Customer Alignment

JANUARY 21, 2018

We have all seen a range of articles talking about predictions for Customer Experience in 2018. Forrester have called it ‘ A year of Reckoning’; they state that there is “a burning platform mandating bold action” but also that 30% of companies will see further declines in CX quality in 2018. Most tech is merely an enabler.

Net Promoter Score 40

Net Promoter Score NPS Customer Journeys Exercises 40

Second to None

FEBRUARY 23, 2018

Advanced technology has opened up a new world of brand-to-customer communications, but simply upgrading your CX infrastructure is not enough to become an industry leader. While advances in technology are interesting and offer tremendous potential, many businesses are relying too heavily on automation and technology.

Technology 54

Technology Brands Voice of Customer Communication 54

Lumoa

OCTOBER 31, 2018

More brands will (and should) bring up customer feedback to the decision-makers in the company, and with the help of some new amazing technologies , we’re changing the way businesses see their customers. Much of the improvement has been driven by advancements in product innovation and digital technology.

Customer Experience 160

Customer Experience Customer Centricity Culture Consulting 160

Waypoint Group

MAY 25, 2018

Leveraging technology makes learning more about your customers easier and more efficient, allowing your program to get the necessary information moving forward. Customer centric alignment is the fuel to create innovation. It shows to them that you are hearing their concerns and you are taking the necessary steps to act on them.

Conference 66

Conference Customer Centricity B2C B2B 66

Kayako

SEPTEMBER 20, 2018

To get the most from your plan, you should use sales enablement solutions to enable sales managers to carry out coaching activities consistently and regularly, using the right technology. . Make Use of Voice of Customer Data.

B2B 203

B2B Sales Customer Experience Customer Journeys 203

CX Workout - Ideas Blog

NOVEMBER 3, 2020

2) Misunderstanding the True Voice of Customers and Employees. 3) Little connection between the Employee Experience and Customer Experience. For example, why do businesses still support siloes between Customer Experience (CX), Data, Digital, Employee Experience (EX), Enterprise Technology, Human Resources, and Marketing?

Net Promoter Score 98

Net Promoter Score Effort Score Analysis Employee Experience 98

Second to None

APRIL 11, 2018

Consumer preferences are continually shifting, and brands that manage to update their CX platform to meet this moving target are positioning themselves to provide a great value to customers. Check out the following five trends in the Customer Experience world, curated by Dom Nicastro for CMSWire.

Trends 54

Trends Customer Experience Self Service Voice of Customer 54

Second to None

OCTOBER 16, 2018

The holiday season is approaching and it can help determine whether 2018 was a year of growth or stagnation for your retail brand. New technologies have shifted consumer expectations, changing the necessary preparatory work that a brand must complete to ensure a bountiful holiday season. 1,2,3 [link].

Customer Engagement 67

Customer Engagement Engagement Ecommerce Retail 67

Second to None

MARCH 30, 2018

You can access the article by clicking here , or by reading below: This piece was originally published by AdWeek on March 30, 2018: “In 1997, I was flying out to San Jose, Calif., And this number will only keep growing as consumer behaviors evolve, driving brands to look to new technologies to solve those gaps.

Customer Experience 112

Customer Experience Airlines Brands Voice of Customer 112

Second to None

MARCH 9, 2018

Customer expectations within the social media space are changing as the technology platforms become more integrated in society. Specifically, the ability to provide a high level of customer service can help improve the way that online consumers perceive your brand. Brands have a lot of work to do to meet these expectations.

Social Media 69

Social Media Chatbots Customer Service Brands 69

Lumoa

APRIL 3, 2018

The Net Promoter System is an open source system, which means you can change&customize the questions for your own purpose. Unfortunately this sometimes leads to misunderstanding the customer feedback and, as a result, ignoring the voice of customers as a whole. That's where text analytics technologies come into play.

Net Promoter Score 337

Net Promoter Score NPS Touchpoint Feedback 337

Second to None

JANUARY 22, 2019

Too often, brands blame a lack of technology or resources for their organizational problems. This piece was originally published by Huffington Post on January 4, 2018. “Companies are rendered irrelevant by their scarcity of new thinking not the introduction of new technologies. Finding Success in the Familiar. In 2016, 62.9

Telecommunications 48

Telecommunications Effort Score Voice of Customer B2C 48

Customer Bliss

NOVEMBER 23, 2018

Today, I’m replaying one of our most popular episodes from 2018 about the employee experience and building customer loyalty at Hertz with Eric Smuda , VP of Customer Experience and Loyalty. There’s always so much to learn! Hire and Staff for the Intersection of High-touch and High-tech. CX Click To Tweet.

