Gainsight

SEPTEMBER 28, 2022

The standard startup playbook—hunker down, cut burn rate and hope the market improves before you run out of runway—isn’t the right path forward for SaaS businesses. But they will also include outcome-related features that enable established customers to measure and increase ROI as they scale up. Influence user behavior.

Roadmap 52

Roadmap Analytics Innovation Resources 52

Gainsight

MAY 14, 2019

A product roadmap is a high-level, visual representation of the direction your product offering will take over time. A good product roadmap will provide your colleagues and stakeholders with the “why” behind your product and should serve the following purposes: Lay out the overarching strategy. Executive-level product roadmaps.

Roadmap 81

Roadmap Sales Customer Centricity Return on Investment 81

BirdEye

APRIL 11, 2023

A business strategy template is a must-have tool for establishing business objectives and actions needed to reach your goals. In this article, we’ll share the top business strategy templates and how to use them to plan the future of your business. Table of contents What is a business strategy?

Examples 98

Examples Strategy Analysis ROI 98

2020 Research

OCTOBER 18, 2023

During Sago’s recent webinar, “ Harnessing AI in Research: A Roadmap to the Future ,” Raj Manocha, Chief Client Officer of Sago, delved into the current state of AI in market research and how to leverage its capabilities to enhance insights and drive forward-thinking strategies.

Marketing 108

Marketing Healthcare Analysis Case Study 108

InMoment XI

JULY 13, 2022

One user engagement strategy you can use to boost your customer retention is to make use of the Net Promoter Score (NPS) system. NPS is a metric designed to measure customer experience. Feed this data back into your product roadmap and to your sales team. What Is Net Promoter Score? Changing this can instantly boost results.

Net Promoter Score 491

Net Promoter Score Customer Retention Effort Score NPS 491

Gainsight

JUNE 17, 2022

If you’re considering implementing—or have already implemented—a product-led growth (PLG) strategy, one of the first things you should determine are the metrics you’ll need to measure success. . After all, it’s impossible to improve if you’re not measuring your enhancements.

Measurement 52

Measurement Effort Score Net Promoter Score Handbook 52

Experience Investigators by 360Connext

OCTOBER 17, 2023

Others have more common org chart regulars, like Chief Marketing Officer or Voice fo the Customer (VoC) Director. Here are some strategies to gain leadership buy-in for customer experience, the importance of measuring CX performance, and how to effectively communicate the business case for CX transformation.

Leadership 259

Leadership Customer Experience Customer Centricity How To 259

SurveySparrow

MARCH 26, 2021

Having a go-to-market strategy ensures that you have made your launch foolproof, well, at least to a large extent. What is go-to marketing strategy? A detailed plan created to launch a product to the market is called a go-to marketing strategy. Who is responsible for go-to marketing strategy?

Strategy 52

Strategy Marketing Advertising Airlines 52

Gainsight

OCTOBER 28, 2021

Unfortunately, if you’re not reaching product-market fit, the whole team might as well be banging their heads against the wall. Your product growth strategy hinges on a rock-solid product-market fit. Luckily, there are a few ways to measure product-market fit and launch a growth plan that’s worth your time and energy.

Marketing 52

Marketing Roadmap Metrics Measurement 52

SurveySensum

FEBRUARY 22, 2024

And creating an effective Employee Experience Strategy is the perfect approach to it. Say no more — This article delves into the 4 pillars of the employee experience strategy that will help you build the foundation of an exceptional employee experience. What is an Employee Experience Strategy? But how to do that?

Employee Experience 52

Employee Experience Strategy Net Promoter Score Policies 52

SurveySensum

FEBRUARY 27, 2024

So, with this blog, we will dive deep into strategies, best practices, and insights aimed at creating a thriving and fulfilling work environment for employees and boosting employee experience at all levels. But first thing first – measure their satisfaction and engagement levels with employee engagement surveys.

Metrics 52

Metrics Strategy Employee Engagement Culture 52

Kerry Bodine

DECEMBER 30, 2020

Consider this your high-level roadmap for developing journey maps and using them to drive action. For years, I’ve had a list of external triggers — like the introduction of a new technology or a stock market crash — that should prompt you to reexamine how your customers’ needs and expectations are changing. What is journey analytics

Customer Journeys 227

Customer Journeys Customer Experience Touchpoint Analytics 227

SmartMessage Blog

SEPTEMBER 6, 2022

One of the most comprehensive ways to come together and interact with your customers is End to End Marketing. It is an integrated marketing approach aiming seamless customer experiences using different channels and touchpoints. How to Do End-to-End Marketing? What are the Advantages of End-to-End Marketing?

