article thumbnail

What Technology Is Available to Achieve a 360 Degree Customer View?

CSM Magazine

Customer Relationship Management (CRM) Systems CRM software is the cornerstone for managing customer information, interactions, and history. Data Integration Tools These tools help in combining data from different sources, such as CRMs, ERP systems, social media, and other databases, to create a unified view.

article thumbnail

Sabio Group’s New E-Book Redefines the Role of CRM in Customer Experience Transformation

CSM Magazine

Sabio Group, the digital experience transformation services specialist, has launched a new e-book which takes a deep dive into the role that Customer Relationship Management (CRM) systems play in shaping and orchestrating modern customer journeys.

CRM 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Leveraging Artificial Intelligence and Machine Learning in E-commerce Development

CSM Magazine

Key Aspects of E-commerce Changed by AI and ML AI and ML technologies are making big changes in online shopping, spawning numerous e-commerce development solutions. One popular way is called collaborative filtering, where the system looks at what similar users have liked or bought to suggest items.

article thumbnail

Graphisoft Recognised for Its Business Transformation Investment in Project with Sabio Group

CSM Magazine

The goal is an extensive revamp of Graphisoft’s web-to-cash process, creating a seamless customer experience in line with its new SaaS model through an easy and flexible B2C e-commerce platform. Graphisoft is evolving its internal systems to support its fundamental shift in business model from perpetual to SaaS.

Groups 52
article thumbnail

Essential Tools for Remote Customer Support Agents

CSM Magazine

Remote work has become the new norm in various industries, and customer support teams are no exception. Here we focus on two major tech tools that are reshaping remote customer support: call tracking software and workforce optimization software.

Tools 64
article thumbnail

Green Spark Environmental Cleans Up Job Management with BigChange

CSM Magazine

Green Spark introduced the BigChange job management system to improve the flow of information between field staff, using the mobile app, and the back-office. Long before BigChange, Green Spark relied on spreadsheets and e-mails, as did most companies at the time, but the need to scale and grow led to the search for improvement.

article thumbnail

What is CPaaS?

CSM Magazine

For example, an e-commerce app can directly integrate chat and video call functions, allowing customers to interact with customer service without leaving the app. Interactive Voice Response (IVR): Create automated voice response systems. Customer Support: Enabling in-app messaging for quick and personalized customer service.