Calabrio

FEBRUARY 26, 2021

Through our analytics product, as well as the full workforce engagement management suite, we helped our customers navigate a changing landscape and continued to deliver unparalleled customer service. As a result, Calabrio has been recognized as the winner of the 5th annual Workforce Optimization Innovation Awards.

Analytics 130

Analytics Innovation Contact Center Analysis 130

Optimove

DECEMBER 28, 2023

Enhance your customer segmentation with our advanced guide Download Now Why it Matters: From responsible AI use to journey orchestration, these are the places you should put your focus to elevate your CRM Marketing in the new year. To ensure your customers keep coming back, make a pledge to follow these marketing resolutions in 2024.

CRM 69

CRM Marketing Social Media Analysis 69

Lumoa

MARCH 6, 2023

Conversations with customers are the ideal way to get valuable insight and feedback into an organization’s performance. Garen Di Bernardo, Product Marketing Manager for Lumoa- a feedback analytics platform- provided some valuable tips on how to read customer conversations in an insightful webinar.

Analytics 208

Analytics How To Analysis Feedback 208

Lumoa

MARCH 6, 2023

Conversations with customers are the ideal way to get valuable insight and feedback into an organization’s performance. Garen Di Bernardo, Product Marketing Manager for Lumoa- a feedback analytics platform- provided some valuable tips on how to read customer conversations in an insightful webinar.

How To 208

How To Analysis Feedback Innovation 208

Optimove

NOVEMBER 7, 2023

As marketers we need data at our fingertips to unlock customer insights, getting innovative ideas for engaging campaigns, and perfectly orchestrating communications to each customer. As your customers, marketing, and technology evolves, so too does Optimove’s AI. And then achieving all that at scale?

Marketing 83

Marketing Multi-Channel Groups Customer Journeys 83

Alida

SEPTEMBER 22, 2016

Earlier this week, more than 400 professionals in marketing, customer experience, innovation and research gathered in Chicago for the 2016 Customer Intelligence Summit. The two-day annual conference featured keynotes and presentations by some of the world’s leading customer-centric brands.

Innovation 100

Innovation Marketing Social Media Healthcare 100

Alida

DECEMBER 4, 2017

Many people associate Cadillac with the yesteryears—back to the era of Marilyn Monroe and Elvis—but not with the innovation leaders of today. As a member of Cadillac’s global launch and lifecycle marketing team, I am obsessed about changing that perception. We recognize that the best way forward is to be truly customer centric.

Customer Centricity 170

Customer Centricity Marketing Automotive Innovation 170

Alida

MARCH 30, 2017

What do you need to succeed in a traditional and established multi-billion dollar industry like the grocery market? Price Chopper Supermarkets, an American grocery chain with 136 stores, has one answer: customer insight. Trimboli highlighted three benefits of using customer insight. In the U.S.,

Customer Insights 100

Customer Insights Industry Innovation Sales 100

SurveySparrow

JULY 31, 2023

Did you know that advances in artificial intelligence are changing the way brands gather and activate consumer insights? AI in market research has become a game-changer, empowering businesses to delve deeper into consumer behaviors, preferences, and motivations. Reports back this up.

Consumers 52

Consumers Marketing Social Media Analysis 52

CSM Magazine

JULY 21, 2023

In a rapidly evolving, increasingly customer-centric business landscape, enterprises are recognising the need for a deeper understanding of their customers. They are finding invaluable insights not in traditional market research, but in their contact centres, the bustling hubs of customer and colleague conversations.

Customer Insights 52

Customer Insights Social Media Groups Chatbots 52

InMoment XI

MARCH 7, 2023

Marina is a people-focused, data-informed professional with a passion for customer-centric marketing. A: Marina leads a small team of four diverse humans from vastly different backgrounds—UX/UI design, math, and marketing all combined together to create optimized experiences for NZAA members.

Customer Journeys 260

Customer Journeys Engagement Customer Centricity Metrics 260

C3Centricity

APRIL 2, 2018

What’s your gut response to the title question about eliminating Market Research Departments? No, if it is a department that integrates and analyses information from multiple sources, and then delivers actionable insights and recommendations. Yes, if it is the traditional market research department. It depends?

Marketing 175

Marketing Handbook ROI Social Media 175

Lumoa

DECEMBER 19, 2023

In this article, we’ll explore five innovative and creative ways to leverage AI for sentiment analysis. From enhancing customer support experiences to predicting market trends, AI empowers businesses across industries to make data-driven decisions that resonate with their audience.