Marketing 56

Marketing Study Social Media Roadmap 56

Gainsight

AUGUST 4, 2022

The 2022 Gartner Market Guide for Customer Success Management Platforms reports that “customer success management (CSM) programs have progressed from an emerging discipline into an increasingly mature and evolving practice.”. In our opinion, leading CSM platforms are poised to work hand-in-hand with product-led growth (PLG) strategies.

Customer Success 105

Customer Success Management Marketing Analytics 105

Gainsight

OCTOBER 27, 2022

Learn how customer, community, and product-led strategies can build long-term, efficient growth. Join Gainsight’s Product Leadership for an inside look at the new features and capabilities that will disrupt the market and enable you to build a more unstoppable business with customer-led and product-led growth at the center. .

Strategy 52

Strategy Customer Success Software Roadmap 52

Uniphore

NOVEMBER 18, 2021

How AI Captures and Measures Emotion People convey their emotions not just in what they say but in how they say it. How Emotion AI Can Drive CX Strategies Transforming CX with emotion AI can help brands reshape their short- and long-term strategies. Improve product roadmaps:?Information You can unsubscribe anytime.

Roadmap 162

Roadmap Call Center Policies Brands 162

Lumoa

JANUARY 19, 2023

We will discuss topics such as defining the department’s goals and objectives, assessing the current state of customer service, and developing a strategy. How can we measure the interaction? What’s something measurable that can tell how well we are doing? What are the key touchpoints for different personas?

Customer Experience 236

Customer Experience Net Promoter Score How To Customer Journeys 236

delighted

JULY 27, 2021

There’s no sugarcoating the fact that achieving and maintaining product/market fit is a constant struggle. To support you in making your product experience a cornerstone of your brand along with your customer and employee experience, we’re thrilled to announce the newest survey template to our lineup: Product/Market Fit (PMF) surveys.

Survey 98

Survey Marketing Effort Score Roadmap 98

CSM Magazine

NOVEMBER 28, 2022

Perform a thorough market analysis to get a better understanding of the customer service landscape, current trends, and the competition you’ll be up against. Is the product you’re offering something the market needs? This will help you establish a unique selling proposition (USP) and create a solid marketing plan.

Software 52

Software Customer Service Marketing How To 52

BirdEye

AUGUST 28, 2023

Having a social media profile is one thing, but successfully implementing a strong social media management strategy is a different story for a business. And that’s even more true in a market that experiences rapid growth and constant change. You want to be there with a social media strategy that puts your brand front and center.

Social Media 52

Social Media Strategy Entertainment Multi-Channel 52

Gainsight

SEPTEMBER 8, 2021

It helps that Sales and Marketing figured this out long ago. Who else can interpret strategy from Product, Marketing, and elsewhere into the CS team’s role? Every company creates a different strategy to improve retention, expansion, or efficiency. Do that math, and look at the dollar value on the page. Size of expansion.

Marketing 105

Marketing ROI Leadership Analysis 105

Gainsight

JULY 25, 2022

As the tech market enters a new phase, organizations are determining what’s important during the downturn—and what’s important to their customers. . Stacey Danheiser, Founder and CMO, SHAKE Marketing, commented, “Loyalty goes way beyond the product and into how someone feels working with your company and your people.” .

Strategy 64

Strategy Customer Success Roadmap Consulting 64

BirdEye

MAY 30, 2023

To measure anything is to compare it to something else. When you’re in business, there are few better ways to compare your progress than by measuring it against your competitors. Or measuring external metrics, like social media followers or customer review ratings , can help you gauge how your results stack up alongside others.

Social Media 98

Social Media Analysis Metrics Advertising 98

CustomerSuccessBox

DECEMBER 9, 2021

Customer Success is more relevant to your business more so for SaaS companies and you need to understand the nuances of the roadmap forward. Thus it becomes increasingly important to build measurable and scalable processes that rely on the right KPIs. CSAT can be an overall measure or a touchpoint measure.

Measurement 52

Measurement Net Promoter Score Customer Success NPS 52

Gainsight

JANUARY 6, 2023

They’re investing in product experience (PX) and product-led growth (PLG) strategies to efficiently chart a path to durable growth—and smooth sailing when market conditions improve. You’ll learn everything from utilizing product analytics and product adoption strategies to career advice for product management professionals.

