NetBase

JUNE 1, 2020

SMWONE was an entirely online event this year and NetBase Quid was an eager participant in a good number of panels, sharing consumer and market intelligence insight. How some of the world’s largest travel brands are using social listening to help identify content strategy and program initiatives.

Consumers 64

Consumers Marketing Social Media Analytics 64

NetBase

JULY 3, 2020

Will 4th of July marketing fizzle out this year? How many brands (and consumers) are making the most of The Fourth. And here are some stats to consider as you weigh your options: Fireworks sales are up as much as 200% this year. In 2019, 47+ million Americans traveled over 50 miles to celebrate with family and friends.

Brands 95

Brands Marketing Travel Advertising 95

BirdEye

APRIL 24, 2023

Digital marketing is a powerful way to connect with your customers and grow sales. From the exciting growth of social media to the importance of data analytics and artificial intelligence (AI), today’s digital landscape presents an abundance of opportunities for marketers to connect with customers like never before.

Marketing 93

Marketing Social Media B2C Advertising 93

Integrity Solutions

MAY 25, 2021

To ramp up sales performance and strengthen your sales pipeline, you have to develop your salespeople’s confidence; inspire them to be more proactive; improve their ability to build trust and rapport in an increasingly digital world; and equip them to engage in buyer-centric, results-driven conversations.

Sales 122

Sales Comparison Travel Meeting 122

Currency Alliance

DECEMBER 4, 2023

These topics should be of interest for all loyalty marketing professionals, but depending on where you are in your loyalty journey, they may still not be priorities if you still have basic requirements to get in order. Norwegian Air Shuttle and Strawberry Hospitality Group have made public their intention to shake up their market.

Loyalty 59

Loyalty Trends Data Marketing 59

QuestionPro Audience

FEBRUARY 15, 2018

and they are the fastest growing segment of technology consumers. Whereas millennials consume the trending technology and move on to the next, baby boomers are different. TRAVEL 84% of boomers book their travel online. This is no surprise since the advance of technology has made traveling easier for everyone.

Company 186

Company Travel Comparison Social Media 186

InMoment XI

APRIL 3, 2024

It sets the tone for the entire company/consumer relationship. The digital customer experience has become an essential part of the way that consumers navigate the marketplace. It is common for consumers to switch channels multiple times throughout the course of an interaction. Why is Digital Customer Experience Important?

Customer Expectations 260

Customer Expectations Meeting Customer Experience Touchpoint 260

C3Centricity

APRIL 17, 2019

Some say California is the centre of internet marketing; the San Francisco area for technology and San Diego for marketing. The conference that changed many of my views on modern marketing was one about how business people, not just marketers, can break through our self-limiting behaviours. FUTURE SCENARIOS.

Marketing 198

Marketing Technology Customer Centricity Conference 198

Kayako

AUGUST 12, 2022

The lockdowns and aftermath of the 2020 global pandemic spiked growth in e-commerce sales as brick-and-mortar stores and restaurants closed their doors. eMarketer estimates that by 2024 almost 20% of total retail sales will be via eCommerce, and that estimate does not include travel and event ticketing or restaurant food delivery.

Customer Service 292

Customer Service Ecommerce Effort Score e-support 292

C Space

DECEMBER 6, 2021

Five Consumer Forces Shaping Move. I NEED you to return to work…so I can go to a restaurant, travel, socialize, etc. trillion miles of annual US passenger travel—and more than 4 trillion miles globally—could be converted to micro mobility modes, an addressable market potentially worth hundreds of billions of dollars.

Consumers 59

Consumers Transportation Airlines Travel 59

Andrew Mcfarland

SEPTEMBER 21, 2022

Your part is to create long-term value for your company by developing and maintaining a thorough understanding of your target market. This means having a finger on the pulse of the competition and bringing current market positioning to the table. Marketing and sales activities also fall under this strategy.

Sales 48

Sales Telecommunications Competitive Advantage Airlines 48

Optimove

AUGUST 15, 2023

Today, most marketers have at least considered QR code marketing as part of their campaign arsenal. If you’re a mobile-first brand, QR code marketing will go a long way to increasing engagement, cultivating loyalty, and driving growth … let’s explore. How to use QR Codes across your marketing channels Suitably inspired?

