Brandwatch CX

JUNE 15, 2022

The key to making the most of social media is listening to what your audience has to say about you, your competitors, and the market in general. Once you have the data you can undertake analysis, and finally, reach social business intelligence ; using all these insights to know your customers better and improve your marketing strategy.

Social Media 144

Social Media Tools Analysis Metrics 144

BirdEye

FEBRUARY 28, 2023

Having a social media presence is crucial for success in today’s market. Social media has become a primary way for people to discover and purchase new products, which means hiring a dedicated social media manager can seriously benefit your business. Table of contents What is a social media manager?

Social Media 98

Social Media Management Analytics Strategy 98

InMoment XI

MARCH 27, 2024

A well-crafted automotive reputation management strategy is essential for any auto brand looking to build trust, foster customer loyalty, and thrive in a competitive market environment. brands must recognize that the ability to manage their digital channels and digital reputation is a crucial success factor. .

Automotive 260

Automotive Management Social Media Feedback 260

BirdEye

MARCH 10, 2023

Social media is a crucial component of any company’s marketing strategy. With billions of people using social media platforms every day, it’s no wonder businesses are eager to establish a strong online presence. However, simply having a presence on social media just isn’t enough.

Social Media 98

Social Media Metrics Return on Investment Ecommerce 98

Brandwatch CX

JANUARY 29, 2024

Your social media platforms can be a gold mine for leads. If you get it right, social media lead generation is a viable and valuable strategy. Our social media marketing guide will get you going on that front. Unsurprisingly, our social posts and content do well there as our product and target customer fit.

Social Media 98

Social Media Tips Groups Brands 98

CSM Magazine

JULY 14, 2023

The ubiquitous nature of social media and its engagement potential has led companies to increasingly leverage these platforms for customer service purposes. However, it raises the question – how much customer service should your social media accounts handle? According to a study by J.D.

Social Media 89

Social Media Customer Service Self Service Omni-Channel 89

ReviewTrackers

JULY 28, 2021

Insurance and Social Media. Social media marketing for insurance is experiencing major growth. While providers recognize that insurance social media marketing is essential to future growth, many struggle to keep up with the pace and drive real results from their efforts. But there are challenges.

Social Media 175

Social Media Insurance Marketing Tips 175

InMoment XI

JULY 7, 2022

When customers are looking for a solution to a problem, they will often turn to a company they trust. For example, if a customer is looking for a quick OTC pain reliever, they may turn to Tylenol over a drugstore generic alternative because they know the brand and trust it. That is the essence of brand equity.

Brands 492

Brands How To ROI Social Media 492

Michelli Experience

MAY 1, 2018

Once upon a time, brands purchased advertisements which effectively influenced prospective buyers. Thanks to social media, many brands have softened their traditional media buys and have focused instead on influencing purchasers through a variety of strategies. Favoring Social Media Influencers.

Social Media 185

Social Media Customer Experience Advertising Multi-Channel 185

Magellan Solutions

AUGUST 10, 2023

When it comes to building a strong social media presence, it’s essential to have a solid digital marketing strategy. This is especially true if you’re not only after social networking but also for brand awareness. Chatbots offer a seamless and personalized customer experience, strengthening brand loyalty.

Social Media 98

Social Media Tools Chatbots Advertising 98

InMoment XI

MARCH 5, 2024

Any successful business knows that understanding their customers is key to success. The best way to do that is by being able to understand the vast amounts of unstructured data that come with customer interactions. Other examples of unstructured data sources include social media posts, call transcriptions, and customer reviews.

Data 260

Data Customer Experience Social Media Analysis 260

InMoment XI

DECEMBER 22, 2022

If your brand isn’t capturing customer feedback, unfortunately it won’t know how to improve—this is where the voice of customer (or “VoC”) comes in. This article is designed to give you InMoment’s take on what voice of customer examples look like. What Is Voice of the Customer? Step #2: Listen To Your Customer s.

Voice of Customer 558

Voice of Customer Examples Strategy Net Promoter Score 558

BirdEye

FEBRUARY 21, 2023

Social media has completely changed the way we communicate and connect with one another over the past two decades. Social media is also a powerful marketing tool used by businesses of all sizes. It’s especially important for local businesses looking to connect with their communities and grow their customer base.