Analysis 208

Analysis Social Media Trends Feedback 208

Forrester's Customer Insights

SEPTEMBER 22, 2023

Any tech ecosystem in which multiple applications, data sources, and processes intersect is ripe for low-code innovation. Martech is notoriously complex and dynamic, so it’s no surprise that low-code is finding its way into the marketing department. Marketing adoption of low-code appdev is still nascent, but the […]

Marketing 59

Marketing Innovation Technology Data 59

ProProfs Chat

JANUARY 18, 2022

Market research questions can help you capture the best insights when you are up for launching a new product or a feature. Sending out such surveys about market needs and preferences enables companies to understand how their target market feels and behaves. But why market research surveys ?

Marketing 97

Marketing Survey Feedback Customers 97

Forrester's Customer Insights

AUGUST 24, 2022

Over the past year, Forrester’s diligently covered the state of the metaverse and what it means for marketing, technology, and other business executives. On Thursday, September 29 at 11:15 am CDT, we will debate the future of the internet (Metaverse, NFTs, and Web3) at Forrester’s Technology & Innovation event.

Innovation 48

Innovation Technology Marketing B2C 48

TechSee

JUNE 16, 2022

By leveraging new technologies such as computer vision , virtual visits and self-service AI-driven solutions, companies have a huge opportunity to turn customers into brand advocates. This list is an homage to the business leaders and influencers pushing the envelope when it comes to innovation in customer experience.

Customer Service 251

Customer Service Contact Center Chief Customer Officer Call Center 251

InMoment XI

NOVEMBER 20, 2023

The Benefits of AI Customer Experience The integration of Artificial Intelligence (AI) in Customer Experience (CX) strategies brings forth a multitude of advantages for businesses and their customers. Enhanced Customer Insights AI-driven CX analysis enables businesses to gain a profound understanding of their customers.

Customer Experience 324

Customer Experience Strategy Chatbots e-support 324

Blake Morgan

MARCH 22, 2022

? ?. After two years of creative digital marketing and virtual events, in-person experiential marketing is back. And it has the potential to revitalize and transform your customer experience. . Subaru’s in-person marketing starts with understanding what customers value, both in their lives and what they want in a car.

Marketing 59

Marketing Connections Brands Customer Insights 59

Forrester's Customer Insights

AUGUST 7, 2023

It is no exaggeration to say that generative AI (genAI) is everywhere these days, or that every function inside firms is scrambling to understand their company’s AI policies to avoid being out of compliance; to test the new technology to understand if it offers any competitive advantage; and to meet with agency and vendor partners […]

Competitive Advantage 26

Competitive Advantage Innovation B2B Marketing 26

Lumoa

OCTOBER 31, 2021

Leveraging both of our best-in-class offerings, our clients now have the ability to apply proprietary AI tools to unstructured feedback at scale, and generate more meaningful insights from their VoC, VoE, and market research programs.” “We’re excited to partner with the team at Forsta.

Analytics 208

Analytics Touchpoint Customer Centricity Feedback 208

Alida

JULY 15, 2019

These annual awards showcase clients that demonstrate excellence in utilizing customer insights to improve their organization’s performance in product innovation, customer experience, and marketing effectiveness. We at Vision Critical are proud to announce the winners of our 2019 Visionary Awards.

Customer Centricity 140

Customer Centricity Innovation Customer Insights Customers 140

Experience Investigators by 360Connext

JUNE 13, 2023

Related: Experience Action Podcast Episode 5 – 5 Questions for Customer Experience (CX) Leaders CX Embedded in Marketing Historically, many organizations have positioned CX within the marketing department. The role of the Chief Marketing Officer is a tough road these days.

Customer Experience 162

Customer Experience Chief Customer Officer Culture Customer Centricity 162

Ascribe

MARCH 12, 2024

Welcome to the debut episode of the Ascribe podcast, where industry leaders Gustav Jaeckel, Ascribe’s Managing Director, EMEA, and Chrissy Stevens, Ascribe Vice President, Services, share experiences and insights on the market research and customer insights industries.

Exceptional Customer Service 52

Exceptional Customer Service Innovation Industry Software 52

Forrester's Customer Insights

JUNE 7, 2021

The fastest-growing companies are innovation leaders. Our research reveals that innovation leaders grow at 2.6 This indicates that a tech-driven and sustainable innovation strategy is mission critical for firms to survive disruption and succeed in times of continual and rapid change. times the industry average.

