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Customer experience innovation: A shift in how to think about it

Customer Bliss

I want to bring up an interesting example of customer experience innovation that has been discussed (but not directly) in recent weeks. BTW, the overall idea of “customer experience innovation” is obviously very far-reaching, and numerous books have been written on it. Yes, delivery.

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Customer Experience 2017 Reality Check – Evolution or Revolution?

ijgolding

This post is part of the Customer Experience Professionals Association’s Blog Carnival celebrating customer experience. It’s part of a broader celebration of Customer Experience Day 2017. On the 3rd October 2017, the world will once again celebrate CX Day.

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What will CX look like in 2017?

Customer Bliss

Over the holidays, I read two interesting articles about customer experience. The first one, from Forbes , is called “Five Bold Expert Predictions For 2017.” The second article is from Harvard Business Review and called “The Most Common Reasons Customer Experience Programs Fail.”

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Customer Experience Innovation in Healthcare, With Jackie McAtee – CB56

Customer Bliss

Jackie McAtee, Vice President of Marketing and Customer Experience for Mayfair Medical Imaging, and I discuss her path from hospitality and marketing to her hybrid role of both marketing and customer experience. If you market well but the experience isn’t there, your marketing won’t stick. About Jackie.

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Emerging Trends In Customer Experience: The Continuing Story

Storyminers

Kampyle, now part of Medallia, published this interview as a kick-off to their Emerging Trends in Customer Experience series in 2016. We’ve updated it for 2017. Together, we worked on the wireless drive-thru experience for McDonald’s. Steve taught me how to design a business to be adaptive to its customers’ needs.

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Diversity in Customer Experience: What, Why and How

Lumoa

What is diversity in customer experience? Diversity in customer experience is about who’s on your team. To be more innovative, you need diversity of thought. To cater to all of your customers’ unique needs, you need to have a plurality of opinions and perspectives.

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Top 10 business stories of 2017

Alida

We’re wrapping up 2017 with a recap of the biggest stories of the year from the Vision Critical blog. Here’s a look at the stories that researchers, marketers, innovators and CX professionals were talking about this past year. Edelman’s 2017 Trust Barometer suggests that the world today is suffering from an implosion of trust.

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