ReviewTrackers

FEBRUARY 24, 2021

Reputation marketing is a way of thinking about your reputation in the same way you think about your marketing – the more positive your brand’s reputation, the more growth you can deliver. Companies like Apple get a huge value from their reputation as a user-friendly company that provides great customer experience.

Brands 104

Brands Marketing Social Media Sports 104

NetBase

MARCH 20, 2020

With no real end of the Coronavirus, aka Covid-19 in sight, how will companies and brands reach sports fans on their couches, when so much of their regular advertisements are typically tied up in live sports? at the beginning of its time indoors, sports (of every variety) have been canceled. With the U.S.

Sports 67

Sports Advertising Social Media Entertainment 67

Beyond Philosophy

OCTOBER 26, 2023

A listener, Irene Beard, is starting her own company. She’s always believed in a strong brand, but how can she plan what people take away from her brand? She thinks of brands appropriately, and not everyone does. Brands are a tactic we use, which is different than strategy. Your brand is a tactic.

Brand Values 89

Brand Values Brands Social Media Sports 89

ReviewTrackers

MAY 18, 2023

Not only does getting more reviews boost your search engine visibility and performance; it also helps you foster trust and strengthen your brand reputation in places where consumers are looking and talking. It’s important to identify the review sites and platforms where your company is allowed to encourage feedback. Try batch emails.

Brands 123

Brands Multi-Channel Case Study Automotive 123

Beyond Philosophy

MAY 2, 2024

I would also include my loyalty to my Luton Town Football Club sports team. People are very loyal to their sports clubs, and I am no different. It’s rare for people to change allegiances to sports franchises once they’re held, even if you move to another place that has a different sports team.

Loyalty 78

Loyalty Sports Travel Financial 78

GetFeedback

MAY 8, 2019

It’s what every company wants following a consumer’s experience with their brand. Our inboxes receive surveys from companies we have done business with, asking for our feedback on a purchased product or service or an experience with their customer support desk. Branding your survey is the smart thing to do. Use a theme.

Survey 170

Survey Brands Social Media Sports 170

ShepHyken

APRIL 30, 2024

I quoted several people from sports, entertainment and business. For example, 94% of the more than 1,000 consumers we surveyed said convenience is important, 87% of customers will recommend a convenient company or brand, and 70% will pay more for convenience. The concept of simplicity is financially powerful.

Entertainment 84

Entertainment Sports Financial ROI 84

Alida

APRIL 19, 2017

A renowned luxury fashion brand announces deep job cuts. Companies like Nordstrom, Walmart and Dick’s Sporting Goods actually plan to open more stores in the next 12 months. One way companies are bucking the trend is by driving costs down. Other retail companies are placing their bets on experiential retailing.

Retail 173

Retail Company Sports Fashion 173

West Monroe

FEBRUARY 13, 2024

About the episode Explore the transformative power of AI and digital technology in the sports industry on our latest episode, which features Satisfi Labs CEO Don White. Fresh off the Super Bowl's digital showcase, dive into how these technologies are enhancing fan experiences by making sports more accessible and interactive than ever.

Sports 98

Sports Tourism Entertainment Technology 98

Kustomer

APRIL 25, 2022

Customer service generally refers to the direct interaction between the customer and the company. This interaction is often initiated by the customer rather than the company, such as when a customer has a question about a product prior to making a purchase or is dissatisfied after completing a purchase. Getting CX Buy-in, Company Wide.

Strategy 98

Strategy Company e-support How To 98

Win the Customer

SEPTEMBER 18, 2018

The same is true in the business of professional sports, a $60 billion-a-year industry where some franchises grow into monster brands. Sales managers in many industries sometimes use sports themes in their coaching -– competitiveness, dedication, strategy execution, etc. The selling game takes place in the buyer’s mind.

Sports 69

Sports Sales Social Media Training 69

Avaya

APRIL 9, 2019

Sports marketing, sponsorship, fan engagement, player tech, these are all things that have come on heavy in recent years. Previously, sports were simply about the main media networks, the prime times, the most popular sports, and the players. But now… the business of sports has grown infinitely and means so much more.

