NetBase

NOVEMBER 25, 2019

The 2019 Consumer Packaged Goods Industry Report is here! It’s full of consumer insight that will drive sales this holiday season – and well into 2020. The industry is evolving with more consumers changing how they purchase products, with over $58.6 And we have a preview to get you excited about the possibilities!

Social Media 52

Social Media Report Consumers Industry 52

NetBase

MARCH 3, 2020

Consumer and market intelligence can cut Uber’s operating costs, while increasing profitability, which could allow Uber to do away with EBITDA margins as its profitability measure sooner than projected. And that’s certainly worth exploring, as the rideshare/food delivery company is burning money on marketing. Self-driving cars.

Consumers 56

Consumers Marketing Financial Measurement 56

NetBase

NOVEMBER 25, 2019

The 2019 Consumer Packaged Goods Industry Report is here! It’s full of consumer insight that will drive sales this holiday season – and well into 2020. The industry is evolving with more consumers changing how they purchase products, with over $58.6 And we have a preview to get you excited about the possibilities!

Social Media 52

Social Media Report Consumers Industry 52

NetBase

APRIL 5, 2019

April 2019 Update: Our list of free social media analytics tools has been refreshed for 2019 – check it out below! It’s about offering an overall customer experience that makes consumers feel seen, heard, and understood at the deepest levels. If your budget allows, best-in-class AI-supported analytics are the goal.

Social Media 85

Social Media Analytics Tools Marketing 85

C3Centricity

DECEMBER 1, 2020

Earlier this year I wrote about the impact of AI and ML on digital marketing. The article is called “ AI and ML are Taking Digital Marketing to the Next Level.” So are you training yourself to think more, improve your memory and polish up your analytical skills? Smart Marketing is Responsible Marketing.

Marketing 177

Marketing Customer Centricity Industry Data 177

Fox Metrics

JUNE 25, 2020

Not long ago, all a business needed to run digital marketing ads was a website and Facebook page. New technologies, strategies, and trends are being introduced now and again to allow companies to meet the evolving interests and behavior of consumers. Marketing trends in 2020 call for a radical approach with fresh concepts.

Trends 111

Trends Marketing Social Media Advertising 111

NetBase

JANUARY 4, 2019

Sweeping predictions about any social platform are dangerous to make, but this one feels like a sure thing – businesses that aren’t bringing their A game to Instagram in 2019 will feel it before the end of the year. Instagram is clearly the most important channel for brands to engage with consumers. And consumers are loving it.

Marketing 80

Marketing Social Media Consumers Brands 80

NetBase

AUGUST 1, 2019

Is your brand doing everything it should be to capture the EMEA market? Our 2019 EMEA Social Media Market Survey Report answers that question, and more. It presents findings from a comprehensive survey of 588 senior EMEA marketers, sharing what they’re doing to get and stay ahead of competitors, and how you can do the same.

Social Media 53

Social Media Report Survey Marketing 53

NetBase

JULY 24, 2020

And it’s winning consumer love, which is the name of game when it comes to marketing these days. Brands and consumers fighting price gouging and stockpiling. How a brand can stay one step ahead of their consumers, with consumer and market research. They lost loyalty points and consumers. Lysol Love.

Consumers 90

Consumers Social Media Brands Analysis 90

TechSee

FEBRUARY 19, 2019

As the biggest mobile trade show of the year, MWC Barcelona 2019 is an event not to be missed. MWC Barcelona 2019 Self-Service Sessions not to be missed. This year’s theme, “Intelligent Connectivity,” focuses on highly contextualized and personalized experiences , delivered when and where customers want them. In a nutshell.

Self Service 95

Self Service Innovation Telecommunications Consumers 95

Lumoa

SEPTEMBER 30, 2022

Consumers have wholeheartedly embraced the transition to digital banks. The fact that consumers have a wider range of alternatives (and are willing to exercise them) means that the relationship between banks and their customers has become more vulnerable than ever before. Modern consumers are also extremely self-sufficient.

Banking 236

Banking Customer Experience Self Service Financial 236

Eptica

APRIL 12, 2019

Date: Friday, April 12, 2019 Author: Pauline Ashenden - Marketing Manager Analyzing CX sentiment in 2019. Published on: April 12, 2019. The highest ever number of consumers (13.9%) said they’d faced customer service problems. The 4 barriers to meaningful consumer conversations.

