SmartMessage Blog

JANUARY 14, 2024

What is Multi-Channel Marketing? Multichannel marketing definition is the strategic approach of interacting with customers through a combination of various communication channels. One of the key multichannel marketing benefits is its ability to maximize reach. This expanded reach is essential in today’s diverse consumer market.

Multi-Channel 52

Multi-Channel Examples Strategy Marketing 52

BirdEye

JUNE 13, 2024

That’s where content marketing comes into play. In this blog post, we’ll explore why content marketing is essential for small businesses, the steps to creating a winning content marketing strategy, and practical tips on ensuring success. Table of contents Why do small businesses need content marketing?

Marketing 62

Marketing Tips Social Media Advertising 62

Comm100

MAY 31, 2023

They must start looking at new marketing strategies to increase enrollment, adopting the latest technologies and better understanding what today’s students really want. This blog will explore five marketing strategies to increase enrollment that are cost-effective, proven, and easy to adopt.

Strategy 186

Strategy Marketing Financial Advertising 186

BirdEye

MAY 17, 2023

Mission statement vs. vision statement 15 inspiring mission statement examples Best vision statement examples FAQs about mission statement examples Conclusion What is a mission statement? 15 inspiring mission statement examples Are you looking for inspiration to write a well-intentioned mission statement for your business?

Examples 98

Examples Innovation Sports Social Media 98

ECXO

APRIL 10, 2024

Quantum CX: Exploring the Fascinating Connection Between Quantum Physics and Customer Experience This time we will explore the fascinating connection between Quantum Physics and Customer Experience. For example, light can behave as both a particle and a wave, depending on how it’s observed or measured.

Connections 109

Connections Customer Experience Social Media Analysis 109

Lumoa

MARCH 10, 2022

Using customer feedback in marketing can give you a huge edge on competitors. But if you’re not putting that customer feedback to work in your marketing, you’re missing out on a huge opportunity.   But if you’re not putting that customer feedback to work in your marketing, you’re missing out on a huge opportunity.  

Feedback 236

Feedback Marketing Social Media Effort Score 236

BirdEye

SEPTEMBER 24, 2021

If you’re looking for text message marketing examples that you can start using today, read on! Why text message marketing works. Text messaging is a powerful marketing tool that can not be overlooked. Best practices for text messaging marketing. Real estate text message marketing. Hello Nathan!

Examples 96

Examples Marketing Guidelines Communication 96

Oracle

FEBRUARY 25, 2020

Customer experience starts long before the sale, with immersive, engaging content marketing that hardly feels like “marketing.” Of course, customer experience and content marketing start with providing value. For inspiration, here are a few examples of brands baking CX into their content marketing.

Examples 84

Examples Marketing Customer Experience Transportation 84

BirdEye

JANUARY 12, 2024

While casting a wide marketing net might be tempting, often, the magic happens when targeting is razor-sharp. Hyperlocal social media marketing allows you to harness this power, turning every digital interaction into a meaningful engagement. Table of contents What is hyperlocal social media marketing?

Social Media 107

Social Media Marketing Advertising Trends 107

BirdEye

MAY 22, 2023

In this blog, we’ll explore referral template strategies and share examples. This is important because your happy customers have the power to connect you to their network. For example, instead of “We’ll give you $10 off your next purchase,” use the more persuasive “Get $10 off your next purchase.”

Examples 96

Examples Strategy Social Media Advertising 96

BirdEye

MAY 5, 2023

Steps for how to create a professional email address Tips for creating a professional email address Professional email address examples Public email address examples FAQs about professional email addresses Connect with customers on Birdeye Messaging What is a professional email address? While tempting, avoid using nicknames.

Examples 94

Examples Tips Sports Software 94

QuestionPro Audience

JUNE 30, 2022

That’s why audience research is essential and should be part of every marketing plan. Companies have different audiences—for example, customers (both existing and potential), employees, shareholders, suppliers, and partners. It enables you to be customer-centric rather than product led in your thinking, for example.

