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The State of the Shopping Apps Report for 2022

Lumoa

According to our State of the Shopping Apps Report for 2022, technical variables have a huge impact on customer satisfaction levels – but the list of factors that users take into account doesn’t stop there. Loyal customers can result in more referral sales and a higher loyalty program subscription rate.

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Building a Better Loyalty Program (and the Reward for Getting It Right)

BlueOcean

Check your wallet (digital and/or physical) – do you have loyalty cards for your favorite retail outlets? loyalty programs on average. Ulta tells a similar story— 95% of their revenue comes from their loyalty program members. The data is clear—loyalty pays… but it is often harder to achieve than it looks.

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Driving the Future: Integrated CX in Automotive Customer Journeys

InMoment XI

To put this in perspective, over 20% of retail sales are expected to happen online. A recent survey from PwC found that 64% of automotive dealers believe online sales will comprise 20-40% of all sales by 2030. Consider the fact that in 2022, 37% of new vehicle buyers bought a brand they’d never owned before.

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The 3 Principles of Brand Loyalty After COVID-19 Rocked Our World

BlueOcean

Brand loyalty is a reflection of a customer’s commitment to a relationship with a given retailer or service provider. Read on to discover the three principles of brand loyalty after COVID-19 shifted our buying behaviors (and one interesting exception to the rule.). Unsurprisingly, luxury brands saw a drastic drop in sales in 2020.

Loyalty 156
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Brand Loyalty? “Lol, Not Without Trust,” Consumers Say 

Optimove

When marketing journeys start with the customer rather than a product or service, they create trust and set the foundations for a lifetime of loyalty and improved bottom lines. In December 2022, we surveyed 406 US consumers to better understand how vital trust truly is. The post <strong>Brand Loyalty? More results? 

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Unwrapping Customer Loyalty: How to Drive Retention After the Holidays 

Optimove

The Big Picture: The holiday season is a crucial period for consumer brands, characterized by a significant boost in sales and an influx of both new and existing customers. Among customers who initially bought only one item during the 2022 holiday season, only 16% proceeded to place a second order. And that’s a wrap!

Loyalty 75
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The 2022 Customer Service Revolution Conference Lineup Revealed

The DiJulius Group

This shift produces a culture that permeates into people’s personal lives, at home, and in the community which in turn provides the business with higher sales, morale, and brand loyalty – Making Price Irrelevant! The post The 2022 Customer Service Revolution Conference Lineup Revealed appeared first on The DiJulius Group.