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4 out of 5 organizations have not increased their customer satisfaction since 2010!

Beyond Philosophy

His research focuses on customer satisfaction, customer experience, measurement, and management. Morgeson thinks there are two answers: Organizations need to do more than measure satisfaction. However, Morgeson says before five years ago, we had a different economic system. So, I wanted to share his insight here with you, too.

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The Transparent Customer Experience: how measurement can benefit both company & customer

ijgolding

It is impossible to go online these days without seeing some form of ‘customer driven measurement’. Whilst there will always be some who are cynical of online reviews (as to the genuine nature of them), I think that any form of publicly available measurement can only continue to help put the customer at the heart of business decision making.

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Why most companies miss the biggest financial benefits of customer feedback – by Guy Letts

ijgolding

This is where an improvement is needed to your products, services, systems, processes, policies or people’s behaviours. Of course, this means that it’s flawed thinking to outsource measurement of customer satisfaction, or to have the results go only to silos of analysts or marketers and not to operational roles. Tips to make it easier.

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Beyond overall survival: Time to agree on the value of alternative oncology endpoints?

Clarivate

Defined as the time from randomization to death, OS is precise, objective, and relatively easy to measure. Measurement of OS is also susceptible to confounding, particularly when involving multiple lines of therapies, patient crossover, and the occurrence of non-cancer related deaths. Oncologist, 2010. 41 (16_suppl): p.

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How B2B Brands Can Benefit from Social Listening

Brandwatch CX

Example: Paul Dunay of Avaya closed a $250,000 sale by responding to a tweet that said “Time for a new phone system very soon.” Analysing buyer keywords such as “new phone system” resulted in a huge opportunity for them. Example: At Brandwatch , we keep tabs on our competition online.

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How B2B brands can benefit from social listening

Brandwatch CX

Example: Paul Dunay of Avaya closed a $250,000 sale by responding to a tweet that said “Time for a new phone system very soon.” Analysing buyer keywords such as “new phone system” resulted in a huge opportunity for them. Example: At Brandwatch , we keep tabs on our competition online.

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How Marmalade Insurance Has Utilised Customer Feedback Software to Help Improve CSAT and Increase Their Net Promoter Score

CSM Magazine

We were also confident there would be financial rewards for measuring and improving customer satisfaction. Set up in 2010 by Guy Letts, who previously worked at technology firm, The Sage Group plc. We all buy into the correlation between happy customers and valuable customers – who stay longer, buy more and recommend more.