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Lesson #2: CX Measurement Is Hot, But It's Not What You Think It Is

PeopleMetrics

As noted previously, the term VoC is frequently used to describe the measurement of the customer experience; so is the term customer experience management (CEM). So, what is CX measurement or VoC? Consider a telecommunications company whose business model is signing up customers for a one-year contract for various wireless services.

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Utilities should consider a new model to overcome connectivity issues with grid modernization

West Monroe

Uninterrupted grid edge connectivity is essential for distribution utilities driving toward a future where efficient, secure, and reliable field area network (FAN) operation is not just preferable but required. Public carrier coverage limitations may not enable all critical devices to connect via the PVNO model.

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Emerging Trends In Customer Experience: The Continuing Story

Storyminers

Together, we worked on the wireless drive-thru experience for McDonald’s. Numbers are just measures of things that we know how to measure, but they don’t typically tell the full story. Not everything that matters to customers can be measured and not everything we measure matters to them!

Trends 147
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Gadgets You Need When Starting a New Business

CSM Magazine

Mostly, the extreme charge station available in the market offers less power supply to all the connected devices. The charge station measures 140x100x33mm and comes with industry-best features like heat management, overvoltage, and overcurrent protection. Wireless Printers.

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Emerging Trends In Customer Experience: The Continuing Story

Storyminers

Together, we worked on the wireless drive-thru experience for McDonald’s. Numbers are just measures of things that we know how to measure, but they don’t typically tell the full story. Not everything that matters to customers can be measured and not everything we measure matters to them!

Trends 171
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How B2B Brands Can Benefit from Social Listening

Brandwatch CX

Example: When Boingo Wireless accidentally sent an email meant for just a few clients to 20% of their users, indicating that their accounts would be cancelled, a wave of complaints rolled in on their social networks. When there is a crisis looming for your company, there is a good chance you will hear about it on the web first.

B2B 59
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Making Your Contact Center Adaptive: Advanced Management Techniques for Quickly- Changing Customer Expectations

Storyminers

Do you see a future where AI and robots can actually enhance the “human-to-human” connection? Is there a measurable correlation between CX and revenue? Some of the older metrics that emphasize benefit to the company require augmentation with measures that accurately measure the value of an experience on customers.