Remove 2018 Remove Advertising Remove Communication Remove Social Media
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24 Social Media Marketing Statistics You Need to Know in 2018

ReviewTrackers

The state of social media today isn’t the same as it was a few years ago. In a rapidly evolving landscape, marketers must continue to keep an eye on industry trends and stay up to date with the latest social media marketing statistics. Social Media Marketing Statistics. Social Media Marketing Statistics.

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The Powerful Impact of a Great Social Media Reputation

Second to None

Social media can serve as a foundational tool to establishing your organization’s online reputation, because it is a direct form of communication with your consumers. The second interaction on social media that can impact your brand perception is with new consumers. 1,2,3,4 [link].

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7 Advertising Strategies That Can Work During A Slowdown

SurveySparrow

Investing money in advertising seems like a luxury to some businesses. . Here we’ve shared seven creative advertising strategies for you. Because putting an end to advertise is not an option! Let’s get started with some real-life examples to convince you why advertising during a slowdown may not be a bad idea! .

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Digital Transformation in Customer Service – Why You Can’t Afford to Ignore it (Part 1 of 3)

Comm100

This has led to improvements in targeted advertising that finds elusive customers through new channels and has allowed companies to provide more relevant products and services, to name just a few. Digital transformation has empowered both customers and businesses with new communication channels.

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The Social Media Marketing Guide to Working With UK Influencers

NetBase

Social media marketing comes in many shapes and sizes, and regardless of which path you pursue, understanding the impact your efforts have on your target audience is mandatory – or at least it should be! Others go at it, hard: “ A 2018 study found that 79% of marketing decision makers will invest in influencer marketing.

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Guest Blog: Digitalizing Customer Service for 2018

ShepHyken

This week we feature an article by Gemma Baker who writes about how the customer service world has changed with the development of digital communication channels. – Shep Hyken. It is no secret that customers are turning towards digital communication channels when contacting organizations. Provide a Quicker Answer.

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Guest Post: Turn Customers into Fans by Telling the Truth, Especially When It Hurts

ShepHyken

For example, social media exploded with the news, released June 4, 2018, that IHOP (International House of Pancakes) was to change their name a few days later to “IHOb” They made an announcement via a new verified Twitter feed at @IHOb: “ For 60 pancakin’ years, we’ve been IHOP. Fake news” is so widespread it’s a joke.