Brands 52

Brands Marketing Advertising Video 52

InMoment XI

SEPTEMBER 1, 2022

There is something to be said about how vital it is to leverage market research to understand your non-buyers so you can convert them into customers. But with such a crowded market, that is easier said than done. But focusing on how to improve customer retention is just as important, if not more. What Is Customer Retention?

Customer Retention 260

Customer Retention How To Customer Journeys Telecommunications 260

Forcivity Salesforce

FEBRUARY 13, 2022

Generate Ongoing Revenue, Improved Customer Experience and Value with Sales Cloud One of the largest pain points we hear from companies is the frustration that comes with the time spent to understand and sort through customer data. The solution: Salesforce’s all-in-one sales platform. Increase sales with a cloud-based CRM.

CRM 52

CRM Sales Customer Relationship Management Effort Score 52

Lumoa

JANUARY 24, 2024

Have you ever traveled to a country where you didn’t speak the language? In fact, a report from 2020 found 95% of senior marketing executives agreed that CX roles were essential for business growth. Understanding these relationships can provide insights into customer preferences and market trends.

Analytics 208

Analytics Feedback Net Promoter Score Analysis 208

Kayako

JULY 30, 2018

Content Marketing Ideas for Incredible Customer Experiences. Customer voice: Creating content through dynamic customer feedback and their perspective is the fastest way to successful content marketing. So, how do you talk to customers if you are a content marketer? . Where Do You Start? However, it’s not that easy!

Marketing 125

Marketing Customer Experience Net Promoter Score Customer Voice 125

Joe Rawlinson

DECEMBER 13, 2018

Marketing has always been one of the most important business drivers, but it evolved in the last couple of decades just to grow bigger and more complex. The strategy is extremely important since over 60% of consumers expect companies to send personalized offers or discounts based on items they’ve already purchased.

Strategy 111

Strategy Marketing Social Media Consumers 111

Eptica

APRIL 18, 2018

Date: Wednesday, April 18, 2018 How good is the digital customer experience from travel brands? Online aggregators and platforms such as Airbnb are intensifying competition and there are even rumors that Amazon is likely to enter the market in the near future. Published on: April 18, 2018.

Travel 49

Travel Brands Airlines Customer Experience 49

BirdEye

DECEMBER 8, 2023

Consumers can now afford professional cleaning services in light of the improved demand for carpet cleaning services due to rising per capita disposable income. However, a robust and effective carpet cleaning marketing strategy is pivotal in making your business stand out and attract customers. billion in 2023 alone.

Tips 59

Tips Strategy Marketing Social Media 59

ShepHyken

MARCH 12, 2021

This week we feature an article from Rohan Malkotia , Digital Marketing Executive at Servetel. He writes about how businesses need to realign their sales and marketing strategies in order to survive a post-pandemic world. The impact extends from B2C (business-to-customer) markets to B2B (business-to-business) sales as well.

Strategy 145

Strategy Self Service Customer Journeys B2B 145

NetBase

DECEMBER 6, 2019

Consumer spending is in full swing, as we count down to gift giving. What are the top holiday purchase trends consumers are sharing? Holidays offer brands lots of consumer insight, as shoppers share wishlists and purchases online. Discovering current events, trends, and preferences influencing consumer behaviors.

Trends 52

Trends Consumers Ecommerce Travel 52

Up Your Service

MAY 3, 2017

This post makes the same point, but for the travel and hospitality – one of the most traditional “service” industries on the planet. Read on… Customer loyalty is a powerful marketing force that travel and hospitality businesses are always chasing. By David Harrington. The rise of white-glove customer service.

Hospitality 74

Hospitality Travel Industry Brands 74

Currency Alliance

OCTOBER 12, 2020

Today, I am not going to teach you the basics of loyalty marketing. Markets evolve because they are ecosystems. Innovation in markets has been going on for centuries. So, now let’s zero-in on loyalty marketing. You might know that prior to the 1980s, consumer demand for products typically exceeded supply.

Loyalty 98

Loyalty Marketing Loyalty Programs Banking 98

Oracle

JANUARY 19, 2021

Sales trends changed quickly—and in unexpected ways—throughout 2020. Here’s a closer look at four sales trends that reshaped the way we worked in 2020 and a preview of what to expect in the year ahead. In the wake of the pandemic, a significant amount of sales moved online. AI-powered sales tools reshape sales enablement.

Sales 45

Sales Trends B2B Ecommerce 45

CSM Magazine

JUNE 9, 2021

Providing a good after sales service is vital for software companies. Providing a poor after sales service, not only looks bad for the business, but it can be detrimental to the company. Providing a poor after sales service, not only looks bad for the business, but it can be detrimental to the company. Pre-Installation.

