InMoment XI

APRIL 3, 2024

This includes communicating with a brand via social media, making a purchase online, receiving an email or text confirming an order, providing user feedback on online channels, using a company app, operating a digital kiosk or point-of-sale terminal, or even simply visiting an organization’s webpage.

Customer Expectations 260

Customer Expectations Meeting Customer Experience Touchpoint 260

NetBase

MAY 9, 2019

Though Social Media Analytics has been a common business tool for nearly a decade now, various aspects still feel mysterious and confusing to those who haven’t followed its progression. What Is Social Media Monitoring? <Currently What Is Social Campaign Analysis? What Is Social Sentiment Analysis?

Social Media 62

Social Media Analytics Analysis Airlines 62

Michel Falcon Experience

FEBRUARY 21, 2019

In my interview with Rachel David , founder of Hashtag Communications , we discuss social media customer service, managing remote employees and how businesses can leverage influencers to build trust with potential customers. So, I told people on my social media, this is what happened.

Social Media 68

Social Media Customer Service Tips Customers 68

NetBase

JULY 15, 2020

Social Media Analytics has been a common business tool for a good bit of time now, yet various aspects still feel mysterious and confusing. Our Social Media Analytics Guide was created to break down and define these distinctions so you understand how to use each tool for maximum brand impact. How can I learn more?

Social Media 52

Social Media Brands Analytics Airlines 52

BirdEye

DECEMBER 8, 2023

However, a robust and effective carpet cleaning marketing strategy is pivotal in making your business stand out and attract customers. Table of contents Why is carpet cleaning marketing important? Leverage social media platforms 4. This blog is all about that. How do you advertise your carpet cleaning business for free?

Tips 59

Tips Strategy Marketing Social Media 59

BirdEye

NOVEMBER 7, 2023

Do you know what’s the one thing that is crucial in getting more sales? As customers verify your brand’s reputation on top car review sites , you need to ensure that your email marketing strategy also delivers to meet their expectations. Car sales emails are a crucial part of that effective communication strategy.

Sales 115

Sales Automotive Tips Advertising 115

Lumoa

JANUARY 24, 2024

Have you ever traveled to a country where you didn’t speak the language? In fact, a report from 2020 found 95% of senior marketing executives agreed that CX roles were essential for business growth. Social Media Insights : Keep an eye on social media channels for both positive and negative mentions.

Analytics 208

Analytics Feedback Net Promoter Score Analysis 208

NetBase

JULY 3, 2020

Will 4th of July marketing fizzle out this year? And here are some stats to consider as you weigh your options: Fireworks sales are up as much as 200% this year. In 2019, 47+ million Americans traveled over 50 miles to celebrate with family and friends. Surveying the Social Mood. Let’s explore how it could look.

Brands 95

Brands Marketing Travel Advertising 95

Tricia Morris

SEPTEMBER 2, 2016

In a survey of 5,000 consumers across Brazil, Germany, Japan, the United Kingdom and the US, 64% of consumers ages 18 – 34 said they view social media as an effective channel for customer service, compared to just 27% of consumers ages 55+. And if you think customers just go to social media to complain, think again.

Social Media 70

Social Media Customer Service Entertainment Travel 70

QuestionPro Audience

FEBRUARY 15, 2018

Contrary to popular belief, they are not resistant to technology or social media (to the dismay of kids and grandchildren across the country), and according to a study conducted by Forrester Research, boomers actually spend more on technology than any other demographic. TRAVEL 84% of boomers book their travel online.

Company 186

Company Travel Comparison Social Media 186

NetBase

MAY 22, 2019

It’s always great fun to head to New York to participate in Social Media Week – especially when we’ve got a panel of social marketing superstars like we had this year. Evan Nickel – Associate Strategist, Digital, GMR Marketing. Evan Nickel – Associate Strategist, Digital, GMR Marketing.

Social Media 43

Social Media Analytics Brands Sports 43

Beyond Philosophy

MARCH 20, 2020

For example, you can use this method to increase your chances of winning a running race or packing appropriately for travel. Financial Times ask people in business about who should be on the list, and because we do a lot of social media, people remembered us. Setting up proximal branding to the point of sale could help, too.

Tools 171

Tools Marketing Consulting Social Media 171

Joe Rawlinson

DECEMBER 13, 2018

Marketing has always been one of the most important business drivers, but it evolved in the last couple of decades just to grow bigger and more complex. What makes this marketing concept so powerful? Lead generation : Marketers who customize content can expect to generate more leads than their less agile counterparts.

