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The Importance of Employee Loyalty in the Workplace

InMoment XI

We all know that employee loyalty is important , but oftentimes we forget how employee loyalty is connected with customer loyalty and how loyal employees contribute to the success of the entire business. Metlife had similar findings in its 2011 Annual U.S. Profit and growth are stimulated primarily by customer loyalty.

Loyalty 580
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Sigma Connected Recognised as a Top UK Employer by the Sunday Times

CSM Magazine

Business outsourcing provider Sigma Connected has been named as one of the UK’s top employers in this year’s prestigious The Sunday Times Best Places to Work survey. Mike Harfield, chief operating officer at Sigma Connected added: “We are blown away by how highly regarded our business is by our employees. “In

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Sigma Connected Group Appoints Lesley Avinou to Lead Client Partnerships

CSM Magazine

Lesley Avinou, Group Director of Client Partnerships, Sigma Connected Business outsourcing provider Sigma Connected has announced the appointment of Lesley Avinou into the newly-created role of Group Director of Client Partnerships. For the last six years I’ve admired Sigma Connected and its ways of working.

Groups 52
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Five Rules of Observation and Why it’s Hard to Do Effectively

C3Centricity

In a customer-centric organisation, everyone has annual objectives which include connecting with customers on a regular basis. Some organisations also make a habit of getting their employees to watch and listen to their customers in direct observation or connection sessions. Observation is not as easy as it looks.

Exercises 120
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The 2021 Marketing Game Plan Shift – From “Buying From” to “Buying Into”

Beyond Philosophy

You can see that from the Accenture study and further evidence comes from 5W Public Relations’ 2020 Consumer Culture Report. Clearly, this is very important and we’ll talk about what it means below, but this is just another way to make an emotional connection with customers. Aim for an emotional connection. years vs 3.4

Marketing 147
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Do Law Firms Need a Chief Experience Officer? Yes! A CXO at Miles & Stockbridge P.C. Explains Why

Customer Bliss

He used his knowledge of marketing in CX as a way to think about how to fix the root of a problem through addressing a company’s culture. Through a connection of his wife’s, Edwin was hired by someone who was looking for their first CXO and was recruited into Miles and Stockbridge P.C.

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Microsoft’s Path to Customer Obsession with Global General Manager of Customer & Partner Experience Amanda Sachs

Customer Bliss

We discuss how she created a path for her global role leading customer experience across all of Microsoft, and how she has engaged with the organization to translate CEO Satya Nadella’s mantra of “customer obsession” into its operating model, engineering and culture. Took the time to understand cultural differences.