Social Media 98

Social Media Management Multi-Channel Analytics 98

Magellan Solutions

MARCH 19, 2024

With so much content shared online, filtering out inappropriate, harmful, or illegal material is essential, making content moderation in social media marketing challenging. About 60% of social media users want more control over the posts they see on their feeds. What is Social Media Content Moderation?

Social Media 52

Social Media Marketing Guidelines Advertising 52

ReviewTrackers

MAY 11, 2020

Social media gives customers the opportunity to voice their opinion about your business in an open space. That’s why businesses should manage their reputation on social media. Here is a guide to help you understand social media reputation management and why you need to incorporate it into your marketing strategy.

Social Media 171

Social Media Management How To Consumers 171

BirdEye

OCTOBER 30, 2023

Local social media marketing is a game-changer for small business owners. Because it increases your business’s visibility to potential customers in your area, thereby establishing a solid local presence. A strong local presence means easy yet powerful word-of-mouth marketing , positioning you as the most trusted brand.

Social Media 58

Social Media Marketing Advertising Video 58

BirdEye

DECEMBER 21, 2022

Social media is an ever-changing landscape where trends rise and fall every day. If you aren’t keeping a close eye on the latest social media trends, you might be left guessing while your follower count decreases. They’ve continued to invest in their ad platform, allowing businesses to bolster their brand awareness.

Social Media 97

Social Media Trends Video Brands 97

GetFeedback

NOVEMBER 25, 2019

If you’re new to Customer Satisfaction Score (CSAT), a good starting point is seeing how you compare to peers in your industry. To do so, you can rely on the American Customer Satisfaction Index (ACSI). . The ACSI is the only national economic indicator that measures customer satisfaction across the U.S. Get the Guide.

Customer Satisfaction 293

Customer Satisfaction Industry Effort Score Apparel 293

BirdEye

DECEMBER 30, 2022

As a social media manager, your success hinges on how well you can engage with and grow your audience. Figuring out the best time to post content on each social media platform can make or break your campaigns. Table of contents When is the best time to post on social media in general? Try A/B testing.

Social Media 98

Social Media B2C Healthcare B2B 98

Win the Customer

SEPTEMBER 5, 2023

In today’s digital age, social media has become an integral part of our lives. Whether it’s sharing updates with friends and family, staying informed about current events, or discovering new trends, social media platforms like Facebook, Twitter, Instagram, and LinkedIn have transformed the way we communicate.

Social Media 59

Social Media Customer Service Competitive Advantage Entertainment 59

BirdEye

JANUARY 25, 2024

But constantly compiling positive excerpts and turning them into tailored social media posts is hugely labor intensive. In this post, we’ll cover how automating your review sharing can help you generate buzz for your brand across social networks. Why automate social sharing of reviews?

Social Media 110

Social Media Brands How To Multi-Channel 110

BirdEye

AUGUST 28, 2023

Having a social media profile is one thing, but successfully implementing a strong social media management strategy is a different story for a business. In this blog, you will learn actionable steps to create an irresistible social media profile for your business. Watch the Free Demo Now.

Social Media 52

Social Media Strategy Entertainment Multi-Channel 52

Russel Lolacher

JANUARY 25, 2021

Are you taking the necessary approach to build customer trust? . “It The reason – it’s considered in every aspect of it, that includes the relationship your organization has with its customers. CONSIDER GETTING SOCIAL . Social media, done well, is an amazingly effective tool at building social capital.

Social Media 119

Social Media Government Fashion Engagement 119

BirdEye

OCTOBER 11, 2023

Customer experience is much more than just a buzzword, especially in the insurance industry. And that is why it is time to understand the factors contributing to customer experience in the insurance industry. Why is customer experience important in the insurance industry?

Insurance 110

Insurance Industry Customer Experience Self Service 110

SmartMessage Blog

MAY 16, 2023

Social media marketing has become a crucial aspect of business strategy in today’s digital age. Today, billions of users use social media platforms. Businesses invest heavily in social media to reach a larger audience and increase brand awareness. What is Social Media Marketing?

