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How to Triumph Over Budget Cuts and Prove Your Marketing ROI

C3Centricity

The rapid evolution of today’s digital landscape only compounds these challenges, demanding strategic agility and an analytical mindset from today’s marketing leaders. Content marketing, email marketing, and social media platforms provide avenues for reaching large audiences at a fraction of the cost of traditional advertising.

ROI 226
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Enhancing Twitter Analytics Advertising Options

NetBase

Though the approach has changed, advertising is still a big part of how brands use Twitter – and the social analytics found there. But advertising is now a long game – one based on building relationships and understanding social audiences. What Does the Basic Blueprint Tell You? Profile visits. Creating Content with Reach.

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Popeyes Wins Online Love for Advertising Awesomeness

NetBase

Ever since the Chicken Sandwich Wars of 2019 , Popeyes has been winning online love for its advertising awesomeness. And its latest foray, kicking it old school with a print ad, speaks to the power of using social analytics to inform strategic planning. Chick-fil-A has many strengths beyond its tasty sandwiches, of course.

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Advertising Audiences: How Businesses Can Use Location-Based Audiences to Improve ROI

Gravy Analytics

It’s a common problem within the digital advertising sphere. The answer is never simple, of course. The solution for many businesses is using location-based advertising audiences. Advertising audiences are lists of anonymized consumers who have the characteristics companies are interested in. What are you doing wrong?

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How to Start Your Career as a Client Service Manager in an Advertising Agency

CSM Magazine

Advertising is a very prospective branch of industry, the profit of which shows steady annual growth. A lot of communication, a combination of creative and analytical tasks, and decent income are integral advantages and attractions of the profession. If you want to get some education, specialized training and courses can help.

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How Tracking Customer Analytics & Experience Can Help Increase Sales

ProProfs Chat

What is Customer Analytics? Simply put, customer analytics is the process and technology that organizes and interprets gathered data to reflect the demographics, actions, and habits of your customers. Customer analytics helps take the guesswork out of running a business. Of course, individuals are unpredictable.

Analytics 100
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Social Media Training Activities and Marketing Courses You Never Realized Your Team Needed

Comm100

How are you supposed to find social media training activities and courses that will bring everyone up to speed? The following blog post will give you helpful training tips, social media training exercises, and a brief list of courses that will help your social media team rise above and beyond. Where to Start. Conclusion.