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Evolutionary Journeys in BPO Excellence: A Dialogue with Magellan Solutions’ Visionary

Magellan Solutions

Setback to Strengthened Purpose: Chua reflects on a significant moment, “Facing a significant income drop in 2012 because of the departure of our client, a Fortune 500 company. ” Inspiring Progress in BPO Excellence Magellan Solutions showcases the power of strong leadership, commitment, and a customer-centric culture.

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Why shopper insight is a valuable ingredient for CPG companies

Alida

In a dynamic and sometimes struggling retail environment where online giant Amazon buys grocery chain Whole Foods , consumer packaged goods (CPG) companies must build brand awareness and harness the insight of shoppers if they are to win the battle for shelf space. It’s not the first food company to embrace the direct-to-consumer model.

Company 113
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A blended set of measures are critical for customer-centric operationalization

Doug Leather

What company doesn’t want to be customer-centric? It’s highly unlikely that any executive wakes up in the morning and makes a statement along the lines of – “Customer-Centricity is not important to us and we shouldn’t consider it!”. The most important stakeholder in almost all cases is the customer.

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What a Customer First Strategy Is (And what it’s not!)

C3Centricity

He spoke about the differences between customer focus and customer centricity and the often times confusion between the two terms. That is why I tend to speak about customer first rather than customer centricity these days. What a Customer First Strategy is not. ” I don’t agree!

Strategy 189
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9 lessons of growth and customer experience from Intercom

Lumoa

However, more and more startups that emphasise the uniqueness of customer relationships are growing faster than ever. Some of the familiar names include the two fastest growing companies in the world , Slack and Intercom. What unites these two amazing companies? Let it be functional rather than having advanced visual design.

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Data Snapshot: Customer Experience Expectations and Plans for 2015

Experience Matters

Here’s the data snapshot description: In the first quarter of 2015, Temkin Group surveyed 207 respondents, each from a company with $500 million or more in annual revenues, about their customer experience efforts over the past year and their plans for 2015 and beyond. Download report for $195.

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How to Take Local Brands to Global Success: The 5 Rules to Fortune

C3Centricity

I remember reading an article in the Financial Times a couple of years ago, that challenged companies to search for a new style of marketer. As I mentioned above, many companies get their rollout strategy wrong by looking at geographical proximity, rather than the closeness of the customers’ social sensitivities in them.

Brands 206