Marketing 195

Marketing Groups Advertising Survey 195

Feedbackly

JUNE 3, 2024

If brands need to step up their game in serving their customers better, they need to look at ways to connect with their clientele at a deeper and more meaningful level. Let’s take a look at some powerful examples! Another example is Gatorade’s The Boy Who Learned to Fly campaign featuring Usain Bolt.

Brands 52

Brands Strategy Marketing Connections 52

C3Centricity

OCTOBER 7, 2020

Every strategy comes with its own set of rules, and the same is true for word-of-mouth marketing (WOMM). In fact, this has become an essential part of marketing as people have started to lose trust in the reviews they read online – more on that later. Offer solutions that connect to the mental relevancy of your customers.

Marketing 194

Marketing NPS Net Promoter Score Effort Score 194

Thematic

DECEMBER 12, 2023

In this article, we explore the different types of qualitative feedback, and share examples of each. Thus, feedback collection and analysis help adapt to changing customer needs and market dynamics. Unstructured data is qualitative feedback examples coming from unstructured sources. What is Direct Qualitative Feedback?

Analysis 62

Analysis Examples Feedback Social Media 62

DemandJump

MARCH 28, 2023

Pillar-Based Marketing (PBM) helps marketers rank higher on search engines by connecting with readers based on their searching habits. At the center of this strategy is the Pillar Page, a piece of long-form content covering topics that can branch out into shorter, more specific supporting content.

Examples 98

Examples Connections Strategy Marketing 98

Comm100

FEBRUARY 9, 2021

To show you some of the ways live chat can be used, and how it can benefit both your customers and agents, here are our top 5 live chat examples to inspire you. Dawson College understood that developing a personal connection with the students was essential, so they also incorporated Comm100’s video chat tool so they could speak face-to-face.

Examples 148

Examples Industry e-support Abandon Rate 148

BirdEye

DECEMBER 8, 2023

But we’ve all dealt with the frustration of unreturned emails and missed connections. In this article, we’ll explain what makes a stellar follow-up email and provide 16 follow-up email examples and templates to boost engagement and drive sales. Post-purchase follow up email example Purpose: To thank a customer for their purchase.

Examples 109

Examples Communication Feedback Meeting 109

NICE inContact

AUGUST 8, 2019

Let’s look at a real-life example of a contact center that has grown overly complex resulting in a negative impact to citizen experience. Today, NICE inContact is the only FedRAMP compliant cloud contact center certified in the market today. The post Transform Citizen Connections with Cloud appeared first on NICE inContact Blog.

Connections 137

Connections Contact Center Government System 137

BirdEye

MAY 12, 2023

An easy-to-use referral marketing program leverages the power of word of mouth to win more clients and grow your business. In this article, we’ll look at some of the big brands’ most successful referral code examples for inspiration. Here’s one of the referral code examples that Ibotta uses to incentivize users on its app.

Examples 98

Examples Apparel Social Media Fashion 98

BirdEye

NOVEMBER 30, 2023

But law firm marketing requires different skills — brand building, digital savviness, and a deep understanding of client needs and perceptions. If you’re new to the world of law firm marketing, we’ve got you covered. In this article, we’re sharing a step-by-step guide to successfully marketing your firm.

Marketing 109

Marketing Social Media How To Advertising 109

NICE inContact

AUGUST 8, 2019

Let’s look at a real-life example of a contact center that has grown overly complex resulting in a negative impact to citizen experience. Today, NICE inContact is the only FedRAMP compliant cloud contact center certified in the market today. The post Transform Citizen Connections with Cloud appeared first on NICE inContact Blog.

Connections 136

Connections Contact Center Government System 136

Comm100

NOVEMBER 2, 2020

We have hand-picked some of the top chatbot examples to show you how you could use AI customer service bots across channels – 5 use cases across industries, plus one case study of how a chatbot resolved 91% of live chat inquiries. Let’s explore the top 6 chatbot examples of 2020. A Chatbot to Help Mortgage Applications . Industry: B2B.

