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How NOT to survive in a disrupted world – the case study of UK retailer, FatFace

ijgolding

In April 2018 I wrote an article for my column in customerthink – it was called ‘Transform or Die! Sticking with the retail industry, it gives me no pleasure to bring this to life with a case study – an example of exactly why organisations are failing to transform and ultimately survive in an increasingly disrupted world.

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Struggling to Generate Leads through Video Marketing? Discover Strategies That Work

SurveySparrow

There are still some brands that haven’t gotten on board with video marketing – despite knowing its value – and the ones who have been are looking to build a more robust commercial video strategy. Video Marketing for Lead Generation According to CISCO, between 2018 and 2023, 82% of internet traffic came from video viewing or downloading.

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5 Creative Ways to Use AI for Sentiment Analysis

Lumoa

Here are three examples of AI applications in unveiling market trends: Social media sentiment analysis : Some AI-powered tools can analyze social media conversations and identify trends and shifts in customer sentiment related to specific products, brands, or industries.

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Case study: Tesco and a consumer champion

Helen Dewdney

So in three hours, she walked away with lots of examples about how the brand was doing exactly what she would want it to do but we hadn’t for whatever reason been able to communicate to somebody who is probably one of the most engaged customers that we have.”. The rest of 2018 and beyond.

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5 Top Customer Service Articles For the Week of May 7, 2018

ShepHyken

My Comment: There are many ways for customers to communicate with the companies and brands they do business with. The author uses Overstock.com as the case study, and get this. Return policies are very specific to your brand and what you’re looking to accomplish — there is no one-size-fits-all strategy.

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12 Killer Posts We Published in 2018 on LiveChat Blog

LiveChat

So, as the December 2018 is coming to an end, it’s time to sum up a bit all the highlights of 2018. The first post on our list is the LiveChat case study about the long way to reach 100k unique views on our blog. Another case study on my list comes from Mateusz, LiveChat Marketplace Specialist and my office neighbor.

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Deliver Peace of Mind, Not Paperwork

Customer Bliss

According to a survey conducted for Trusted Choice —a consumer brand of the Independent Insurance Agents & Brokers of America—nearly 40% of respondents don’t know what’s inside their policies. A post shared by Jeanne Bliss | CustomerBliss (@customerbliss) on Nov 27, 2018 at 9:20am PST.

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