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Predictive Analytics Examples that Demonstrate Its Impact on Customer Experience

InMoment XI

Organizations should take a closer look at predictive analytics examples to discover the myriad of ways that data and artificial intelligence (AI) can power more personalized customer experiences and enhance brand loyalty and customer retention. What is Predictive Analytics? Improve customer lifetime value.

Analytics 260
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Understanding Customer Experience Analytics: Unlocking Insights for Success

InMoment XI

With 87% of consumers actively avoiding buying from brands they don’t trust, understanding and improving the customer experience has never been more critical. Customer experience analytics is the practice that empowers businesses to do just that. What is Customer Experience Analytics?

Analytics 324
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Voice of Customer Analytics: What, Why, and How to Do It

Lumoa

Companies are finding that innovative technologies can make collecting voice of customer analytics more effortless than ever—and these technologies have opened up exciting new possibilities for improving customer experiences. In this article, we’ll go over what Voice of Customer data analytics is and the different types.

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How to Excel at Event Feedback + Free Template

SurveySparrow

Planning and executing an event can be nerve-wracking. And when we’re focused on our own little event tunnel, from strategy and venue to content, promotion and registration, it’s easy to lose sight of the people at the other end of it all – our audience. That’s why event feedback is crucial. Here we go!

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Batch AND Real-time Marketing Analytics, instead of Batch OR Real-time

ECXO

Batch AND Real-time Marketing Analytics, instead of Batch OR Real-time Using technology and analytics to support marketing is not especially new. But if you want to drive behavior based on given interactions with your brand as they happen, then real-time marketing analytics is the friend you never knew you always wanted.

Analytics 124
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5 Capabilities of Business Intelligence for Social Media Monitoring and Analytics

CSM Magazine

In this article, we’ll explore five key capabilities of BI that empower businesses to monitor social media conversations, analyze sentiment, conduct competitor analysis, create customized dashboards and reports, and integrate social media data with other sources for comprehensive analytics.

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Effective Event Ticketing Strategy for a Conference

Joe Rawlinson

And a dedicated event management integrated ticketing system helps you keep the event in sync throughout the process as a central hub that can control various aspects of the event and provide directions and everything needed in one place. . All of which should be essential aspects of your event marketing strategy.