Sports 51

Sports Trends Entertainment Contact Center 51

Blake Morgan

MARCH 13, 2023

Companies with female CEOs aren’t just more profitable —they also tend to lead in customer experience. But it’s also challenging to find that balance between leading a company and fulfilling other passions. Guild partners with companies to create benefits programs that enable employees to get college degrees for free.

Customer Centricity 66

Customer Centricity Company Insurance Travel 66

SAP Customer Experience

JANUARY 27, 2022

With its history deeply ingrained in sports heritage as the exclusive supplier of on-field caps for Major League Baseball, New Era Cap Company Inc. is a leading provider of athletic headwear and sports accessories. Founded in 1920, New Era was initially set up as a wholesale business using a business-to-business.

Sports 78

Sports Consumers Brands Company 78

Maru Group

MAY 14, 2020

And what media, technology, and gaming companies can do to get ahead of it. As nearly every major global sporting event has been canceled or suspended because of the coronavirus, sports fans are having to adapt and find new ways to channel their energy. Added value through contextual narrative.

Sports 52

Sports Entertainment Video Multi-Channel 52

NetBase

APRIL 28, 2020

ESports is an explosive industry and many top brands are paying attention. Here are the top companies mentioned in the eSports conversational context in the past three months, and the sentiment expressed (all overwhelmingly positive): Gaming stream services such as Twitch and Mixer are as strong as ever and growing.

Brands 67

Brands Sports Social Media Banking 67

Alida

NOVEMBER 25, 2016

In our e-book The 10 Smartest Brands: How They Use the Competitive Advantage of Customer Intelligence , we reveal how companies like D E WALT, LinkedIn and Salomon engage with customers to make better marketing, customer experience and product innovation decisions. Some brands use their community to build buzz and awareness.

ROI 100

ROI Measurement Brands Net Promoter Score 100

NetBase

JUNE 5, 2020

Brand advertising budgets continuing to shift towards online and social media. AT&T, HBO Max, Peacock, Hulu and Quibi offer ways for brands to reach more consumers. 52% of all online brand discovery still happens in public social feeds. Sports are for spectators, and with no live audience, creativity became the new sport.

Innovation 73

Innovation Brands Social Media Advertising 73

Beyond Philosophy

MAY 8, 2017

Interestingly, those driving the cars painted with a Red Bull logo consistently drove faster and more aggressively than other participants, apparently because of the subconscious cues delivered by the soft drink’s branding and market personality. It can take years to build a brand, but just one wrong tweet to shatter that image.

Brands 141

Brands Customer Experience Advertising Study 141

BirdEye

JULY 10, 2023

Customers and brand ambassadors aren’t the only prospects out there who can support your business. From Instagram influencers to big-name industry leaders, partnering with like-minded brands can help you unlock valuable new opportunities. Table of contents Why do brand collaborations work?

Brands 52

Brands Fashion Social Media Retail 52

CSM Magazine

JUNE 8, 2023

Companies boost their reputation and brand image and build loyalty by treating customers right. That gives companies with stellar customer service a serious competitive advantage. Take a page out of these companies’ books to learn more about how to implement the best customer service practices. And for good reason.

Exceptional Customer Service 52

Exceptional Customer Service Company Customer Service Airlines 52

ReviewTrackers

MARCH 26, 2018

When you were applying to jobs right out of college, your advisor, family and friends may have told you to watch what you post on social media because you had to create a positive online brand reputation to get a job. When customers search for businesses online, they will turn away if they see negative content or reviews about your company.

Brands 82

Brands Marketing Social Media Sports 82

BirdEye

DECEMBER 8, 2022

If you don’t know which platforms are available, you may be throwing away opportunities to make your brand a household name. We’ll also help you narrow down your target audience and determine which platforms can help boost your brand and get more followers. Let’s say you’re a business-to-consumer (B2C) company selling retail products.

