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The Lifecycle and Legacy of a Chief Customer Officer, with Stephen Ingledew – CB63

Customer Bliss

Stephen has held senior executive roles in marketing, customer growth, distribution, or product with Barclays, AMP, Frizzell, Berkeley Berry Birch, and Standard Life. These included the creation of new marketing approaches to acquire and retain customers and the formation of a new customer focused digital business channel.

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Chief Customer Officer Role in the Hospitality Industry, with Mark Weinstein – CB23

Customer Bliss

Mark is a data-driven leader, responsible for rearchitecting Hilton’s go-to-market strategy and helping integrate marketing, digital, ecommerce, sales, revenue management/pricing, distribution, customer contact, loyalty and partnerships. Mark served as chief of staff and strategist for the global team. Bank on that.

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Webinar Spotlight: Creating Engaging Real-time Experiences to Enhance Your Customer Experience

ECXO

Allow us to introduce our esteemed panelists and facilitator: Robert Neuwirth: An accomplished CRM expert and product owner at Erste Bank. Dr. Reinnarth is widely recognized as a leading expert in cross-channel customer management and marketing automation. Learn more about him at [link]. Discover more about his work at [link].

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Driving CX transformation within the C-suite

Alida

Last week, 16 C-level leaders in CX, digital transformation and marketing came together for the CMO Lunch Series : Driving CX Transformation , an executive lunch series for CMOs and CCOs to share peer-to-peer insights while networking over lunch. What’s more, Bendigo Bank saw untapped potential in uncovering the negative aspects of the brand.

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SaaS Customer Experience Starts in the C-Suite

Experience Investigators by 360Connext

In 2003 there were 30 Chief Customer Officers worldwide according to the Chief Customer Officer (CCO) Council, reaching 450 by 2011. The sales team is representing the product as it is today and not as they hope it will be tomorrow.

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Regulation as a CX opportunity

Zeisler Consulting

As a CX consultant and Fractional Chief Customer Officer, at times I’ve had clients and worked with companies in highly-regulated industries; from healthcare to insurance as well as others. Act on those opportunities and adjust your Customer-facing policies and processes accordingly.

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The First 90 Days: How To Excel In A Customer Leadership Role

Blake Morgan

           From Chief Experience and Chief Customer Officers to Customer Experience leaders, more companies are creating customer leadership roles. These positions can greatly impact customer-centricity, but they bring a common question: where do you start?