The Customer Experience Conundrum: Where Does It Belong in Your Organization?
Experience Investigators by 360Connext
JUNE 13, 2023
It’s vital to define what the CX team will do and provide enough cross-functional visibility and support so they can actually influence the experience. Qualtrics XM Institute’s 2021 State of the XM Profession Report indicated that more than 40% of CX leaders spent time in strategy, customer service, marketing/PR, and operations.
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