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The Cloud in 2016: What’s Driving Adoption Now

NICE inContact

Customer experience is rapidly evolving for organizations of any size, a result of the proliferation of digital channels and social media, mobile technology, the need to reduce customer churn and to increase loyalty of consumers. The contact center is truly the front line in this battle.

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The Authenticity challenge: 25 marketing, CX and innovation takeaways from the 2016 Customer Intelligence Summit

Alida

Earlier this week, more than 400 professionals in marketing, customer experience, innovation and research gathered in Chicago for the 2016 Customer Intelligence Summit. Customers, especially Millennials , expect transparency and honesty—and they support companies they perceive to be truthful and real. Look forward to reading his book!

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10 massive business trends that will shape 2017 and beyond

Alida

presidential election, we’re entering the new year with a global geopolitical landscape that’s more uncertain and potentially more disruptive to businesses than 2016. The enterprise guide to customer intelligence [e-book]. Imperfect, authentic social media sharing. E-commerce giant Amazon is leading the way.

Trends 0
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Revealed: Prepare Your Customers For Next U.S. Credit Crisis

Beyond Philosophy

Social Communications – The immediacy of social media makes it a veritable marketing tool. Brands know they need to be very responsive over social media along with other channels. Customers tend to share their experiences, both positive and negative over social media.

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Customer Advocacy – A Term Changing the Dynamics of Marketing

ProProfs Chat

For example, the Cisco Champions Program in which advocates talked about Cisco and the brand offerings across their social media channels. The customers that become a part of customer advocacy programs share information on diverse platforms such as: Social Media Platforms. E-Commerce Site. Online Chats.

Marketing 103
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What vCommerce Brands Get Right About Customer Experience

Kayako

vCommerce, coined by Bonobos founder, Andy Dunn, in 2016 with the decidedly less-snappy name Digitally-Native Vertical Brands , is widely regarded as the future of retail. Unlike traditional e-commerce businesses, vCom brands are vertically integrated, meaning they control almost every aspect of their distribution. billion valuation.

Brands 99
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Turning service into sales with chat

Eptica

Date: Friday, October 28, 2016 Turning service into sales with chat. Published on: October 28, 2016. Providing live support at the point of sale According to Econsultancy research 83% of shoppers said they needed some form of support during their online journey. Share this page on: Tweet.

Sales 48