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We Work Hard to Make It Look Easy

ShepHyken

Whether it’s sports, entertainment, or business, some people are so good that what they do looks easy. When I’m invited to speak to a group of business leaders as the keynote speaker, I often share my Six Simple Steps to Building a Customer-Focused Culture. Isn’t that what the best people do? There’s a difference!

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15 Ways to Conduct Successful Customer Focus Groups

CSM Magazine

Here are 15 important points to help you conduct great customer focus groups: Have a clear understanding of the purpose of your focus groups. He helps retailers, service providers and professionals provide a Transformational Customer Experience(TM) to create customer devotion that leads to customer promotion.

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5 Top Customer Service Articles of the Week 5-3-2021

ShepHyken

(Total Retail) Successful e-commerce customer experience will be personally connected, inspiring and entertaining, video-based, and feel much more “human.”. My Comment: You can’t automate a customer relationship. An entertaining experience drives higher engagement. That’s a full chapter in my latest book, I’ll Be Back.

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5 Habits of Highly Customer Focused Companies

CSM Magazine

They became the “love airline” with the flashy flight attendants and the most entertaining flight experience. The President Emeritus, Colleen Barrett, has a favorite saying about Southwest Airlines: “We are a Customer Service Company; we just happen to fly airplanes.”. Southwest Airlines began at Love Field in Dallas.

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Are We Witnessing The End Of The Streaming Wars?

Blake Morgan

In today’s experience economy, customers want incredible content. They are looking for escapism, and the company that can provide the right balance of entertainment and value will come out on top. The streaming wars created a saturated market that requires customers to have multiple subscriptions to watch their favorite shows.

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Make Your Service a Headline!

Wired and Dangerous

Even as customers focus on the social media and the internet as their preferred channel of service praise and rebuke, stories are their primary memorable medium. They instruct, inform, entertain, warm and warn. Did you ever notice that “word of mouth” about great service is typically communicated as a story?

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The Customer Service Experience Doesn’t Begin with the Greeting

ShepHyken

In the world of show business and live entertainment, every act has an “opening.”. Shep Hyken is a customer service expert, keynote speaker, and New York Times bestselling business author. For information on The Customer Focus customer service training programs, go to www.thecustomerfocus.com. Follow on Twitter: @Hyken.