NetBase

JULY 1, 2019

Twitter is still an important channel for most brands – but are you maximizing its potential? Here’s how to use Twitter Analytics to drive inspiration, brand health, and more! When you’re looking for a jumping off point, it’s easy to get started on Twitter by looking at Events in their built-in analytics.

Analytics 60

Analytics Trends Entertainment Sports 60

Gravy Analytics

APRIL 15, 2019

Gravy Analytics uses anonymous, mobile location signals to understand where people go in their daily lives, and give brands new visibility into the offline customer journey. These location-derived insights power our industry-leading audiences that enable advertisers to reach engaged consumers…

Entertainment 64

Entertainment Travel Company Advertising 64

NetBase

MARCH 27, 2020

Able to stay one step ahead of consumers, offering what they want, when they want it, ecommerce brands using social insight have early access to consumer conversation and are winning market share. Staying on top of today’s social commentary is vital to the heartbeat of any good business, company or brand. We know a place.

Ecommerce 52

Ecommerce Brands Marketing Social Media 52

NetBase

JUNE 5, 2020

In this trend analysis, we’ll share consumer and market intelligence around: Top shows shifting to meet consumer desires for varied experiences in entertainment. Brand advertising budgets continuing to shift towards online and social media. AT&T, HBO Max, Peacock, Hulu and Quibi offer ways for brands to reach more consumers.

Innovation 73

Innovation Brands Social Media Advertising 73

Storyminers

JUNE 3, 2022

Because CX gives us the opportunity to use customer experience as a company’s strategy , to differentiate its brand , and to bring greater value to customers and to shareholders at the same time. Predictive analytics (using past behavior to guesstimate future behavior, then serve up interesting options) will get attention.

Trends 147

Trends Customer Experience Wireless Entertainment 147

NetBase

MAY 30, 2019

Such is the lot of hospitality and restaurant brands. But we’ve got the CX analytics secrets that can unlock everything – and all brands can benefit. Here are some highlights from the NetBase report 2019 Hospitality & Restaurants: 25 Secrets Unlocked by Customer Experience Analytics. Entertainment options.

Hospitality 56

Hospitality Analytics Report Consumers 56

CSM Magazine

FEBRUARY 15, 2024

Amidst an increasingly saturated entertainment industry, Swift stands as a beacon of adaptability and innovation. She seamlessly integrates her music and brand narratives across multiple platforms, from spellbinding music videos to enticing brand partnerships.

Engagement 52

Engagement Entertainment Video Analytics 52

BirdEye

MAY 13, 2024

Audience insights tools help businesses go beyond the basic demographics and explore aspects like customer buying behavior, interests, brand loyalty, content preferences, and values, to name a few. Segmenting the customer base by interests, buying habits, and customer journey can improve branding, ad targeting, and content strategy.

Tools 62

Tools Social Media Multi-Channel Advertising 62

NetBase

SEPTEMBER 26, 2019

Social analytics are immensely valuable to any business, but making the business case for it can be challenging. Or capture insight that proves how far your brand’s reach is expanding online? Our latest report, Making the Business Case for Social Analytics , answers these questions and more. Brand health protection value.

Analytics 40

Analytics Competitive Advantage ROI Entertainment 40

NetBase

JUNE 19, 2019

With social audiences relying on other consumers (versus brands) for information and recommendations on everything from laundry detergent to Netflix shows, it makes perfect sense that brands would turn to members of their audience when marketing. This is why influencer marketing has become such a crucial tool for brands to use.

Brands 74

Brands Entertainment Social Media Consumers 74

CSM Magazine

APRIL 25, 2024

Utilise surveys, focus groups, and social media analytics to gather insights into customer preferences and behaviours. Standing out in a Crowded Market With thousands of options just a click away, differentiating your brand in a saturated market is increasingly difficult.

Social Media 52

Social Media Customer Journeys Multi-Channel Touchpoint 52

NetBase

JUNE 20, 2019

Influencers are a big deal – especially for brands where aspiration to a certain lifestyle is part of the marketing strategy. Instagram is a major channel for such influencers to be found – which is why Instagram analytics should be a crucial component of your influencer strategy. Not All Influencers Are Equal. Absolutely.

Analytics 43

Analytics Entertainment Retail Brands 43

NetBase

APRIL 23, 2020

Brands must be vigilant around being honest and spreading facts, not fear as they pivot to adopt a more understanding, relatable tone with their consumers. Generating positive brand mentions with credible sharing is key. Brand Mentions Must Happen. With lots of misinformation out there, it can be very easy to spread “fake news.”