Strategy 111

Strategy Marketing Social Media Consumers 111

Currency Alliance

DECEMBER 4, 2023

These topics should be of interest for all loyalty marketing professionals, but depending on where you are in your loyalty journey, they may still not be priorities if you still have basic requirements to get in order. Norwegian Air Shuttle and Strawberry Hospitality Group have made public their intention to shake up their market.

Loyalty 59

Loyalty Trends Data Marketing 59

Optimove

AUGUST 15, 2023

Today, most marketers have at least considered QR code marketing as part of their campaign arsenal. If you’re a mobile-first brand, QR code marketing will go a long way to increasing engagement, cultivating loyalty, and driving growth … let’s explore. How to use QR Codes across your marketing channels Suitably inspired?

Brands 52

Brands Marketing Advertising Video 52

Eptica

APRIL 18, 2018

Date: Wednesday, April 18, 2018 How good is the digital customer experience from travel brands? Online aggregators and platforms such as Airbnb are intensifying competition and there are even rumors that Amazon is likely to enter the market in the near future. Published on: April 18, 2018.

Travel 49

Travel Brands Airlines Customer Experience 49

Win the Customer

NOVEMBER 14, 2016

Whether it’s Snapchat’s GeoFilters or Facebook’s 360 Photos, more businesses are finding that social media is one of the most powerful tools available today. Whatever industry you’re in, you simply must have a social media presence these days. It’s called social media for a reason, after all.

Social Media 52

Social Media Customer Service Multi-Channel Airlines 52

NetBase

MAY 1, 2019

Social media analytics does a lot for brands and businesses – guiding efforts and keeping brands out of hot water. But if you don’t report your results to the people making decisions, they may not realize how vital these social analytics truly are – or why. Are sales up, but social engagement down?

Social Media 43

Social Media Report Analysis Analytics 43

TechSee

JUNE 16, 2022

Jim Iyoob is responsible for Etech’s strategy, marketing, business development, IT, program implementation, operational excellence, and product development across all Etech’s existing lines of business. He has 30 years of experience in inbound, outbound, chat, analytics, AI, and social media. Follow on LinkedIn.

Customer Service 251

Customer Service Contact Center Chief Customer Officer Call Center 251

NetBase

JUNE 1, 2020

SMWONE was an entirely online event this year and NetBase Quid was an eager participant in a good number of panels, sharing consumer and market intelligence insight. Because as we all know, the social web has opened up the world to brands – or at least to those ready to participate in it!

Consumers 64

Consumers Marketing Social Media Analytics 64

Currency Alliance

DECEMBER 19, 2022

It has the potential to address a lot of business challenges, and enable many forms of elusive innovation in loyalty marketing. This article will cover the key opportunities for AI in loyalty – and more widely in the travel and retail sectors. AI is much talked about. As the saying goes, ‘garbage in, garbage out’.

Loyalty 52

Loyalty Marketing Airlines Loyalty Programs 52

Comm100

MARCH 18, 2020

The key issues are slower sales (42%), supply chain disruptions (39%) and sick employees (4%). Signs from markets around the world are already showing that customers are increasingly staying at home (whether out of choice or from instructions from health authorities). Enable online sales. However, it’s not all doom and gloom.

Social Media 131

Social Media Travel Government e-support 131

Up Your Service

MAY 3, 2017

This post makes the same point, but for the travel and hospitality – one of the most traditional “service” industries on the planet. Read on… Customer loyalty is a powerful marketing force that travel and hospitality businesses are always chasing. By David Harrington. The rise of white-glove customer service.

Hospitality 74

Hospitality Travel Industry Brands 74

BirdEye

JUNE 21, 2023

Basically, anyone that can claim a bit of your market share is fair game for a competitive analysis report. With it, you can create an effective marketing strategy to help increase brand awareness and, ultimately, gain a competitive advantage, all based on the revelations you learn. Detailed competitor analysis is empowering.

Analysis 98

Analysis Social Media Hotels Competitive Advantage 98

BirdEye

DECEMBER 30, 2023

So, if you want to boost your online marketing efforts in an era where 75% of internet users turn to social media for insights on businesses and brands, you must consider the power of a Twitter business account. They focus on brand messaging, marketing campaigns, customer engagement, and sharing industry-related information.

