A New Take on ROI: Reduce Failure Demand to Save on Business Cost
InMoment XI
DECEMBER 13, 2022
When we manage client programs at InMoment, return on investment (ROI) is always top of mind. To reduce failure demand, we first need to measure it. If we revisit the earlier example—how does the organization measure that the customer visited the website before they called into the call center? Wrapping Up.
Let's personalize your content