OpinionLab

MARCH 12, 2015

When people hear the phrase “Voice of Customer” (VOC) they instantly think of surveys and comment cards deployed on their website. The problem is: if you think VOC as merely a provider of customer opinions, you are missing the real value of the technology. Originally published in the Stratigent WebSight Newsletter.

Voice of Customer 68

Voice of Customer Multi-Channel Feedback Hotels 68

Chattermill

AUGUST 6, 2019

How To Drive Action With Your Voice of Customer Program. Voice of the Customer. We believe the fuel that powers the world's most exceptional products is customer experience. To drive progress and build a better experience for your customers, they need a seat at the table. Voice of Customer.

Voice of Customer 40

Voice of Customer How To NPS Effort Score 40

Chattermill

AUGUST 6, 2019

How To Drive Action With Your Voice of Customer Program. Voice of the Customer. We believe the fuel that powers the world's most exceptional products is customer experience. To drive progress and build a better experience for your customers, they need a seat at the table. Voice of Customer.

Voice of Customer 40

Voice of Customer How To NPS Effort Score 40

ClearAction

FEBRUARY 27, 2017

Why Only 15% of Voice of Customer Programs are “Very Successful” Lynn Hunsaker. Only 15% of voice of customer (VoC) programs are considered “very successful”* by their managers, according to the Temkin Group’s State of Voice of Customer Programs 2016 report. What’s broken?

Voice of Customer 48

Voice of Customer Effort Score Metrics ROI 48

BlueOcean

NOVEMBER 13, 2023

With these questions in mind, we present a quick round-up of some trending outsourcing and customer service-related articles, podcasts, and webinars from across the industry. Here’s how customer service teams are actually using AI If you’re getting sick of the AI conversation—it’s all anyone talks about these days—we don’t blame you.

Customer Care 177

Customer Care Trends Multi-Channel Contact Center 177

ClearAction

AUGUST 16, 2016

Strategic Customer Experience Action on Voice of Customer Lynn Hunsaker. Strategic customer experience results require a strategic approach in the way we collect data and in the way we take action on it. There’s really no way to separate customers, as our ultimate funders, from any other business strategy.

Voice of Customer 48

Voice of Customer Customer Experience Sports Customer Experience Management 48

PeopleMetrics

MARCH 30, 2017

Poor program design: Many Voice of Customer (VoC) programs are not designed well. So, these CX operators need to have the results of the customer feedback delivered to them in a way they can understand and in a manner that they can take action on the feedback … NOW!

Voice of Customer 48

Voice of Customer CEM Effort Score Fashion 48

Stella Connect

MAY 11, 2017

Your voice-of-customer (VoC) data collection program is an engine. The most efficient VoC programs grow revenue by way of service improvements and innovations that strengthen customer loyalty. The post The #1 Reason Most Voice-of-Customer (VoC) Data Are Wasted appeared first on StellaService. Death by committee.

Voice of Customer 40

Voice of Customer Data Contact Center Return on Investment 40

Lumoa

SEPTEMBER 8, 2021

The best type of voice of customer (VOC) feedback is unfiltered, real-time, represented across the customer journey, and measured across all data points and channels. Recommended Reading: Business Value and ROI of Customer Experience: The Step-by-Step Guide 5. Let tools help you prove the value of your CX investment.

Customer Experience Management 208

Customer Experience Management CEM Customer Experience Management 208

Beyond Philosophy

JUNE 16, 2022

When I experienced that same situation, I realized the company and I were at opposite ends of the scale when it came to improving our Customer Experience, so maybe this wasn’t the company for me. Ignoring the Voice of Customer is a sign of an unhealthy corporate culture. Figure Out the Why Before You Try the What.

Voice of Customer 78

Voice of Customer Customer Centricity Culture Consulting 78

Lumoa

AUGUST 8, 2023

So, if you’re ready to transform your customer feedback into a driving force for positive change, dive into this article and learn how to make the most of your customer surveys! Customers are an integral part of any business’s success. Obviously, businesses wouldn’t exist without them!

Analysis 208

Analysis Survey Feedback How To 208

SmartKarrot

AUGUST 19, 2022

Customer feedback is valuable for improving the quality of your product or service and differentiating yourself from competitors. But how do you get useful information from customer feedback? You might also like: What Is Voice of Customer (VoC) and Why Is It Important? Use Surveys. Learn importance of VoC.

