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Measuring the Impact of Social Media

Customers Rock!

This post is part of the Social ROI Blog Carnival at Think Customers: the 1to1 Media blog. Visit the blog carnival post “ Calculating the ROI of Social Media ” to check out the full list of posts from numerous well-known social media thought leaders. What are the costs? Measuring the gains.

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5 Social Media Customer Service and Marketing Secrets from the Pros

Comm100

When 67% of consumers turn to social media for customer service support, and 87% of customers indicate that these interactions positively impact their buying decisions, integrating social media into your customer service support strategy becomes a no-brainer. Be Proactive About Social Media Complaints.

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How to Turn Social Media Customer Service into a Marketing Strategy

ShepHyken

Earlier this month I attended Social Media Marketing World , the largest conference on social media marketing in the world. Over the last few years, customer service has shifted from traditional phone support toward social media channels like Twitter, Facebook, Instagram, and others. Social Proof.

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TikTok Analytics: The Next Frontier In Digital Engagement

Lithium

This social channel has exploded in use since 2020, with over 1 billion current users and growth unmatched by any other social media today. It’s possible that it’s been a recent challenge to understand how your brand could fit into this social engagement circus. By Q1 of 2021, TikTok had amassed 3.5

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Gen Z Mobile Marketing: 7 Tips to Capture Interest and Drive Engagement

Optimove

Born between 1997 and 2012 and raised alongside Internet technology since the very beginning of their lives – they hold in their hands (literally, ninety-eight percent own a smartphone) an estimated annual purchasing power of $143 billion. Tip #5: Make it social. Gen Z today comprises around one-third of the world’s population.

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The Value of Customer Experience

Experience Investigators by 360Connext

According to the 2012 American Express Global Customer Service Barometer , 75 percent of us say we’ve spent more with a company because of consistent positive customer service experiences. Thanks to social media, that can be a lot more people. We feel valued and provide loyalty in return. Value to organizations.

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Why You Should Post Great Reviews on Social Media

Grade.us

Sharing online reviews on social media is something that’s not as common as it should be. is the minimum star business rating consumers would engage with Initially, customers are focused on the aggregate star ratings. Why reviews on social media are so important. Social media is all about virality.