Employee Experience 143

Employee Experience Loyalty Programs Chief Customer Officer Loyalty 143

Storyminers

JULY 6, 2020

Augie Ray is a Vice President Analyst covering customer experience (CX) for marketing and CX leaders. After taking on various roles at Deloitte, Strategy, and GSK, he has been serving as the VP of Digital & Analytics Transformation at Genpact since May 2018. Temkin Group was acquired by Qualtrics in October, 2018.

Customer Experience 147

Customer Experience Customer Service Social Media Consulting 147

Second to None

MAY 9, 2019

The fact is, customers’ information allows for companies to create a more personalized , low-effort customer experience that ultimately leads to higher satisfaction. Though over the years, customers have grown to be skeptical towards the collection of consumer data. Keep your Data Safe.

Data 86

Data Social Media Study Consumers 86

Storyminers

JULY 6, 2020

Augie Ray is a Vice President Analyst covering customer experience (CX) for marketing and CX leaders. After taking on various roles at Deloitte, Strategy, and GSK, he has been serving as the VP of Digital & Analytics Transformation at Genpact since May 2018. Temkin Group was acquired by Qualtrics in October, 2018.

Customer Experience 130

Customer Experience Customer Service Social Media Consulting 130

Second to None

FEBRUARY 6, 2019

Research revealed little to no improvement in customer experience over the course of 2018 [1]. Shaw argues that in order to see tangible improvements in customer experience, companies must be willing to disrupt the status quo of their organization. KEEPING UP WITH CUSTOMER EXPECTATIONS. 2] His take?

Customer Experience 67

Customer Experience Voice of Customer Innovation Course 67

Customer Alignment

DECEMBER 18, 2017

As I was considering ‘what to expect in 2018’, I took a step back and contemplated 2017. However, along the way many companies have ‘processed out’ any empathy or recognition of how the experience feels for a customer. Ease and efficiency won’t make customers stick around; emotion will and they will pay for a good one.

Omni-Channel 45

Omni-Channel Customer Journeys Chief Customer Officer NPS 45

Second to None

MARCH 19, 2018

Specifically, you can learn about 4 ways that IoT can improve you Customer Experience, written by Alison DeNisco Rayome for TechRepublic. Businesses can capitalize on data collected by IoT devices to deliver personalized experiences to customers in the physical world, according to the report.

Voice of Customer 59

Voice of Customer Report Brands Customer Journeys 59

Thematic

OCTOBER 8, 2018

Thematic has been working with a global telecommunications provider who has been measuring NPS using an established Voice-of-Customer platform for many years. But for 2018, the company set itself an ambitious goal: to significantly improve their transactional NPS. Understand customer priorities and find insights.

Net Promoter Score 59

Net Promoter Score Telecommunications NPS Measurement 59

Second to None

APRIL 24, 2018

If you feel like 2018 is your time to get into mobile marketing for your business , there are a few common mistakes and faux pas you can easily avoid right from the start. Smart devices and mobile technology create unique opportunities for small businesses to reach potential customers. The question is: How do you get started?

Marketing 59

Marketing Advertising Social Media Voice of Customer 59

Second to None

APRIL 12, 2019

In a recent article , Abhi Yadav, CEO and Co-Founder of customer analytics platform company, Zylotech, shared his hot tip on acquiring and retaining customers: relevancy. Yadav highlights data from a 2018 Accenture study that found that more people are making purchases based upon a brand’s relevancy. [1] 1] [link]. [2]

Omni-Channel 69

Omni-Channel Multi-Channel B2C Customer Centricity 69

Second to None

MARCH 14, 2018

You can access the piece by clicking here , or by reading below: This piece was originally published by Chief Marketer on March 8, 2018: “To combat advertising fatigue, more companies are turning to experiential marketing—creating powerful memories for participants while connecting with the people who genuinely want to interact.

Strategy 54

Strategy ROI Social Media Return on Investment 54

Second to None

FEBRUARY 19, 2019

Mystery shopper programs and customer surveys are effective ways to gain valuable insights about your customers and their overall brand experience. In the midst of the technological transformation of the grocery industry, there is no better time to actively strive to better understand your audience. 1,2,4] (2018).

Industry 48

Industry Brands Rewards Programs Loyalty 48

Customer Bliss

JUNE 22, 2018

The ‘Make Mom Proud’ Standard for How to Treat Your Customers ,” I stopped at Nasdaq in Times Square for a #NasdaqSpeedReads interview with Lyanne Alfaro. ” Posted by Nasdaq on Wednesday, May 9, 2018. Lyanne Alfaro: Jeanne, you have vast experience in customer experience, which is what this book is about-.

