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Inside Choice Hotel’s Customer-Focused Data Strategy

Blake Morgan

          A company as large as Choice Hotels, with more than 7,000 locations worldwide, is bound to have a huge amount of data. But how do you ensure data is used to improve and bolster the customer experience? The feedback also highlights moments of delight and moments that Choice Hotels could improve.

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How to Say YES – Every Time

ShepHyken

Trippi is a world-class, award-winning hotel manager and Mitchell is a super-successful restauranteur. Both know the value of their customers hearing yes for an answer. If you dig a little deeper into the concept, it’s not so much about saying, “Yes” to every customer. What is the Question ? It’s about not saying, “No.”

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Top 5 Customer Service & CX Articles for Week of March 11, 2024

ShepHyken

5 Straightforward Ways Small Business Owners Can Create a Stellar Customer-Focused Culture by Steven Van Belleghem (America’s Small Business Network) Embarking on a journey to craft a customer-focused culture within a small business landscape isn’t just about adhering to the norms—it’s about redefining them.

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When Your Customer Experience Hits a “Bump in the Road”

ShepHyken

My hotels have struggled this year with our service scores. Do you provide ongoing reinforcement or training to keep your employees guest-focused? . I think you’ll agree that you don’t have to be in the hotel or hospitality industry to benefit from answering these questions. But what happens when it becomes a trend?

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CX Design Thinking in the Travel Industry, With Annette Höher-Bäuerle – CB64

Customer Bliss

After leading the Customer Relations team for Thomas Cook in Germany she built up and developed an industry-leading Quality Management function for the whole Group with a focus on continuously improving the companies’ hotel portfolio and helping hotels to improve their quality and their customer experience by working actively with Customer feedback.

Travel 204
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5 Top Customer Service Articles For the Week of March 2, 2020

ShepHyken

Marketing guru, Stan Phelps, shares some data from NTT Ltd’s Annual 2020 Customer Experience Benchmarking Report that might make you believe that it’s true. say it forms a crucial part of organization strategy. Use This Pyramid To Increase Customer Loyalty and Grow Your Revenue by Allyssa Munro. Lots to learn here.

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The importance of customer culture – an interview with Chris Brown

ijgolding

Apart from being a lovely chap, like many people in the global Customer Experience (CX) community, he is as passionate and enthused about developing knowledge and education around CX competencies as I am. Chris is also someone who spends as much time in airports, aircraft and hotels as I do! Tell me a little about your background?

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