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Your AI in Market Research Questions Answered: Q&A with Raj Manocha

2020 Research

During Sago’s recent webinar, “ Harnessing AI in Research: A Roadmap to the Future ,” Raj Manocha, Chief Client Officer of Sago, delved into the current state of AI in market research and how to leverage its capabilities to enhance insights and drive forward-thinking strategies.

Marketing 108
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9 Best Market Research Tools & Software in 2024

SurveySensum

This is because before launching Company B decided to market research into its target audience, created customer personas, and launched their product only after understanding their audience and market dynamics. I know I know market research can be tedious and it can take a lot of time and effort from you and your team.

Tools 52
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Lesson #8: VoC Is Not The Same Thing As Market Research, But They're Converging

PeopleMetrics

Market research was developed a century ago to measure the effectiveness of advertisements and products. However, market research and Voice of the Customer (VoC) are not the same. In fact, certain key principles of market research actually hold back VoC and the value that some companies get out of their VoC programs.

CEM 226
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A New Leaf: Considerations for Cannabis Market Research

2020 Research

Download our panel book No longer niche, the cannabis industry has evolved rapidly over the past few years, emerging as a mainstream market rife with opportunity. There are many sides to the adult-use cannabis market, and collecting data from this consumer base calls for careful consideration from researchers.

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AI Tools for Market Research: Revolutionizing Strategies Today

SurveySparrow

Using AI tools for market research is a game changer. This blog will look into the top AI market research tools, their features, and pricing! But, before that… What is an AI Market Research Tool? AI tools keep you in the loop with the latest market trends. For me, it is nothing but time!

Tools 52
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Navigating the U.S. Banking Crisis Requires In-Depth Market Research

2020 Research

We may also observe a reduction in bond prices, which could deplete the market value of bank capital reserves. banks should double down on their market research initiatives to understand the needs, wants, and perceptions. What happens when governments raise their central bank interest rates?

Banking 97
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Why Do We Still Use the Telephone for Market Research?

Daniel Group

Why Do We Still Use the Telephone for Market Research? I want to outline why we use the telephone for much of our Market Research. This blog is especially worth reading if you consider implementing a CX feedback program or changing your existing one. why do you still use the phone? This is a fair question.