Customer Journeys 120

Customer Journeys Chief Customer Officer Survey Voice of Customer 120

SurveySensum

JULY 14, 2020

Mike is the Founder and Managing Partner at Storyminers and helps mid-market companies to achieve higher operating results and profitable exits using Storyminers’ unique combination of Story, Strategy, Experience Design, and Technology. LinkedIn : [link]. Website : [link].

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132

Second to None

FEBRUARY 19, 2019

Mystery shopper programs and customer surveys are effective ways to gain valuable insights about your customers and their overall brand experience. In the midst of the technological transformation of the grocery industry, there is no better time to actively strive to better understand your audience. 3] [link]. [5] 5] [link]. [6]

Industry 73

Industry Brands Rewards Programs Loyalty 73

Second to None

FEBRUARY 16, 2018

on February 7, 2018: “When the heads of Berkshire Hathaway, Amazon and JP Morgan Chase announced that they would start a new non-profit initiative to find a better healthcare solution for their employees, stocks across major healthcare and insurance companies fell dramatically.

Healthcare 54

Healthcare Leadership Innovation Voice of Customer 54

Second to None

MARCH 12, 2018

You can access the piece by clicking here , or by reading below : This piece was originally published by Type A Communications on March 8, 2018: “Just because two customers are close in age, live in big cities and earn similar incomes doesn’t mean they spend the same way. My Connection.

Brands 54

Brands Voice of Customer Connections Customers 54

Win the Customer

JANUARY 20, 2020

2018 saw the eCommerce industry grow by over 25 percent with 2019 showing no signs of a slowdown for the industry. Boomtrain is an example of a technology which businesses use to look at many customer touchpoints so that businesses know how customers are interacting online.

Ecommerce 52

Ecommerce Chatbots How To Feedback 52

COPC

SEPTEMBER 9, 2019

“… the technology revolution (e.g., Ding Yi (Allen), Director of Customer Service. recently sat down with Ding Yi (Allen), Director of Customer Service, who oversees the development of artificial intelligence (AI) in customer service at Ant Financial. By the middle of 2018, the average daily volume of self-service was 4.84

Financial 40

Financial Self Service Customer Satisfaction Innovation 40

COPC

SEPTEMBER 3, 2019

“… the technology revolution (e.g., Ding Yi (Allen), Director of Customer Service. recently sat down with Ding Yi (Allen), Director of Customer Service, who oversees the development of artificial intelligence (AI) in customer service at Ant Financial. re-establishment of industry standards.”. We recognize that COPC Inc.

Financial 40

Financial Self Service Customer Satisfaction System 40

Team HGS

FEBRUARY 13, 2018

We started by gathering new “findings within the findings,” by polling attendees with a basic CX assessment: “Have you had a frustrating customer experience in 2018?” Of course they bring the technology and people. These bots are fundamentally just artificial intelligence, trainable pieces of technology that can do interaction.

Net Promoter Score 40

Net Promoter Score Customer Service Chatbots Contact Center 40

Second to None

FEBRUARY 21, 2018

You can access the piece by clicking here , or by reading below : This piece was originally published by CMO.com on February 14, 2018: “HP is in the midst of a companywide digital transformation, according to Alex Craddock, the company’s global head of marketing for personal systems. “In

Omni-Channel 54

Omni-Channel Brands Retail Consumers 54

ERDM

JANUARY 22, 2019

Through voice of customer (VoC) research, a six-step circle of value was identified (Figure 1): Figure 1: The six-step circle of value. Trust is the foundation; it opens the customer to reciprocity as a fair exchange of value. Customers expect recommendations and content to truly reflect their preferences.

Customer Experience 53

Customer Experience Video Sales ROI 53

ERDM

JANUARY 22, 2019

Through voice of customer (VoC) research, a six-step circle of value was identified (Figure 1): Figure 1: The six-step circle of value. Trust is the foundation; it opens the customer to reciprocity as a fair exchange of value. Customers expect recommendations and content to truly reflect their preferences.

Customer Experience 49

Customer Experience Video Sales ROI 49

Qualtrics

FEBRUARY 20, 2019

After that, I ran several parts of the research organization, including the financial services, CRM, eBusiness, and customer experience groups. I expanded the CX focus beyond user experience to enterprise-wide topics, such as voice of customer programs. We wanted to make sure CX was driven by practitioners, not technology”.

Groups 30

Groups B2B CRM Culture 30