Conference 76

Conference Self Service Fashion Ecommerce 76

Oracle

DECEMBER 2, 2020

With consumers struggling financially and retailers having succeeded in pulling holiday sales into early November and even October, the downward trend in sales and email marketing activity during the Thanksgiving holiday weekend continued on Cyber Monday. However, official numbers show that B2C marketers sent 10.9%

Sales 85

Sales Trends Marketing B2C 85

Eptica

DECEMBER 11, 2019

Date: Wednesday, December 11, 2019 Author: Pauline Ashenden - Marketing Manager Taking stock of customer service in 2019. Published on: December 11, 2019. And what better way of doing this than exploring the 2019-20 Contact Babel UK Contact Centre Decision-Makers’ Guide , sponsored by Enghouse Interactive.

Self Service 75

Self Service Customer Service Social Media NPS 75

NetBase

JULY 27, 2020

But since COVID-19 hit, brands are considering fewer choices for consumers. But what will be cut and what do consumers think? And we’ll cover some surprising stats, such as: CPG sales are up 17% from 2019. 70% of consumers want to support brands they know are tackling social and environmental issues. CPG Market Overview.

Consumers 59

Consumers Brands Comparison Social Media 59

NetBase

OCTOBER 5, 2018

So why are brands missing so many opportunities on the customer experience analytics front? The 2018 Consumer Experience Analytics Report highlights the ways brands are on target – and the areas where they need to better their aim. For now let’s talk about why surveys don’t provide the best consumer insights.

Omni-Channel 45

Omni-Channel Analytics Consumers Report 45

Fox Metrics

JUNE 25, 2020

Not long ago, all a business needed to run digital marketing ads was a website and Facebook page. New technologies, strategies, and trends are being introduced now and again to allow companies to meet the evolving interests and behavior of consumers. Marketing trends in 2020 call for a radical approach with fresh concepts.

Trends 64

Trends Marketing Social Media Analytics 64

NetBase

JULY 20, 2020

The new normal finds consumers showing erratic behavior when choosing where to spend their money. Maintaining brand loyalty seems to be a thing of the past as consumers are likely to jump ship during a crisis. Consumer devotion has become much more supply dependent than any other loyalty measure. Now to brass tacks.

Consumers 75

Consumers Automotive Social Media Loyalty 75

NetBase

DECEMBER 30, 2019

Influencer marketing is amazing for brands – and is a tactic this is potentially about to experience an upheaval. The eBoy and eGirl anti-everything influence on consumers is growing, but your brand may not be seeing it yet. Importance of Transparent Analytics. Time to check it out and see what it involves – and who.

Consumers 60

Consumers Fashion Analytics Entertainment 60

NetBase

DECEMBER 3, 2019

Customer experience (CX) stories are everything – and social analytics gives brands access to all of it. The 2019 Consumer Experience Analytics Report: EMEA has answers! Overall, the job titles of those surveyed gave a strong sense of businesses taking social analytics insight seriously. Web analytics.

Report 52

Report Analytics Entertainment Survey 52

NetBase

APRIL 6, 2020

Popeyes is apparently staffed with marketing masters, as it keeps hitting home runs – and even wins consumer love during a pandemic. We have five ways brands should adapt their Covid-19 marketing to emulate the spicy chicken brand’s success. Winning Combo for Consumer Love. Take Risks. It’s a fine line to walk.

Consumers 64

Consumers Advertising Social Media Brands 64

ShepHyken

SEPTEMBER 23, 2019

My Comment: Chris Elliot is a consumer advocate. At first, I thought this article was written for consumers. billion in 2019 — a 44% increase over 2018. Content marketing, social media, customer feedback, customer support, and training and analytics… These aren’t just buzz words. Then read this article.

Customer Journeys 98

Customer Journeys Customer Service B2B Social Media 98

NetBase

DECEMBER 14, 2018

As we discussed in our 2019 predictions post , we know that Artificial Intelligence (AI) is going to play a bigger role in social analytics moving forward. Of course, we’ve already incorporated AI into the technology that enables our social analytics solutions. How does that impact social analytics ? Here’s the low-down.

Analytics 62

Analytics Course Consumers Technology 62

NetBase

AUGUST 26, 2020

Identifying a new category is exciting, particularly when market research uncovers a first mover opportunity and your brand is ready to capture it. Let’s see how consumer and market intelligence reveals these instances, and a few brands that have been nimble enough to take advantage of key insight. The First Mover Club.

Marketing 81

Marketing Trends Banking Competitive Advantage 81

NetBase

MAY 2, 2019

For brands, netnography – also known as audience segmenting – can bring you just as close to consumers. Engaging consumers is all about connecting to them personally – as if you were their bestie, hanging out over coffee. What netnography in 2019 offers is more than a buyer persona based on demographics and assumptions.