Brands 67

Brands Advertising Social Media Consumers 67

BirdEye

MARCH 15, 2024

Posting in the evening can catch the attention of both students and professionals seeking entertainment. Evenings (5:00 PM – 8:00 PM): Whether winding down after work or preparing for a night out, viewers actively seek entertainment on Friday evenings. Look for patterns and trends in when your videos receive the most engagement.

Social Media 67

Social Media Entertainment Video Insurance 67

NetBase

NOVEMBER 1, 2019

Finding new niche areas for brands to stand out is a top agency task – one that gets more challenging every day. A category that more agencies are turning toward for brand exposure these days is eSports. They help brands understand and exploit relevant trends. Brands Sponsoring eSport Athletes. Yes, as in gaming.

Brands 40

Brands Entertainment Advertising Analysis 40

NetBase

NOVEMBER 1, 2019

Finding new niche areas for brands to stand out is a top agency task – one that gets more challenging every day. A category that more agencies are turning toward for brand exposure these days is eSports. They help brands understand and exploit relevant trends. Brands Sponsoring eSport Athletes. Yes, as in gaming.

Brands 40

Brands Entertainment Advertising Analysis 40

CSM Magazine

SEPTEMBER 27, 2023

Metaverse technology has conquered domains like gaming and entertainment, travel and tourism, events and conferencing, real estate, healthcare, content creation, and more. Examples of metaverse virtual spaces where brands can engage customers include Voxels, Decentraland, Sorare, Roblox, and Fortnite.

Technology 59

Technology Tourism Travel Entertainment 59

SurveySparrow

MARCH 19, 2024

There are still some brands that haven’t gotten on board with video marketing – despite knowing its value – and the ones who have been are looking to build a more robust commercial video strategy. These types of videos attract more people and can be used to build a brand reputation. Google also prioritizes video content.

Video 95

Video Strategy Marketing Social Media 95

ECXO

APRIL 10, 2024

The undeniable correlation between Quantum Physics and CX Apart from the entertaining analogies I have described between quantum physics and customer experience, there is a direct connection. When customers associate high-frequency emotions with a brand, they are more likely to have a positive experience and vice versa.

Connections 111

Connections Customer Experience Social Media Analysis 111

Optimove

NOVEMBER 15, 2022

Recent estimates tell us that there are around 68 million Gen Z’ers in the United States, 74% of which are willing to spend more with a brand that delivers a great customer experience. In short, brands have to be vocal about their values and principles all while backing them up with actions. Tip #6: Make it entertaining.

Tips 105

Tips Gamification Engagement Marketing 105

West Monroe

FEBRUARY 13, 2024

Under Don’s leadership, Satisfi Labs has seen significant growth in the sports, entertainment, and tourism sectors, receiving investment from Google, MLB, and Red Light Management. However, as fans seek more personalized connections with their favorite brands, technology plays a crucial role.

Sports 98

Sports Tourism Entertainment Technology 98

BirdEye

AUGUST 28, 2023

Your social media profile amplifies your brand and your brand’s purpose. You can’t rely on a personal social media profile alone if you are building a brand or business. Because your brand will have a set of personalities and characteristics unlike yours, it’s better to separate yourself from your business.

Social Media 52

Social Media Strategy Entertainment Multi-Channel 52

C Space

JUNE 16, 2020

The Brand Move Roundup – June 16, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Sixteen weeks ago, when the gravity of the situation became clear, we started daily reporting on how brands were dealing with the COVID-19 crisis.

Brands 52

Brands Ecommerce Social Media Advertising 52

Lumoa

JANUARY 3, 2023

“In Lumoa’s case, if we were interested in knowing more about customers’ overall relationship with the brand, we would first ask about their relationship with us. How much money did you spend on entertainment last month?”. This can help ensure meaningful conversations and efficient use of time. .

Survey 394

Survey Metrics NPS Effort Score 394

SurveySparrow

MAY 7, 2024

Eye Catchy Features : Quizizz consists of entertaining features such as meme feedback, music playing during quizzes, and much more to make the engagement fun and lively. Quizizz vs Quizlet : Pros & Cons Quizizz Pros : Entertaining, engaging, and interactive. You can also turn this off for a more studious approach.