Social Media 98

Social Media Brands Video Entertainment 98

C Space

SEPTEMBER 21, 2020

The Brand Move Roundup – September 18, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. In early March we began reporting daily on how brands were dealing with Covid-19. 15 came from media companies, according to Tubular Labs.

Brands 40

Brands Sports Fashion Video 40

Retently

MARCH 29, 2023

Tesla currently holds a satisfaction rating of 96 , outscoring every other car manufacturer company in Net Promoter Score® ratings. And then comes Elon Musk with the Tesla team, creating something different, something we thought couldn’t happen – an automotive startup company. Sporty yet practical vehicle.

Net Promoter Score 198

Net Promoter Score NPS Automotive Customer Satisfaction 198

Customer Bliss

MAY 23, 2018

Fanatics is the world’s largest provider of officially licensed sports gear. In this episode, Carolyne speaks about the importance of employee experience at Fanatics and how that translates to a better customer experience for dedicated sports fans. What can be done to improve the “click to porch” experience (from order to delivery).

Sports 197

Sports Customer Experience Travel B2C 197

TechSee

APRIL 22, 2024

In today’s fast-evolving service landscape, companies are continuously innovating to improve customer experience (CX). Breaking Down CX Innovation Barriers for Customers Customers naturally want to engage with your brand, especially when issues arise. They need these interactions to be quick and hassle-free.

Innovation 109

Innovation How To Sports Video 109

C Space

JULY 24, 2020

The Brand Move Roundup – July 24, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Four months ago, when the gravity of the situation became clear, we started daily reporting on how brands were dealing with the COVID-19 crisis.

Brands 52

Brands Sports Advertising Transportation 52

Oracle

APRIL 16, 2020

When it comes to captivating an audience, there’s nothing like the power of brand storytelling. So how can a brand harness the power of storytelling to connect with customers? Here are 4 examples of exceptional and memorable brand storytelling. Nike has been at the forefront of brand campaigns for decades.

Brands 73

Brands Transportation Advertising Sports 73

Beyond Philosophy

MAY 24, 2017

The companies in charge of the food concessions started paying attention to what game goers want. When Centerplate, a hospitality company that serves stadiums and ballparks nationwide began looking at data on ballpark attendees , it found that season ticket holders might only go to 17 games out of more than 80 on the schedule.

Trends 138

Trends Company Sports Hospitality 138

C Space

JUNE 17, 2020

The Brand Move Roundup – June 17, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Sixteen weeks ago, when the gravity of the situation became clear, we started daily reporting on how brands were dealing with the COVID-19 crisis.

Brands 52

Brands Sports Airlines Government 52

C Space

MAY 28, 2020

The Brand Move Roundup – May 28, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus. In the U.S., The first race back racked up 6.3

Brands 52

Brands Self Service Tourism Sports 52

NetBase

SEPTEMBER 5, 2019

Sponsorships with sports teams or athletes offer amazing awareness opportunities for brands – and this doesn’t only apply to those offering athletic gear or sports drinks. How can your brand make the most of this NFL season , or any sports season, for that matter? Where do brands start? We have ideas.

Brands 45

Brands Sports Social Media Course 45

Experience Investigators by 360Connext

APRIL 23, 2024

Leading customer experience efforts within a larger business strategy can offer a blueprint for fostering customer loyalty, enhancing customer (and employee) retention, and ultimately, driving brand loyalty. If you have customers, then they’re having an experience with your brand, your products, and at every step in their journey.

ROI 143

ROI CEM Net Promoter Score Customer Experience 143

C Space

MAY 1, 2020

The Brand Move Roundup – May 1, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus.

Brands 52

Brands Tourism Hotels Sports 52

C Space

JULY 6, 2020

The Brand Move Roundup – July 6, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Three months ago, when the gravity of the situation became clear, we started daily reporting on how brands were dealing with the COVID-19 crisis.

Brands 52

Brands Sports Hospitality Retail 52

C Space

SEPTEMBER 9, 2020

The Brand Move Roundup – September 9, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. In early March we began reporting daily on how brands were dealing with Covid-19. Knotel , a competitor, is also marketing itself this month.

Brands 40

Brands Sports Travel Report 40