Remove rich-customer-data
article thumbnail

Unstructured Data is the Key to Improving the Customer Experience: Here’s Why

InMoment XI

Any successful business knows that understanding their customers is key to success. The best way to do that is by being able to understand the vast amounts of unstructured data that come with customer interactions. What is Unstructured Data? What Are the Characteristics of Unstructured Data?

Data 260
article thumbnail

Spotlight, by InMoment: Supercharging CX with AI

InMoment XI

Data is gold. Data is truth… but Data is useless if you can’t rely on it. Understanding customer and employee sentiment is more than just a competitive edge—it’s essential, with companies in every industry and sector focusing resources on comprehending it. So for starters… What is Spotlight ?

Analysis 260
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Four Tips for Using Customer Data to Improve the E-Commerce Experience

InMoment XI

So what can these brands do to get ahead of customer expectations? The key is to dive into your customer data. Tip #1: Rethink the Digital Customer Journey. Now that the “new normal” is underway, e-commerce brands should rethink the digital customer journey. Tip #2: Invest in Customer Care.

Tips 493
article thumbnail

Review Management: An Essential Component of Modern Marketing

InMoment XI

Not only does review management help safeguard and enhance a company’s brand reputation; but it can also improve search engine visibility and cultivate brand trust among existing and potential customers. of customers read reviews when looking for products and services online. What is Review Management?

article thumbnail

The Difference Between Customer Experience and Customer Feedback

While surveys have formed the backbone of CX efforts for decades, they only account for a small percentage of all customer feedback data available to businesses today. In the age of the omnichannel customer, businesses that over-rely on surveys to fuel modern CX programs are getting left behind.

article thumbnail

[Experience Action Podcast] CX Pulse Check

Experience Investigators by 360Connext

What’s going on right now in Customer Experience (CX)? This CX Pulse Check is your ticket to understanding the customer experience economy today, so you can plan for future success! We’ve brought in a special guest to add richness to this conversation: Experience Investigators’ Director of Business Development, Paige.

Loyalty 271
article thumbnail

Predictive Analytics Examples that Demonstrate Its Impact on Customer Experience

InMoment XI

Organizations should take a closer look at predictive analytics examples to discover the myriad of ways that data and artificial intelligence (AI) can power more personalized customer experiences and enhance brand loyalty and customer retention. Improve customer lifetime value. Reduce customer churn.

Analytics 260
article thumbnail

6 Killer Applications for Artificial Intelligence in the Customer Engagement Contact Center

If Artificial Intelligence for businesses is a red-hot topic in C-suites, AI for customer engagement and contact center customer service is white hot. This white paper covers specific areas in this domain that offer potential for transformational ROI, and a fast, zero-risk way to innovate with AI.