Resources 52

Resources Roadmap eBook Analytics 52

Gainsight

JULY 10, 2023

Start Simple With One-to-Many Webinars For organizations looking to augment the role of CSMs through digital means, several strategies can be initiated. Collaborate With Marketing to Expand Digital Touchpoints A common concern regarding the use of email in scaled CS programs is the risk of over-messaging customers.

Self Service 52

Self Service How To Roadmap ROI 52

C3Centricity

JANUARY 13, 2021

A more in-depth look at brand image than most articles usually go into, it includes how to measure it and how to conduct an in-depth analysis of the data. It also shows how to identify its archetype, something else that few marketers have thought about, and will put you ahead of your competitors. It depends? But how do you do it?

Customer Centricity 177

Customer Centricity Hospitality Customer Journeys Strategy 177

Totango

DECEMBER 7, 2023

In Part 1 of our “Harmonizing the Hustle between sales and customer success” podcast series with the Customer Success Collective, Chris Dishman , SVP of Global Customer Success at Totango, drilled into the unique ability CS has in aligning cross-functional partners—sales, product, and marketing—to the opportunities that can drive customer value.

Sales 91

Sales NPS Customer Journeys Customer Success 91

CX University

NOVEMBER 7, 2023

To meet the market demands for quality online instruction and preparation for Certified Customer Experience Professional (CCXP), CX University (CXU) launches its CCXP Exam Prep Course. Course Availability Course is available for purchase as a stand-alone program or as an add-on the the CX500 Mastery Series.

Course 52

Course Roadmap Customer Experience Professionals ROI 52

Solvvy

OCTOBER 25, 2022

You can take various approaches to measure customer satisfaction levels. CSI can help you allocate funds toward improving product quality, enhancing user experience, training your teams, or other measures that will provide the most significant return of greater customer satisfaction. . One strategy is simply to ask.

Customer Satisfaction 62

Customer Satisfaction Measurement Effort Score How To 62

ClearAction

NOVEMBER 26, 2017

52 Reasons to Embrace Marketing Operations Gary Katz. What is a Marketing Operations mindset? I made a commitment to share 50 reasons, over Twitter, to embrace Marketing Operations; one tweet per day over the next 50 days. This shaped my thinking for what I now call Marketing Operations 2.0, Scalable marketing.

Marketing 70

Marketing Roadmap Competitive Advantage Leadership 70

Gainsight

JUNE 14, 2022

This is the heart of a product-led growth (PLG) strategy. Product-led growth is a go-to-market (GTM) approach that transforms the way we design products and deliver them to market. Here are the five essential product-analysis approaches that you can use for better decision-making and roadmapping. Adoption Analysis.

Strategy 52

Strategy Analysis Self Service Roadmap 52

ECXO

MARCH 21, 2023

Additionally, when designing products and services, it’s important to conduct thorough research to understand the needs and desires of the target audience aligning it with organisation toward real customer centric strategy and its execution plan. This should align with your company’s overall business strategy.

B2B 98

B2B Customer Experience Roadmap Culture 98

SurveySensum

JANUARY 24, 2024

One of our long-time SaaS clients, Alice, launched her business a few years ago, and her project management tool skyrocketed as it solved a few drawbacks of existing tools in the market. So, what strategies did Alice adopt to streamline this process? Here are the 7 strategies you can employ to streamline your feature requests process.

Roadmap 52

Roadmap Feedback Customers Survey 52

CSM Magazine

MAY 26, 2023

With the rapid expansion of information, organizations that leverage efficient data management strategies can quickly turn mountains of data into key insights that drive decision-making and propel growth. Armed with this knowledge, they can adapt their strategies, drive innovation, and ultimately achieve their business objectives.

Data 52

Data Management Roadmap Government 52

West Monroe

JANUARY 29, 2024

With the potential for increased control and adaptability, as well as robust security measures, PVNO positions itself as a solution for modern utilities looking to leverage existing infrastructure while maintaining autonomy over their network operations and data traffic. The network model is now receiving attention from U.S.

Connections 52

Connections Roadmap Wireless Financial 52

CustomerSuccessBox

JUNE 21, 2022

To help you, we have compiled a list of the top 8 strategies that will enable you to carry out customer onboarding at scale. 8 Best Strategies for Customer Onboarding at Scale. So, getting in sync with the marketing team is essential to create personas that present your customers accurately. Photo by RODNAE Productions: [link].

Strategy 52

Strategy Customer Retention Video Resources 52