Voice of Customer 10

Voice of Customer Feedback Social Media Survey 10

ClearAction

NOVEMBER 16, 2023

Voice of Customer Maturity: Ultimate Guide Lynn Hunsaker Voice of customer maturity is not about scores, real-time feedback, response rates, listening posts, benchmarks, or comparisons of B2B versus B2C trends. Voice of Customer Maturity Today 2. So, what does it mean? Outline: 1.

Voice of Customer 62

Voice of Customer B2B Leadership Effort Score 62

Storyminers

MAY 21, 2020

He recently caught up with CMO to discuss the ongoing challenges many marketing leaders and their brands are facing when coping with the rapid organisational change presented by digital disruption and next-generation customer engagement.

Culture 147

Culture Voice of Customer Fashion Strategy 147

CX Journey

NOVEMBER 18, 2014

I recently attended a conference where, after some of the presentations, attendees were asked to rate the speakers. How on earth does this tell the organizer how or why this particular speaker or presentation missed the mark? survey design surveys voice of customer voice of employee' Hugh Howey, Shift.

Survey 160

Survey Voice of Customer Conference Customer Voice 160

Lumoa

JANUARY 19, 2023

Customer Experience Manager / Director This leadership role is responsible for overseeing the CX team, setting up the key processes and goals, establishing relationships with the rest of the organization, reporting to executives and board. When the speaker can elicit emotion from their audience, they can present the report more effectively.

Customer Experience 236

Customer Experience Net Promoter Score How To Customer Journeys 236

SurveySensum

MARCH 19, 2024

So, use these effective survey questions in your next survey to gather actionable feedback and boost your customer experience. Listen to the voice of customers and identify areas of improvement with SurveySensum’s well-crafted customer surveys that come with industry-specific survey templates.

Survey 52

Survey Net Promoter Score Effort Score Feedback 52

Thematic

JANUARY 17, 2023

No one wants to present a negative report. It’s much easier to focus on positive metrics, and present data that, at least on the surface, makes it look like ‘we’ are performing well. All data in customer experience is a gift, as this is what customers are really thinking and experiencing.

Metrics 62

Metrics Omni-Channel Analytics NPS 62

Totango

FEBRUARY 5, 2021

Keep the priorities of the people to whom you are speaking in mind when presenting your business case for customer success and choosing what types of data to share during your presentation. Another option is to organize your presentation by topic category. How you present that data also matters.

Customer Success 72

Customer Success How To Net Promoter Score Financial 72

Second to None

SEPTEMBER 25, 2018

Small moments like missed delivery or appointment windows, clunky customer support pillars or damaged goods are now impacting customers beyond those effected by the original negative interaction. Second To None empowers customer-centric brands to deliver consistent, intentional and authentic consumer experiences.

Consumers 109

Consumers Brands Social Media Voice of Customer 109

SurveySparrow

JULY 19, 2022

A Voice Of the Customer program helps you consistently deliver a better customer experience. As we enter a new era of customer experience, listening to the voice of customers is essential to competing on customer experience. How to launch a voice of the customer program (VOC) program.

Net Promoter Score 52

Net Promoter Score How To Voice of Customer Survey 52

Lumoa

JANUARY 9, 2018

For larger organizations, the top customer experience challenge will be figuring out how to strategically invest for the present while staying nimble for the future. Also, companies really need to transform their structures to reflect customer centricity. Let’s think in customer touchpoints instead.

Customer Experience 354

Customer Experience Competitive Advantage Omni-Channel Culture 354

Customer Bliss

NOVEMBER 23, 2018

With the advent of self-checkout lines, mobile phones, and apps — and let’s face it, sometimes less than stellar customer service, many customers will opt out of human interaction and handle the checkout themselves; this is something Eric and his team had to solve for. Create Brand Ambassadors. CX Click To Tweet.

Employee Experience 143

Employee Experience Loyalty Programs Chief Customer Officer Loyalty 143

Storyminers

JULY 29, 2018

That’s the view of managing principal of Storyminers and experience design expert, Mike Wittenstein, who caught up with CMO to discuss the ongoing challenges many marketing leaders and their brands are facing when coping with the rapid organisational change presented by digital disruption and next-generation customer engagement.

