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Elevating Guest Experiences in Hotels with Integrated CX

InMoment XI

The hotel industry took a major hit during the pandemic, but the aftermath was even more curious. Hotel guests have lofty expectations for excellent experiences; they also have feedback data coming at them from all directions. Hotel customers are no exception. So much time locked inside caused a massive correction.

Hotels 260
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Beyond the Hotel: Earning Guest Loyalty with Hospitality Tech

Currency Alliance

Countless articles have been written about enhancing the hotel customer experience (CX) with technology. The hotel market is becoming more competitive, with a larger share of wallet being spent on a greater variety of services. Happily, this increased competition does not pose an existential threat to the hotel as a business model.

Hotels 40
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Must Read: 5 Books with Tips and Techniques to Improve Your Customer Experience and Service

Customer Bliss

They explain how these experiences are created because of four elements: elevation, insight, pride, and connection. Horst Schulze , Founder, Chairman & CEO of the Capella Hotel Group, and Co-founder & Former COO of The Ritz-Carlton Hotel Co. into a multi-billion dollar brand.

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Top 5 Customer Service & CX Articles for Week of February 12, 2024

ShepHyken

Thanks to Gen Z, Deeper Connections Will Become the Currency of the Future by AmberNechole Hart (Adweek) Empty ecommerce gets you to checkout fast but gives no reason to return. Connected ecommerce adds value emotionally, materially or both while delivering the same seamless purchase journey. Why is connection important?

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Principle Two: Create Their Experience

Bill Quiseng

For hotels, offer bottled water at arrival or departure. Customers have an emotional connection with you. The more emotional the connections, the more memorable the experiences, the more loyal the customers. Deliver a low-cost, no-cost “a little better than the average experience that customers expect” product or service.

Hotels 109
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Five Ways to Thank Customers — And How to Find Opportunities in Your Organization

Experience Investigators by 360Connext

Don’t turn it into a sales pitch. Simple, but a really nice way to connect with customers in an unexpected way. Hotel brands sometimes thank customers for their 10th or 100th stay. Customers loved getting the music and often called him to schedule their next appointment, without any sales pitch! Look for milestones.

How To 372
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Five ways to align your customer experience with today’s consumer trends and desires

Vonage

For example, the retail touchscreens from IQMetrix can be used as a tool by a human salesperson, allowing them to share the “endless aisle” with customers (items that may not be on the shelf of a store but are, in fact, available for sale). Millennials aren’t always comfortable talking with sales staff. It calls this concept “Taj-ness.”

Trends 177