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5 Lasting Effects the 2020 Sports Season Cancellations Will Have on Fan Expectations

Maru Group

As nearly every major global sporting event has been canceled or suspended because of the coronavirus, sports fans are having to adapt and find new ways to channel their energy. One thing is clear, when live sports resume, it will bring with it an increasingly tech savvy fan base, eager for inclusion.

Sports 52
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What is a Position-less Marketer? An FAQ Guide

Optimove

Position-less Marketers possess a diverse skill set, enabling them to execute tasks across various marketing functions and channels. Much like versatile athletes or multi-instrumental musicians, these marketers excel in reshaping traditional marketing roles to drive business outcomes in the digital realm.

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Slack delivers native and secure generative AI powered by Amazon SageMaker JumpStart

AWS Machine Learning

They can catch up on channels and threads in one click with conversation summaries. And they can access personalized, daily digests of what’s happening in select channels with the newly launched recaps. Slack AI has access to multi-GPU based instances to host their SageMaker JumpStart models.

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What is Reputation Marketing? The Complete Guide for Brands

ReviewTrackers

According to Steve Olenski , contributor for Forbes, many brands don’t think about reputation management until a company crisis occurs. Olenski argues that brands should not think of reputation management, but instead, reputation marketing. Monitor and Manage Your Brand Reputation. Brands trigger emotional responses.

Brands 104
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Webinar: Introducing Alliance Enterprise

Alliance by IFS

Astea has launched the most transformative version release of our Alliance field service management and mobility platform! Alliance Enterprise sports a brand new clean and simplistic User Interface. Astea Webinar: What’s New in “Alliance Enterprise” (v15). Have you heard? Tuesday, October 2, 2018. Click here to register. Busy schedule?

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Marketing predictions CMOs need to consider in 2018

Alida

” Brand management becomes holistic. Experts predict marketers will bring martech and adtech together and deploy it in-house to create more seamless customer experiences across touchpoints and channels, while also meeting the demand for transparency across various levels within business. VR and AR steal the spotlight.

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Optimove Acquires Advanced Mobile Marketing Platform Kumulos. Here’s What’s In It for You

Optimove

On the official PR we say how “the acquisition furthers Optimove’s efforts to expand the native messaging capabilities of its Customer Relationship Management (CRM) Marketing platform, which empowers brands to connect with existing customers and deliver personalized multichannel journeys, at scale.”. Again, this is perfectly accurate.