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How to Build a Next-Generation Loyalty Scheme

CSM Magazine

Loyalty schemes have been around a lot longer than you think, going back even further than the frequent flyer programmes that took off in the late 1970s. Hamish Sherlock of Applause , explains how to build a next-generation loyalty scheme. Plus, the rewards points should be available to consumers in a timely manner.

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Guest blog: On-Demand Economy – How to Pivot Customer Service Practices to Give Consumers What They Want

Comm100

The modern global consumer is impatient, specific about their needs, and more than willing to jump ship to go to another brand if you fail to impress them immediately. If you want your brand to thrive in the modern market , you’ll need to know how to pivot your customer service practices to give your target consumers what they want ASAP.

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Conduent CX Research Finds Strong CX Fundamentals Are Essential in the Consumer Relationship

CSM Magazine

The research, Experience & Loyalty Insights: A Research-Based Review, is a collaboration between Conduent and Execs In The Know. The good news for Retail/e-Commerce brands is that 62% of their customers think their customer care needs and expectations are generally being met, versus 35% of consumers across all industries.

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The Art of Selling CX

Horizon CX

By tailoring its services to meet and exceed customer expectations, Amazon has secured customer loyalty, driving market share growth, and enhancing its overall strategic position. Strategic Milestone: Apple’s success in customer experience contributes to its strategic milestone of brand loyalty.

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Cargo loyalty emerges to help aviation attract business

LoyaltyPlus

Anew concept, cargo loyalty, has emerged within retail and related marketing, and all evidence suggests it is already helping to lift the ailing aviation industry off its knees. Cargo loyalty is being discussed as a credible means of doing just that. What does this mean for the air passenger?

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Tim Kelly MotorClaimGuru insurance expert

Helen Dewdney

He is a Member of the Society of Operations Engineers, Member of the Institute of Road Transport Engineers, Certified Automotive Engineer, Eng Tech, Associate of the Institute of the Motor Industry. He realised there was a need to educate the consumer around the minefield of motor insurance. See Contact. Use the code ELRCOW.

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Customer Satisfaction Drives Loyalty

Middlesex Consulting

They derive this information for what appears to be an endless stream of consumer surveys and they present it in ways that are clear and timely. I will focus on the Repurchase chart of the first figure to talk through how to think about this data but everything I write is equally applicable to all four areas of loyalty.

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