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Key Challenges CRM Marketers (Shouldn’t) Face in 2023

Optimove

Believe it or not, many CRM marketers today still use manual tools like Excel to manage their campaigns. Other marketers use stand-alone email platforms to engage and retain customers. And some still compile customer receipts individually to determine which email each should receive. Worst of all? It’s prone to human error.

CRM 98
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Remaining Competitive in Retail: How to Optimize Customer Experience

CSM Magazine

In retail, the customer is king. It is common knowledge that the retail industry thrives on positive customer interactions and feedback, so when reviewing the ways in which organizations can grow and remain competitive in their field, it is vital to craft plans that revolve around optimizing the customer experience.

Retail 119
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The Power of Personalization in Retail Customer Experience

SurveySensum

That’s the power of personalization in online retail. Personalization in retail is not a new concept but it is a concept that retailers still fail to grasp. But why is personalization such an important strategy in ensuring a positive customer experience in retail? What is Personalization in Retail?

Retail 52
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Building Lasting Connections: The Power of Customer Loyalty in Retail

SurveySensum

Building Lasting Connections: The Power of Customer Loyalty in Retail In today’s fast-paced and crazy competitive retail world, customer loyalty is like the secret sauce for staying ahead of the game. But, let’s be real, building and nurturing customer loyalty in retail isn’t a walk in the park.

Retail 52
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Understanding Customer Experience Analytics: Unlocking Insights for Success

InMoment XI

Enhanced Brand Reputation : CX analytics help you identify and uncover opportunities to enhance customer interactions with your brand and address negative experiences that improve your brand reputation. Better Decision-Making Based on Data : Data-driven insights enable more informed decisions and strategies.

Analytics 324
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Optimove Combines Realtime Segmentation with Predictive and Historical Data for Hyper-Personalized CRM

Optimove

Customer segmentation and realtime capabilities are two of the most mission-critical aspects of CRM marketing. Combined with our existing next-gen technology of AI-mapped CRM journeys, it provides brands with unmatched customer analysis, segmentation, and communication power. Personalized CRM Marketing at Scale.

CRM 59
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Improving customer experience in Retail: our best practices

Hello Customer

The retail industry has been through an enormous evolution over the past decade. Whereas online stores may be quicker to meet customer’s expectations, brick-and-mortar stores can offer an added value that digital can’t. In this shifted retail landscape, the two ways of business complement each other.

Retail 52