Engagement 71

Engagement Entertainment Sports Social Media 71

NetBase

JANUARY 7, 2019

January 2019 Update: As trends change and technology advances, social media tools become more powerful as well. Here’s an updated list of some of what’s out there right now, as well as what you should look for in a social analytics tool. A Quick Refresher on Why You Need Social Analytics Tools. Already know what matters?

Social Media 77

Social Media Tools Analysis Analytics 77

delighted

JUNE 3, 2021

Consumer spending plunged amidst lay-offs and shelter-in-place orders. Niche and boutique stores without an online presence suffered the most, as consumers migrated to big box stores and online shopping to satisfy all their shopping needs in fewer trips. However, this decrease in spending did not affect all retailers equally.

Omni-Channel 101

Omni-Channel Retail Consumers Trends 101

NetBase

JULY 22, 2019

Updated July 2019. Social Media Analytics , powered by Next Generation AI , comprises several techniques and tools. Social Media Analytics Strategizing Starts Here. Perhaps the biggest change to marketing in the past decade is the shift to consumer centricity. And lots more. Let’s explore the possibilities.

Social Media 61

Social Media Analytics How To Entertainment 61

SurveySparrow

SEPTEMBER 29, 2019

According to Forbes, ‘Improving revenues using BI is now the most popular objective enterprises are pursuing in 2019’. Business Intelligence tools help you to perceive the market trends , collect data and unravel insights from the data to put together robust strategies for a thriving business. So, are you all set to up your game?

Tools 73

Tools Self Service Analysis Analytics 73

TechSee

DECEMBER 31, 2019

As 2019 comes to a close, they must better prepare for the new decade and beyond. Salesforce predicts a 136% increase from 2019 to 2020 in the number of organizations using AI-powered chatbots, which will continue to be integrated across communication channels to provide seamless real-time customer service on a larger scale than ever before.

Trends 136

Trends Customer Service Self Service Contact Center 136

Eptica

JANUARY 23, 2019

Date: Wednesday, January 23, 2019 Author: Pascal Gauvrit - CTO 4 reasons email is on the rise in 2019. Published on: January 23, 2019. Email is used by all, especially the young According to Forrester more consumers aged 12-17 use email than Facebook or Snapchat. 82% of this group are on email, up from 69% in 2014.

Social Media 62

Social Media Consumers Knowledge Base Customer Satisfaction 62

Qualtrics

JANUARY 16, 2019

The market research industry is evolving. In order for market research professionals to stay relevant and deliver world-class insights, they must keep up with the latest trends. Market research conferences are a great way to gain insights, strategize new ideas, and network with other professionals in your industry.

Conference 28

Conference Marketing Case Study Analytics 28

CSM Magazine

DECEMBER 18, 2018

As the year draws to an end, Philip Say, VP of Innovation Product Management at Sutherland Labs makes his CX predictions for 2019. Voice technology will be a critical product feature, no longer a marketing stunt. Contextual awareness will redefine the customer experience. At Sutherland Labs,

Customer Experience 79

Customer Experience Chatbots Hospitality Hotels 79

Eptica

OCTOBER 9, 2019

Date: Wednesday, October 9, 2019 Author: Pauline Ashenden - Marketing Manager National Customer Service Week 2019: The 3 key factors behind successful customer service. Published on: October 09, 2019. 79% of consumers that lose trust will leave a brand – with 49% doing it immediately.

Customer Service 60

Customer Service Self Service Contact Center Customer Centricity 60

NetBase

JULY 22, 2020

Like many industries worldwide, the luxury goods market has had its hands full. Here, we’ll take a look at some of the some of the changes taking place in the market and what luxury brands are doing different to meet the needs of consumers right now. and European luxury markets. and European luxury markets.

Consumers 59

Consumers Meeting Brands Ecommerce 59

Oracle

AUGUST 13, 2019

Oracle OpenWorld 2019 will take place September 16-19 in San Francisco, with over 1,000 planned sessions on topics including transformational technologies, growth acceleration, intelligent cloud applications, and more. Here are 5 of the upcoming, exciting industry specific sessions. You can also view the full CX session catalog here.

Industry 47

Industry Self Service Government Healthcare 47

NetBase

SEPTEMBER 30, 2019

Social media marketing is crucial for cosmetics companies to master, and they know it. So, what are the top hashtags for Cosmetics Companies in 2019? Let’s check them out, along with other social analytics insight , to see what they reveal about the industry, consumer expectations and potential marketing tactics!

Company 46

Company Fashion Automotive Consumers 46