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How Mobile Apps are Changing Travel in 2018

QuestionPro Audience

Experts are predicting 2018 to be the year mobile technology officially takes over travel. Gone are the days of making blind booking arrangements and hoping for the best, or using a travel agent. Mobile technology creates a completely different experience at the airport, for both the customer and airline.

Travel 294
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Elevating Guest Experiences in Hotels with Integrated CX

InMoment XI

Out of nowhere, citizens were flocking in droves to distant lands, as travel by plane, sea, and car surged. The coming year is no exception, as consumers across the globe plan to make travel a priority, despite ongoing economic uncertainty. Instead, 71% of consumers expect personalization from the businesses they choose.

Hotels 260
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How Millennials Are Impacting the Future of Business Travel

QuestionPro Audience

But as a generation that is on the cusp of surpassing baby boomers as the nation’s largest living adult generation , it’s important for brands to take notice of the trends they’re setting as consumers. Younger business travelers are on the rise, with the frequent travelers now more likely to be under the age of 45. TECHNOLOGY.

Travel 186
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Building a Better Loyalty Program (and the Reward for Getting It Right)

BlueOcean

Check your wallet (digital and/or physical) – do you have loyalty cards for your favorite retail outlets? Gas, grocery, fashion, technology… and probably more. Salesforce research says consumers like us belong to 4.3 loyalty programs on average. The Downlow on Loyalty: Reciprocity is Key.

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Why Technology Won’t Help You Understand Your Customers

C3Centricity

Do you believe that using technology to understand customers is the only way today? In today’s data-rich environment I’m not really suggesting that you actually ignore data nor technology! Consumers are adapting their behaviours to the trading of their personal information. Is this your case? So what should you do?

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Loyalty programs: should you issue your own points or miles?

Currency Alliance

Many people assume that operating a loyalty program necessarily implies issuing your own loyalty points or miles. Points and miles are a dominant and popular form of loyalty value. Points and miles are a dominant and popular form of loyalty value. For some brands, issuing your own loyalty currency is certainly desirable.

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Loyalty marketers: get ready for the deliberate consumer

Currency Alliance

This isn’t just a casual observation, but a sign of a widespread consumer trend which every loyalty marketer should be thinking about. Consumers are becoming a lot more deliberate in their pursuit of pleasure – but also a lot more deliberate in other spending categories. One year ago, there might have been 2 people in 50.

Loyalty 72