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Fundamentals of a Customer First Strategy For Every Industry

C3Centricity

Every industry strives to improve their customers’ experience with their products and services. Adopting a customer first strategy is therefore in many company objectives. Hospitality is perhaps one of the most visible industries where customer satisfaction, or lack of, is quickly shared with the world.

Industry 218
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3 Business Advantages of Using Location Data to Improve Digital Advertising

Gravy Analytics

Each location a consumer visits and event they attend provides valuable information about what that person is interested in – and what they may purchase next. Businesses can use this data to effectively learn about and target advertisements to the consumers most interested in their products or services.

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Exploring the Development of Customer Service in Casinos: From Virtual Help to In-Person Conversations

CSM Magazine

The combination of hospitality, amusement, and betting experiences that characterize client service in casinos is top tier. This sector has experienced an amazing transformation over time, driven by shifting consumer demands and technology advancements. Positive client experiences encourage maintaining clients.

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How to engage with customers that love you

Lumoa

Happy customers are a dream of any business owner. As the famous saying goes, “Satisfied customer is the best strategy of all.” But what happens next, after you identified who your happy customers are ? Upsell to existing customers =increase customer lifetime value, or CLV 4. Dropbox Startup Lessons Learned 3.

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Beyond the Hotel: Earning Guest Loyalty with Hospitality Tech

Currency Alliance

Countless articles have been written about enhancing the hotel customer experience (CX) with technology. It does give pause for thought, however, that agile tech companies have proven more apt at filling these gaps: owning more of the customer journey, gathering more detailed data, and making more relevant and personalized offers.

Hotels 40
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Channel Surfing: How Do Consumers Engage with Your Brand?

Avaya

Dale’s primary focus is developing innovative solutions for companies in consumer packaged goods, food and beverage, retail, hospitality, consumer goods, OTC and other industries. He has significant experience helping clients develop customized consumer solutions specifically designed to meet their business needs.

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Marketing predictions CMOs need to consider in 2018

Alida

Marketers are always looking for new ways to create experiences that resonate with customers, and 2018 will be no different. And although fads come and go—think unicorn hair and frappuccinos—there are some trends that will stick in the coming year and affect how businesses interact with customers. CMOs become customer-obsessed.