Chatbots 148

Chatbots Examples Customer Service Banking 148

BirdEye

MARCH 22, 2024

Wouldn’t it be easier with a collection of Google My Business examples for inspiration? This blog post provides a comprehensive list of the best Google My Business examples for descriptions, photos, posts, and overall profiles across industries. In this example, the business has kept it short and simple.

Examples 57

Examples Multi-Channel Sales Industry 57

ChurnZero

MARCH 10, 2023

We’ll walk through how to write prompts to help you better serve your customers, with examples you can add to your CS toolkit. Generative AI will provide content and help you connect ideas and concepts. Example 1: Email content generation Email is an integral communication tool that just so happens to be extremely distracting.

Examples 98

Examples Tips Customer Success Analysis 98

Optimove

FEBRUARY 15, 2024

Learn what you need to evolve as a marketer with our advanced guide Download Now Why it Matters: Optimove Connect 2024 is the two-day event where global marketers exchange best practices, learn and discover the latest strategies and solutions, and spark new ideas.

Conference 52

Conference Connections Case Study CRM 52

BirdEye

MAY 3, 2023

The choice of the right marketing channel can make or break a campaign. Choosing the most effective marketing channel can make sure that your efforts bring results. Table of contents Understanding marketing channels (what is it?) These marketing communication channels are pivotal in reaching your target audience.

Marketing 98

Marketing B2C Social Media Multi-Channel 98

SurveySparrow

NOVEMBER 9, 2023

This helps you understand social connections better. Network Sampling Just as the name suggests, network sampling refers to a method that works on the foundation of building connections. Market Research Market research is one of the most important aspects of a company’s growth. Moreover, it predicts market trends.

Examples 52

Examples Study Groups Survey 52

DemandJump

JANUARY 3, 2022

Copywriting drives connections with customers across multiple platforms, and it’s the simplest way we interact and build trust with your target audience. It’s also difficult to get right.

Examples 98

Examples Connections Interaction Marketing 98

BirdEye

JULY 19, 2022

Facebook Business Manager was created to help page owners manage all their marketing tools in one place, giving them more time to focus on growing and developing their business. To learn more about Facebook communication, take a look at our Facebook Messanger Marketing article. Step 3: Connect your Facebook business assets.

Connections 98

Connections Management Advertising Social Media 98

BirdEye

JULY 3, 2023

According to a marketing industry report released in 2022, the affiliate marketing industry grew by 47% between 2018 and the end of 2021. This industry is slated to continue to grow, with recent projections predicting that the affiliate marketing industry is likely to grow from $13 billion in 2022 to $15.7 billion by 2023.

Sales 98

Sales Marketing Social Media Video 98

Customer Bliss

JANUARY 17, 2019

Connect Employees to the Customer. How do you connect employees to each other? How do you connect employees to the customer? And how do you connect employees to your mission? And really that’s one example, but just really in everything.”. “I #CX #CustomerExperience Click To Tweet. About Lisa Henken Ramirez.

Connections 190

Connections Company How To Chief Customer Officer 190

Optimove

JULY 13, 2023

Like a fine whiskey, a pair of well-worn denim jeans, and good friends, some of life’s greatest pleasures only improve with time … It’s been a while since Optimove Connect 2019, when we vowed, “We’ll be back!” Discover customer-led strategies and research based on 3,000+ monthly hours of experience.

Connections 52

Connections Conference CRM Retail 52

ReviewTrackers

JULY 28, 2021

Social media marketing for insurance is experiencing major growth. While providers recognize that insurance social media marketing is essential to future growth, many struggle to keep up with the pace and drive real results from their efforts. Social Media Marketing for Insurance: The Challenge. Insurance and Social Media.

Social Media 175

Social Media Insurance Marketing Tips 175

BirdEye

OCTOBER 5, 2023

It develops from direct interactions, word-of-mouth, marketing, public relations, social media, and other channels. Example of a brand perception survey you can use: A smartphone brand conducts an online survey asking customers to rate their perception of the brand on aspects like product quality, customer service, and innovation.

Examples 62

Examples Measurement Brands How To 62