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[Experience Action Podcast] CX Pulse Check – March 2024

Experience Investigators by 360Connext

Unlock the future of customer experience as I, Jeannie Walters, team up with Greg Kihlström from the Agile brand to dissect the fascinating blend of strategy and technology that’s shaping how we interact with businesses today. Will this approach truly empower customers or is it merely a stepping stone to a fully digital future?

Banking 178
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Customize Banking Statements for Greater Customer Experience

Ecrion

Creating a great customer experience is paramount to the success of your company, no matter the industry. There are many ways in which companies can do this, but for the financial industry, the easiest way is through banking statements. Your customers receive banking statements every month.

Banking 40
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Loyalty programs: should you issue your own points or miles?

Currency Alliance

The optimal points to offer mostly depends on the frequency of engagement your brand has with target customers. Plus, many types of points are widely appreciated by customers, and are useful to the brand for scoring different customer actions while influencing behavior. This actually is not true.

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A new era of experience branding: The KPMG Nunwood Customer Experience Excellence Centre 2015 UK Analysis

ijgolding

For the last six years, Nunwood (now a part of the KPMG family) have been assessing how customer centric well known brands are across three continents. Last year, Nunwood’s UK analysis concluded that ‘Customer Excellence is here: it’s just not evenly distributed yet’. It is what customers experience.

Analysis 120
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5 Best Experience Management Metrics

ClearAction

Quantifying CX ROI is the top challenge, per Pointillist’s 2019, 2020, and 2021 studies. Employee experience, partner experience, and customer experience contribute to EPS. Lifetime Value of customers, partners, and employees is the key to ROA. 5 Best Experience Management Metrics Lynn Hunsaker.

Metrics 62
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What it’s like to attend the Medallia Experience conference

Thematic

Both companies compete head to head with each other for customers. I saw representatives of most major banks, airlines, hotels and casinos - Medallia’s bread and butter enterprise customers. It makes sense to bring as many people as possible to spend time with customers and learn what matters to them.

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Increase revenue with local lead generation

BirdEye

Local lead generation is a great way to reach potential customers in your area and increase your revenue. Smaller businesses work to generate local leads using tactics that will attract customers located within close proximity. Then work to encourage customers to leave reviews. But how can you generate local leads?