Social Media 52

Social Media Marketing Advertising Video 52

Comm100

JULY 20, 2020

5,000 experiential branding organization whose clients include Samsung, Time Warner, Netflix, and Sony. As one would expect, an increasing number of business organizations are now using chatbots to fuel their marketing and customer service efforts. First Things First, Why is it Important to Optimize Your Social Media Presence?

Social Media 132

Social Media Chatbots ROI Brands 132

CSM Magazine

FEBRUARY 20, 2023

Have you ever wondered if the future of customer service can be social media? In this article, we will discuss how social media is rapidly changing the customer service industry. Social media is now an evolving contact channel integrated into the domain of customer service.

Social Media 52

Social Media Trends Customer Service Chatbots 52

SmartMessage Blog

MAY 12, 2023

Social media marketing has become a crucial aspect of business strategy in today’s digital age. Today, billions of users use social media platforms. Businesses invest heavily in social media to reach a larger audience and increase brand awareness. What is Social Media Marketing?

Social Media 40

Social Media Marketing Advertising B2B 40

NetBase

JULY 15, 2020

Social Media Analytics has been a common business tool for a good bit of time now, yet various aspects still feel mysterious and confusing. This is due, in part, to the constant evolution of the industry. And this can be dangerous when brands are approached by providers pretending to be something they’re not !

Social Media 52

Social Media Brands Analytics Airlines 52

C3Centricity

MAY 20, 2019

Every industry strives to improve their customers’ experience with their products and services. Adopting a customer first strategy is therefore in many company objectives. Hospitality is perhaps one of the most visible industries where customer satisfaction, or lack of, is quickly shared with the world.

Industry 218

Industry Strategy Hospitality Hotels 218

Magellan Solutions

SEPTEMBER 29, 2020

For modern consumers, using social media to air complaints and to get the kind of help they need is the best option. Waiting to talk to a customer service representative over the phone can actually take a long time, and going to the company’s office can be too much of a hassle. What is social media customer service?

Social Media 52

Social Media Customer Service Call Center B2C 52

ReviewTrackers

MARCH 21, 2017

Given the realities of today’s customer-led market and real-time customer feedback , it’s more critical than ever for brands to track, monitor, and listen to what customers are saying online. Hootsuite helps you manage your social media marketing in one place. No tricks — get started in seconds! .

Social Media 101

Social Media Tools Brands Analytics 101

Brandwatch CX

FEBRUARY 23, 2024

It is easy to see the use-case for social listening when looking at large consumer brands They have hundreds of thousands, if not millions, of buyers and millions more of potential ones. They have high volumes of online conversation about them, a dedicated social media team to keep an eye on it, and lots of data to find insights.

B2B 59

B2B Brands Social Media Wireless 59

CSM Magazine

NOVEMBER 29, 2022

Energy Companies Feel British Public’s Social Media Wrath With British Gas, Scottish Power and OVO Getting the Worst Rap. New data reveals energy suppliers are letting their most at need customers down as they struggle to deal with tidal wave of complaints on social media.

Social Media 52

Social Media Company Consumers Wait Times 52

Joe Rawlinson

JANUARY 22, 2024

Building local brand awareness is just as important as creating a strong online identity. It enables you to attract nearby customers to your business and build a strong reputation for being credible and trustworthy. However, it’s something that every brand can benefit from and should think about.

Brands 78

Brands How To Sports Social Media 78

NetBase

OCTOBER 21, 2019

And what can media and entertainment brands do to keep pace with these ever-changing needs? We explore that and more in our Social Media Industry Report 2019: Media & Entertainment. Media & Entertainment Brands Must Eat or be Eaten. Media & Entertainment Methodology.

Entertainment 46

Entertainment Social Media Report Industry 46

NobelBiz

AUGUST 24, 2020

A new report unveils just how much how social media affects customer support and how consumers are gravitating towards their preferred platforms in order to interact with the brands they need support from. It's a huge shift in the industry - are you ready? What Are You Waiting for? appeared first on NobelBiz®.

Social Media 52

Social Media Customer Engagement Brands Engagement 52