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B2B Content Marketing Statistics to Consider in 2024

DemandJump

There are a few key differences between B2B (that is, business to business) and B2C (business to consumer) marketing. B2B marketing focuses on regular communication to ensure the product is meeting expectations and fixing any issues that arise.

B2B 98
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Predictive Analytics Examples that Demonstrate Its Impact on Customer Experience

InMoment XI

Predictive analytics is a category of data analytics and the process of using data, statistical algorithms, AI, and machine learning techniques to identify the likelihood of future outcomes based on historical data. What is Predictive Analytics? Enhance cross-selling and up-selling opportunities. Accelerate operational improvement.

Analytics 260
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B2B Content Marketing Statistics from 2020

DemandJump

There are a few key differences between B2B (that is, business to business) and B2C (business to consumer) marketing. That said, B2B marketing is still marketing to humans, and they’re emotional beings. B2B sales, for example, tend to be heavily relationship-based.

B2B 88
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39 Content Marketing ROI Statistics You'll Want to Share

DemandJump

Is content marketing effective in 2021? At the top of the marketing funnel, it can be difficult to gauge your return on investment from simply generating brand awareness.

ROI 98
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B2C Content Marketing Statistics from 2020

DemandJump

What a year for marketing it’s been. 2020 threw everyone for a loop, from the moment we stepped out of our offices thinking we’d be in quarantine for a scant two weeks, until now as we’re bidding it good riddance.

B2C 81
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Content Marketing Statistics from 2020: A Year of Change and Learning

DemandJump

The new reality brought about shifts in marketing and other sales tactics. The COVID-19 pandemic shut down many small businesses and forced many others to pivot quickly to work-from-home environments. Not only that, it forced most businesses to change the way they offered products and engaged with their customers.

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Local SEO: Tips & Strategies to Get Discovered

InMoment XI

Often referred to as NAP High-quality images and videos to your Google Business Profile Local content that caters towards local interests, events, and news Positive sentiments in customer reviews While this is not an exhaustive list, this gives you an idea of some of the most important local SEO ranking factors.

Tips 260