Remove 2023 Remove Advertising Remove Consumers Remove Customers
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Top 16 free advertising sites for your business in 2023

BirdEye

How well you reach your customers to pitch your products depends on how effective your advertising is. And it means you have to get selective about how, when, and where you advertise your business. Table of contents What is free advertising? If you had a never ending budget, you’d run ads everywhere, all the time.

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The Kustomer Service Pulse: 2023’s Viral Customer Service Moments

Kustomer

Welcome to The Kustomer Service Pulse , a new series on the Kustomer blog where we share our point of view n customer service experiences that showcase how companies can create unforgettable moments with their customers, drive impact for their business, and elevate their brands.

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12 ways to use AI in sales in 2023

BirdEye

Sales professionals need insight, reports, and innovative ways to reach potential customers. With Artificial Intelligence, sales teams can change how they approach selling and significantly increase lead generation, lead conversion, and overall customer experience. Table of contents What is AI in sales? Why do we need AI in sales?

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“Less is More” in Marketing, Fatigued Consumers Say

Optimove

Marketing fatigue happens when consumers become overwhelmed or disengaged with marketing messages due to the volume or repetition of advertising. It can make consumers more skeptical or even annoyed by marketing messages, causing them to tune out or disengage from future marketing efforts.  Cold consumer shoulder!

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9 Important social media trends you need to know in 2023

BirdEye

billion users by 2023. TikTok saw a whopping $4 billion in advertising revenue in 2021 alone, and that number is expected to triple by 2026. You’ll need to create video content if you want to find success on social media in 2023. Crisis management will be a necessity in 2023. The growth of TikTok is unstoppable.

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The ultimate guide to Facebook Shops in 2023

BirdEye

The presence of Facebook Shop also drastically impacts the success of your targeted advertising programs. Social media platforms like Facebook and Instagram are turning into discovery channels for customers looking to shop from local businesses. Facebook Shops allow customers to peruse your offerings without leaving the platform.

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Consumer Spending 2024: What It Means For Your Brand

Forrester's Customer Insights

2023 was a confusing year: the consumers blew cold, and the economy blew hot. The recession-to-be did not materialize, and the economic outlook wasn’t half as bad as consumers would have you believe. Yet notes from the post-pandemic blues keep wafting in the air no matter the macroeconomic drumbeat.