Culture 113

Culture Voice of Customer Fashion Customer Experience Design 113

CSM Magazine

MAY 16, 2023

The Voice of Customer (VoC) is an invaluable asset for businesses, providing crucial insights into the needs, preferences, and feedback of customers and prospects. By actively listening to the Voice of Customer, businesses can gain a deeper understanding of their target audience, their pain points, and their expectations.

B2B 52

B2B Financial Customer Centricity B2C 52

CX Centric

APRIL 4, 2023

The first reason is often that organizations don't understand the concepts of customer experience, some are doing the basics, but implementing it poorly. The CCM framework also has a dimension on leadership and investing in customer experience as one of the sub-dimensions of the framework.

Customer Centricity 52

Customer Centricity Leadership Report Policies 52

Lumoa

JUNE 2, 2022

If you check in at different stages, you can create a voice of customer map that tells you how users feel at every touchpoint and use these as queues to figure out what areas need work.” In one project, we presented the analysis from customer feedback in a group meeting called international meeting day.

Feedback 208

Feedback How To Ecommerce Touchpoint 208

CX Accelerator

OCTOBER 9, 2018

We provided these to all customer-facing employees and “ordained” them as customer advocates. As employees enter the feedback, it’s reviewed by our CX team and curated into a presentable format. Once tapped, the power of unstructured data is sure to breath new life into your Customer Experience initiatives.

Customer Journeys 160

Customer Journeys Social Media Survey Exercises 160

SuiteCX

FEBRUARY 18, 2021

Not only that, but we were then able to pull all of the data down into a CSV file and then upload into SuiteCX to build a living, breathing journey map with in-depth voice of customer and cohort data built into each interaction point.

Customer Journeys 147

Customer Journeys Conference Banking Fashion 147

Storyminers

JULY 29, 2018

He recently caught up with CMO to discuss the ongoing challenges many marketing leaders and their brands are facing when coping with the rapid organisational change presented by digital disruption and next-generation customer engagement.

Culture 100

Culture Voice of Customer Fashion Strategy 100

CX Journey

AUGUST 29, 2014

The famed Capitol Peak Knife Edge Today I''m pleased to present a guest post from Sarah Simon. The field vendors servicing this company’s clients have access to Voice of Customer data and insights through a login to my company’s portal. customer experience partner experience voice of customer voice of partner'

Net Promoter Score 160

Net Promoter Score Voice of Customer Customer Journeys Feedback 160

Totango

MARCH 10, 2020

The customer-centered economy created by the rise in SaaS and subscription services places the customer firmly in control of their partnership, so when they speak we must listen. Direct Voice of Customer information usually arrives in two forms; in response to feedback requests and through escalations.

Tips 93

Tips Customer Experience Effort Score Loyalty 93

CX Centric

NOVEMBER 17, 2020

Moore is also passionate about evangelising Customer Success hence making her a befitting speaker for such a discussion. Moore started off her presentation with the evolution of CX and CS, were she mentioned that CX was firstly adopted before CS and that CX was mainly used in the B2B companies and retail spaces.

Customer Success 52

Customer Success Customer Experience B2B Customer Centricity 52

Thematic

DECEMBER 9, 2019

Why a traditional Voice of Customer program won’t help with digital transformation. But my company already has a Voice of Customer program! Yes, most companies, even those who haven’t yet started their digital transformation, are already collecting customer feedback as part of their Voice of Customer program.

Feedback 126

Feedback Travel Voice of Customer Hospitality 126

Thematic

JUNE 13, 2023

More businesses aim to capture Voice of Customer (VoC) data each year. But only 14% of marketers feel customer experience is their strongest company trait. You already know you need an amazing customer experience (CX) to keep retention high. Or they might discover that they need to improve their customer service.

Voice of Customer 62

Voice of Customer Tools Customer Experience Net Promoter Score 62

Customer Guru

MARCH 27, 2018

Use a metric such as Net Promoter® scale as a measure of customer experience because it is simple, standardised, and actionable. Don’t measure CEx just as a benchmarking exercise that yields a handful of action points to present in the board meeting. Again, consistency is the key here.

Customer Experience 114

Customer Experience Exercises Measurement Tips 114

Forrester

JANUARY 23, 2015

Last week, many of our customer experience analysts - including me and my colleague Sam Stern - were glued to their computer screens, watching a presentation by a big bank. They had introduced a tool to capture and manage ideas from their employees on how to improve the customer experience. voice of employee.

Customer Experience 40

Customer Experience Voice of Customer Customer Voice Banking 40