Comparison 52

Comparison Tools Entertainment Study 52

SurveySparrow

SEPTEMBER 5, 2023

Have you ever wondered what makes some automotive brands stand out from the rest? Why do customers choose one brand over another? The answer lies in the way customers are treated throughout their journey with a brand—this is what we call the automotive customer experience. Consider your favorite coffee shop.

Automotive 52

Automotive Trends Strategy Customer Experience 52

NetBase

FEBRUARY 21, 2019

For some use cases such as real-time brand monitoring and alerting in the event of a crisis, a few months may be sufficient to alert you to a sudden change in mention volume and sentiment. But for tracking sponsorship opportunities, advertising ROI and half-time entertainment, game day analysis is really important. We think so!

Analytics 40

Analytics Industry Social Media Analysis 40

Lithium

MAY 2, 2023

Suddenly every brand now had a mainline into their customer’s entertainment feeds. While it’s easy to produce a well-crafted video or text ad, the ability to market in real-time is brand new in the marketing world. Khoros Community Classic 23.3 Got questions about Aurora? Thanks for chiming in to lend a hand!

Entertainment 52

Entertainment Social Media Analytics Brands 52

Thematic

FEBRUARY 11, 2024

Last year, we wrote about how Atlassian built infinite customer feedback loop using AI which is based on similar ideas: personalized connection with users through granular feedback analytics. After a few short product demos, Kristin Bell entertained us in a light-hearted interview.

Conference 62

Conference NPS Hotels Self Service 62

Storyminers

JANUARY 12, 2017

Because CX gives us the opportunity to use customer experience as a company’s strategy , to differentiate its brand , and to bring greater value to customers and to shareholders at the same time. Predictive analytics (using past behavior to guesstimate future behavior, then serve up interesting options) will get attention.

Trends 171

Trends Customer Experience Wireless Entertainment 171

SurveySensum

FEBRUARY 7, 2024

Motista reveals a significant trend: a remarkable 71% of individuals recommend a brand influenced by the emotions it triggers in them. Furthermore, those who forge emotional connections with a brand are three times more inclined to express positive sentiments about it. What are their interests, values, and pain points? How To Do It?

Connections 52

Connections Social Media Survey Feedback 52

CSM Magazine

OCTOBER 6, 2022

.” Jon Gladwish, CEO, and founder of 60K, said: “It has been a privilege working with my team at 60K to create a go-to outsourcing company for some of the most well-recognised brands in the world. I am pleased to now entrust 60K to Rajesh and the ResultsCX team. It’s a great moment for our people.”

Self Service 52

Self Service Entertainment Multi-Channel Telecommunications 52

NetBase

APRIL 21, 2020

?Monitoring social analytics for trends may sound boring, but P&G is proving how exciting – and lucrative – it can be. Partnering with a TikTok influencer, they offer a super timely example of trend analytics in action – and during a time when brands are searching for an edge in a depressed market.

Trends 68

Trends Social Media Analytics Video 68

Horizon CX

DECEMBER 1, 2023

Apple: Seamless Integration for Brand Loyalty Alignment with Strategic Goals: Apple’s commitment to delivering a seamless and intuitive user experience is integral to its strategic goals. Strategic Milestone: Apple’s success in customer experience contributes to its strategic milestone of brand loyalty.

Customer Centricity 130

Customer Centricity Customer Journeys Automotive Fashion 130

ClearAction

FEBRUARY 13, 2023

Even the entertainment and end-to-end fan experience are highly coordinated orchestrations. This is how both luxury and discount brands can have raving fans. The closer you get to this ratio, the more magnetic your brand becomes for customers, employees, and investors.

Sports 71

Sports Customer Experience Handbook Case Study 71

Lithium

MARCH 1, 2022

The trouble here is that TikTok marketing isn’t like marketing on other social media channels; businesses have to buy into existing trends and make their content not only relevant but casual and entertaining. Through many trials and many, many errors, we’ve learned what it takes to enter the TikTok space as a brand. Save your spot.

e-support 52

e-support Entertainment Analytics Social Media 52

NetBase

DECEMBER 30, 2019

Influencer marketing is amazing for brands – and is a tactic this is potentially about to experience an upheaval. The eBoy and eGirl anti-everything influence on consumers is growing, but your brand may not be seeing it yet. And brands should thank their lucky stars for it. Importance of Transparent Analytics.

Consumers 60

Consumers Fashion Analytics Entertainment 60