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The complete guide to social media management for modern businesses

BirdEye

Social media has completely changed the way we communicate and connect with one another over the past two decades. Social media is also a powerful marketing tool used by businesses of all sizes. It’s especially important for local businesses looking to connect with their communities and grow their customer base.

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9 Proven strategies for an irresistible social media profile

BirdEye

Having a social media profile is one thing, but successfully implementing a strong social media management strategy is a different story for a business. And that’s even more true in a market that experiences rapid growth and constant change. Table of contents What is a social media profile?

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Stop using Customer Engagement as jargon and let’s truly understand it

Beyond Philosophy

HubSpot defines customer engagement as: “…the process of interacting with customers through a variety of channels in order to strengthen your relationship. For many businesses, this process begins with the first interaction and extends beyond the point of purchase. But how are you doing that?

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18 fresh tactics of marketing for interior designers

BirdEye

Juggling creative expression with the practicalities of project management and client interactions adds complexity. Marketing for interior designers involves online marketing strategies like social media marketing, networking, and targeted advertising, and offline approaches like networking and attending events.

Marketing 109
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Social listening vs social monitoring: The key differences

BirdEye

Social listening and social monitoring are often used interchangeably, but there are some big differences between the two. By understanding these differences, companies can create highly effective marketing strategies and gain a better understanding of their social media presence.

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Attract your dream customers with 40+ powerful hashtags for business

BirdEye

According to a recent survey by Birdeye, 79% of businesses produce their social media content in-house, underscoring the necessity of arming these businesses with the proper tools and strategies for success. This blog will guide you through selecting, analyzing, and optimizing hashtags to attract your ideal customers.

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Accelerating the Customer Experience post-COVID

Lumoa

New ways of interacting with customers A recent study from CMO found that 84% of companies were using social media for brand building and more than 54% have used it for customer retention. Another trend to emerge throughout the increasing digital interactions has been the use of video. What does that mean?