How To 111

How To Social Media Advertising Analytics 111

Comm100

MARCH 18, 2020

The key issues are slower sales (42%), supply chain disruptions (39%) and sick employees (4%). Signs from markets around the world are already showing that customers are increasingly staying at home (whether out of choice or from instructions from health authorities). Enable online sales. However, it’s not all doom and gloom.

Social Media 130

Social Media Travel Government e-support 130

ImprintCX Articles

MARCH 5, 2024

The traditional salesperson role is to navigate the sales process from the manufacturer’s perspective, leveraging knowledge and pricing arbitrage. This power play turned sales into a craft of trickery and deception. The sales funnel, once managed predominantly by salespeople, has become automated and smarter through technology.

Self Service 52

Self Service Sales Social Media Travel 52

Kerry Bodine

APRIL 30, 2019

Since then, Net Promoter Score has become nearly ubiquitous in marketing and CX circles — and with good reason. Event #2: Social media went mainstream. While I can pinpoint the launch of NPS to a specific date, the broad adoption of social media spans a murkier timeline. And it was dead simple to understand.

Net Promoter Score 149

Net Promoter Score Customer Experience Social Media NPS 149

Kerry Bodine

APRIL 30, 2019

Since then, Net Promoter Score has become nearly ubiquitous in marketing and CX circles — and with good reason. Event #2: Social media went mainstream. While I can pinpoint the launch of NPS to a specific date, the broad adoption of social media spans a murkier timeline. And it was dead simple to understand.

Net Promoter Score 149

Net Promoter Score Customer Experience Social Media NPS 149

BirdEye

DECEMBER 28, 2022

Are you looking for ways to increase your social media followers? If the answer to either question is yes, you should consider running a social media contest. In fact, research shows that contests can be up to three times more effective than regular posts at generating engagement on social media.

Social Media 19

Social Media Video Brands Engagement 19

Customer Bliss

JUNE 6, 2018

Before joining Hertz, Eric spent time conducting traditional market research work and realized he had a passion for customers and how we treat them. Then, he spent time gathering customer feedback from call centers, social media, etc. You have to win on service and experience, especially considering business travelers.

Employee Experience 221

Employee Experience Culture Loyalty Travel 221

BirdEye

JUNE 21, 2023

So, a well-executed customer referral program can be a powerful and cost-effective marketing strategy to attract new customers and improve customer retention rates. Customer referrals can also boost your credibility, optimize your sales cycle, and keep high-value customers engaged. Table of contents What is a referral program?

Examples 93

Examples Social Media Travel Software 93

AWS Machine Learning

SEPTEMBER 19, 2023

Multi-modal data is a valuable component of the financial industry, encompassing market, economic, customer, news and social media, and risk data. Multi-modal agents, in conjunction with generative AI, are finding a wide spread application in financial markets. with “Amazon reported total net sales of $514.0

Financial 99

Financial Multi-Channel Marketing Analysis 99

ShepHyken

MARCH 12, 2021

This week we feature an article from Rohan Malkotia , Digital Marketing Executive at Servetel. He writes about how businesses need to realign their sales and marketing strategies in order to survive a post-pandemic world. The impact extends from B2C (business-to-customer) markets to B2B (business-to-business) sales as well.

Strategy 145

Strategy Self Service Customer Journeys B2B 145

Stella Connect

SEPTEMBER 22, 2017

How to Achieve Excellence in Travel Customer Service in 2018. Last year, people traveling to and within the U.S. At the same time, travel customer service will be tested like never before. This is a big challenge for the travel industry. 5 Best Practices That Will Distinguish Your Travel Customer Service.

Travel 40

Travel Customer Service Contact Center Self Service 40

Team Support

APRIL 27, 2021

Likewise, the B2B sector has also been affected by the spread of AI and its common usage by business owners and marketers alike. To better understand how exactly this tech influences your business, it’s worth looking at these five ways AI is changing B2B marketing. Personalize Your Marketing. Better Online Customer Experience.

B2B 64

B2B Marketing Chatbots Social Media 64

BirdEye

NOVEMBER 8, 2023

Read our guide on how to do Facebook marketing correctly. Forrester Forrester is a research and advisory firm that provides reports, analyses, and evaluations of technology and market trends. Here are two places your travel business must be listed: 36. Here are two places your travel business must be listed: 36.

Ecommerce 59

Ecommerce Travel Hotels Social Media 59