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XI Café Podcast, Episode 6: Demonstrating CX Impact, ROI, and More With The Customer Show’s Mary Anne Ghobrial

InMoment XI

Mary Anne Ghobrial is the director of Australia’s largest customer experience event— The Customer Show. Here’s an overview of their Q&A: What Is the Customer Show? All brands know that customer experience is important—delighting customers is the name of the game. Think of it like building a house.

ROI 260
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NPS and Journey Analytics: 2 Key Elements Of Your Customer Insights Program

Kerry Bodine

If you read my last post , you’ll know that I credit the launch of Net Promoter Score® as one of three pivotal events that paved the way for the customer experience discipline. Use a mix of methods — and a mix of quantitative and qualitative data — to get the richest insights about your customers’ needs and expectations.

NPS 120
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NPS and Journey Analytics: 2 Key Elements Of Your Customer Insights Program

Kerry Bodine

If you read my last post , you’ll know that I credit the launch of Net Promoter Score® as one of three pivotal events that paved the way for the customer experience discipline. Use a mix of methods — and a mix of quantitative and qualitative data — to get the richest insights about your customers’ needs and expectations.

NPS 120
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Google Reviews: Steps for Businesses to Succeed

InMoment XI

This strategy can be used in tandem with your online reputation management strategies. Businesses can claim their Google My Business listing, which allows them to manage and respond to reviews. Along with customer acquisition, there are a lot of other reasons that make Google reviews important. What are Google Reviews?

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Three questions to ask when navigating the new B2B event management technology landscape

Forrester's Customer Insights

B2B events have undergone the most profound change imaginable over the past three years. Marketers now need to manage a much more complex event landscape, planning and executing a range of events across in-person, virtual and hybrid formats.

B2B 26
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Top 5 takeaways from Totango’s CXO: Series Virtual Event featuring SevenRooms

Totango

Yesterday we hosted the second event in our CXO Series for Customer Success executives. If you didn’t get a chance to attend, I highly recommend watching the replay on our YouTube Channel, Everything Customer Success. . Here are the Top 5 takeaways from yesterday’s event, . Frontline Foods has raised 9.2

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Important Questions To Answer Before Making Your Events Virtual

Forrester's Customer Insights

Back in March, Nick Barber and I teamed up to help B2B marketers assess whether virtual events were a viable alternative to physical, as COVID-19 forced event managers to cancel in–person events wholesale.

B2B 57