it delivers customers has not changed much in the past 20 years, largely because the supporting infrastructure has remained the same. The result has been impediments to managing customer data efficiently and making it actionable.

Loyalty Programs 52

Loyalty Programs Loyalty Multi-Channel Hotels 52

Currency Alliance

DECEMBER 17, 2019

This is the blog version of our Loyalty Strategy Guide 2020. For a more engaging read, click here to Currency Alliance Loyalty Strategy Guide 2020. Much of the bad has derived from a lack of belief or understanding from CEOs, who constrain budgets, and prop up short-term earnings with value that ought to flow to customers.

Loyalty 64

Loyalty Strategy Loyalty Programs Travel 64

West Monroe

NOVEMBER 13, 2022

Well-coordinated go-to-market teams, equipped with insight, can deliver more The concept of RGM is about aligning all go-to-market processes and teams that contribute to revenue generation—marketing, sales, service, product development, finance, and others—and equipping them with consistent, timely, and relevant insights.

Strategy 52

Strategy Management Sales Government 52

West Monroe

NOVEMBER 13, 2022

Well-coordinated go-to-market teams, equipped with insight, can deliver more The concept of RGM is about aligning all go-to-market processes and teams that contribute to revenue generation—marketing, sales, service, product development, finance, and others—and equipping them with consistent, timely, and relevant insights.

Strategy 52

Strategy Management Sales Government 52

West Monroe

NOVEMBER 13, 2022

The concept of RGM is about aligning all go-to-market processes and teams that contribute to revenue generation—marketing, sales, service, product development, finance, and others—and equipping them with consistent, timely, and relevant insights. The growing complexity of customer and product portfolios.

Strategy 52

Strategy Management Sales Government 52

West Monroe

JANUARY 25, 2022

At the heart of the industry, though, financial services has always been about close, personal relationships between experienced bankers and decades-loyal customers. One need only look to the continued expansion of chatbot AI solutions and endless scripted questions when trying to use phone-based customer services lines.

Banking 52

Banking Financial Trends Multi-Channel 52

Currency Alliance

FEBRUARY 10, 2021

In my opinion, if someone believes they have reached ‘best practice’, then they typically stop thinking about how to create more value for all stakeholders, and simply allow inertia to drive their customer engagement efforts. But, they absolutely have a loyalty strategy that is executed well across their entire business.

Loyalty Programs 52

Loyalty Programs Loyalty How To Touchpoint 52