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Retail Reputation Management: Shop Strategies for Customer Retention

InMoment XI

Whether you are a local shop, regional staple, or nationwide brand, reputation management is one of the most important marketing strategies you need to master to ensure brand success. Your online reputation is also a significant factor in the way your customers perceive and interact with your brand.

Retail 260
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How Market Segmentation Can Be Used to Improve the Customer Experience

InMoment XI

It’s crucial that brands understand the experiences they provide and whether or not they satisfy the needs of customers, employees, and beyond. Effective market segmentation is critical to that goal. Every business should know the ins and outs of how their marketing, advertising, and sales team measure up.

Marketing 260
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Did The Virtual Customer Retention Dog Eat Your Client Base Homework?

One Millimeter Mindset

Surprised to enter 2022 digging yourself out of a huge 2021 customer defection hole? It just could be you left your entire client retention strategy up to the virtual customer retention dog. What excuses do you make to your managers about your less-than-stellar rate of customer retention?

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Cross Functional Customer Retention is Key to Strategy

One Millimeter Mindset

An enlightened cross-functional customer retention strategy is key to strategic business success. After all, retaining customers is central to business longevity. Because professional proactivity is central to a cross-functional customer retention strategy. Engage me to present a One Millimeter Mindset program!

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How to Optimize Customer Retention in the Insurance Industry

ReviewTrackers

Improving customer retention can prevent billions of dollars of lost revenue in the insurance industry. What’s worse than losing billions in revenue is the amount that insurers have to pay to acquire new customers. According to Hubspot, the insurance industry is tied for the third-highest customer acquisition cost at $303.

Insurance 123
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How Customer Success and Marketing Can Work Together to Increase Customer Retention

ClientSuccess

This is all to say that while working closely with sales departments comes naturally to most CSMs, bringing in other departments – such as marketing – can sometimes leave both customers and internal teams wanting more. Why is customer marketing important? Digital Marketing. And the results need to be there as well.

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Proactive Churn Prevention Promotes Customer Retention

Totango

Read on to learn what churn is, how an attrition analysis can help you pinpoint why you’re losing customers, and what steps you can take to prevent customer churn. What Is Churn Rate and How Does It Relate to Customer Retention? Poor Customer Fit.