Software 52

Software Sales Company Training 52

TechSee

JUNE 16, 2022

At Miele, Eric is also accountable for the management of escalation departments, offline processes, e-care solutions, national call center consolidation, multi-product services, upselling / cross selling and re-defining the consumer experience. He also sits on the board of Directors for CSPN. Follow on LinkedIn. Follow on LinkedIn.

Customer Service 251

Customer Service Contact Center Chief Customer Officer Call Center 251

Lumoa

MAY 29, 2018

Introduce a referral program =find new sales leads 3. Make advocating simple =increase organic marketing Let’s go deeper in each of them. Introduce a referral program (=find new sales leads) Referrals rule the business world. The probability of selling to an existing customer is 60-70% according to Marketing Metrics.

Engagement 221

Engagement How To Travel Hospitality 221

NetBase

JULY 22, 2020

Like many industries worldwide, the luxury goods market has had its hands full. Here, we’ll take a look at some of the some of the changes taking place in the market and what luxury brands are doing different to meet the needs of consumers right now. and European luxury markets. and European luxury markets.

Consumers 59

Consumers Meeting Brands Ecommerce 59

Kitewheel

MARCH 4, 2019

Travel and hospitality companies have a difficult job. There is huge market pressure to make great deals. But even these leading travel brands can do better. Power reported higher consumer satisfaction than ever – largely due to increased seat sizes and cheaper fares. This makes sense in some capacity.

Travel 40

Travel Hospitality Customer Journeys Examples 40

Optimove

DECEMBER 19, 2023

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: Having a good email segmentation strategy is instrumental in increasing consumer engagement, ultimately leading to higher conversion rates.

Strategy 59

Strategy e-support Lifetime Customer Retail 59

QuestionPro Audience

JANUARY 3, 2017

One of the busiest travel times of the year has just passed. Millions of families across the country traveled during the holidays to be reunited with their loved ones. With more than 100 million Americans having traveled this holiday season, many of you are still recovering. Select your respondents.

Airlines 150

Airlines Loyalty Brands Industry 150

AWS Machine Learning

SEPTEMBER 19, 2023

Multi-modal data is a valuable component of the financial industry, encompassing market, economic, customer, news and social media, and risk data. Multi-modal agents, in conjunction with generative AI, are finding a wide spread application in financial markets. with “Amazon reported total net sales of $514.0

Financial 99

Financial Multi-Channel Marketing Analysis 99

BirdEye

NOVEMBER 15, 2023

But what happens when those words travel at the speed of the internet? See Pricing FREE DEMO 12 retail review sites to prioritize So, having a solid presence on key online retail review sites is crucial for building brand awareness, trust, and sales. We’ve all heard it before: word-of-mouth can make or break a business.

Retail 111

Retail Brands Consumers Case Study 111

Stella Connect

SEPTEMBER 22, 2017

How to Achieve Excellence in Travel Customer Service in 2018. Last year, people traveling to and within the U.S. At the same time, travel customer service will be tested like never before. At the same time, travel customer service will be tested like never before. This is a big challenge for the travel industry.

Travel 40

Travel Customer Service Contact Center Self Service 40

Grade.us

AUGUST 27, 2019

Are the hospitality and travel industries beholden to hospitality reviews? There are plenty of companies in the hospitality and travel industry that don't have a strong review portfolio. Your marketing. Customers expect you to be present everywhere: Present via travel aggregators like Booking.com. Are they though?

Hospitality 30

Hospitality Travel Industry Hotels 30

Beyond Philosophy

MARCH 31, 2020

The world and the market had changed! I’ve received a number of messages from airlines, hotel chains and travel site CEO’s about all the measures they are taking, the policies they are changing, etc. But there are other, not-travel related customer experience shambles too! The cost of life is dire. Safety Cleanliness first.

Self Service 199

Self Service Airlines Hospitality Travel 199

Interactions

FEBRUARY 20, 2019

Forrester’s recent report, Forrester Infographic: Customer Chatbots Fail Consumers Today, released January 30, 2019, discusses a number of ways that chatbots are failing consumers and how this can be prevented. Consumers think chatbots are more time-consuming than helpful. When it comes to your customers, time is money.

Chatbots 54

Chatbots Consumers Infographics Analytics 54