How to Prove the ROI of Your Voice of the Customer (VoC) Program
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JULY 19, 2019
They say that there’s very little these days that everyone agrees upon, but I—of course—do not agree with that sentiment either. There is greater ROI when the holistic customer journey is the focus. For example, 82% of JetBlue passengers don’t care about being able to take their bags on a flight for free. We all feel it.
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