article thumbnail

To boost customer loyalty, telecom companies need to go beyond NPS

Alida

At the time, it offered decision makers an easy and effective way to measure loyalty. For example, if a wireless carrier customer has a history of frustrating interactions, but the last experience happened to be relatively good, they may answer an NPS survey differently. Winning the battle for customer loyalty. That’s a $1.6

NPS 133
article thumbnail

Report: ROI of Customer Experience, 2014

Experience Matters

The research shows the connection between customer experience, loyalty, and revenue growth for 19 industries. Here’s the executive summary: To understand how customer experience corresponds to loyalty, we examined feedback from 10,000 U.S. consumers describing their experiences with and their loyalty to 268 companies.

ROI 316
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Can you transform angry customers into loyal ones?

Alida

Keeping a level head can de-escalate the immediate issue, while also cementing existing loyalty and even transforming a consumer who might be new to your brand into a regular. Instead, seize the opportunity to convert anger back into loyalty and positive engagement. Anger prevention cements loyalty.

article thumbnail

Report: Economics of Net Promoter, 2015

Experience Matters

Here’s the executive summary: Net Promoter ® Score (NPS ® ) is a popular metric that companies use to analyze their customer experience efforts, but how does it actually relate to loyalty? Download report for $295. Download report for $295. You mat also want to see our latest NPS Benchmark Report with NPS data on 283 companies.

Report 120
article thumbnail

Supporting Your Customers by Going the Extra Mile with Enhanced Support

CSM Magazine

Supporting your customers by going the extra mile with enhanced support leads to happy customers and long-term loyalty. PCmover allows you to automatically connect two PCs wirelessly or with the optional high-speed transfer cable, select what you want to move, and then PCmover moves everything automatically.

article thumbnail

Customer retention in the telecom industry – new thinking

TechSee

To reduce churn and improve loyalty, telcos are utilizing a number of strategies: Loyalty programs. When Verizon restructured its operation in April 2019, one of its first actions was to merge its wireless and wireline customer loyalty programs in order to expand reward possibilities for customers. Advanced technologies.

article thumbnail

Customer Satisfaction Best Practices: Insights for Marketing Experts

SurveySensum

With these best practices, you will not only drive revenue but also cultivate long-lasting connections with your customers. Just like how Apple anticipated the demand for wireless headphones and launched AirPods, meeting emerging customer needs and preferences. By doing these, you can see a direct boost in customer satisfaction.