Innovation 61

Innovation How To Culture Industry 61

Thematic

APRIL 17, 2019

You worked for IDEO and led user experience and customer insights at DoorDash and Cruise, two of the most successful YC companies. Arianna: At DoorDash, I was the Director of Insights where I led User Experience Research and Market Research. Once we know that, we can all start thinking about new and innovative solutions.

Roadmap 54

Roadmap Customer Insights Company User Experience 54

West Monroe

DECEMBER 11, 2022

These circumstances—and a looming market correction—pose a number of questions to banking leaders: Do we simply batten down the hatches and play the defensive game of tighter budgets and conservative underwriting? Or do we invest in improving our competitive position in the market when the majority of institutions are gun shy?

Banking 52

Banking Marketing Self Service Financial 52

Forrester's Customer Insights

MAY 10, 2018

Marketing has come a long way but it is not yet customer-obsessed. To address this gap, we’re pleased to announce the launch of Forrester’s new The Marketing Innovation Playbook. It’s time for companies to undergo a marketing makeover.

Innovation 34

Innovation Marketing Brands Company 34

Think Customers

DECEMBER 18, 2020

Plotch said she and her colleagues also noticed that instead of customers looking for information and products to increase their chances of pregnancy at the onset of the pandemic, as was anticipated, “70% of our customers were using our products to avoid pregnancy.” COVID has forced me to regroup and refocus.”.

Innovation 64

Innovation Retail Hospitality Conference 64

Forrester's Customer Insights

MARCH 29, 2022

B2B marketing leaders are not as innovative as they think they are! Join us at Forrester’s B2B Summit North America — an in-person and digital experience happening May 2–4 — to learn the tips and tricks we’ll reveal in “The CMO’s Handbook For Nurturing Innovation” that you can use to jump-start your innovation agenda.

Innovation 26

Innovation Handbook B2B Tips 26

ClearAction

NOVEMBER 27, 2018

Customer-Centric Marketing: Align for Growth Lynn Hunsaker. Customer-centric marketing has several layers of meaning. The most popular layer means personalization of communications, toward increasing customer lifetime value. First Layer: All Customer Touch-Points. Find customer insights about “the how”.

Customer Centricity 74

Customer Centricity Marketing Competitive Advantage Customers 74

Forrester's Customer Insights

OCTOBER 29, 2020

Marketing leaders should embrace the new reality and look for ways to adapt their current approach to in-person events, while exploring ways to innovate their virtual event experience. They also need to pay attention to the underpinning infrastructure and integrate teams, processes, and technology.

Innovation 59

Innovation B2B How To Technology 59

Forrester's Customer Insights

JANUARY 6, 2022

“Over half of CMOs will make employee experience (EX) essential to brand planning” – Forrester’s Predictions 2022: B2C Marketing And Innovation A New Frontier Emerges I spent most of the winter months hounding a panel of brand experts for their insights as I wrote Forrester’s annual brand spotlight report (to be published later this (..)

Brands 49

Brands Marketing B2C Employee Experience 49

Forrester's Customer Insights

APRIL 8, 2019

As you have heard from me before, in today’s age of the customer that is driven by digital transformations, to position your company for future market leadership you must prioritize tech-driven innovations that delivery net-new values to your customers.

Innovation 41

Innovation Leadership Marketing Company 41

TechSee

AUGUST 14, 2023

This list is an homage to the business leaders and influencers pushing the envelope when it comes to innovation in customer experience and customer service. As the Head of Customer Support and Engagement at HotDoc, she is responsible for leading the customer support and engagement strategy.

Customer Service 207

Customer Service Contact Center Customer Centricity Leadership 207

Clarivate

DECEMBER 6, 2018

Denver, CO, December 6, 2018 – CustomersFirst Now (CFN), a leading provider of Journey Mapping software and Customer Experience consulting services, has been named the winner of the 2018 Aragon Research Innovation Award for Customer Journey Mapping.

Customer Journeys 49

Customer Journeys Innovation Financial Touchpoint 49

Forrester's Customer Insights

SEPTEMBER 22, 2020

Learn how organizations can become more strategic, aligned and agile when bringing offerings to market with the new version of the PMM Model.

Marketing 58

Marketing Innovation 58