Book Review – Delivering Effective Social Customer Service: How to Redefine the Way You Manage Customer Experience and Your Corporate Reputation
ijgolding
AUGUST 12, 2014
Our obsession with Facebook, Twitter, Google+, Instagram and more has led to the humble consumer actively seeking to interact with companies via social networks. Part of the problem is that customers do not recognise channels – they recognise the company they are interacting with. I am a big fan of models and frameworks.
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