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Innovators break the mould, at the 2020 Loyalty Magazine Awards

Currency Alliance

For most of the last decade, loyalty marketing seemed to be on autopilot for many brands – but the tide is turning. Many of the entrants to this years’ Loyalty Magazine Awards were as adept with data and technology as marketers in many other disciplines. Brilliantly, Voxi has spun this very feature into a loyalty driver.

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Loyalty Magazine Awards 2018: Tales of the (Mostly) Expected?

Currency Alliance

That’s been my feeling as I mull over this year’s Loyalty Magazine Awards, where Currency Alliance was proud to be Prime Sponsor. So in the context of the gongs now having been handed down, here’s a look out over loyalty marketing landscape: what makes a winning program now, and what new surprises might be in store for 2019.

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Where Has All The Loyalty Gone?

Michelli Experience

“Where Has All The Loyalty Gone? Customer loyalty is at a premium and to the surprise of many that premium is not just for Millennials. Shelagh Daly Miller, VP, Group Publisher for AARP Media Sales recently wrote a provocatively alarming article for Ad Age titled Is Brand Loyalty Dead? The Erosion of Loyalty.

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Reshaping The Future Of Digital Customer Service: 22 Influential Leaders to Watch in 2022

TechSee

Due to his level of expertise, Jim has been featured in numerous publications, including CIO Review, Contact Center Pipeline, Connections Magazine, and was also listed as one of the ‘Top 20 Influential People to Follow’ on Twitter. Magazine, Forbes, U.S. Follow on LinkedIn. Brad Cleveland, Author, Speaker & Consultant.

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National Customer Service Week Blog: Twenty Five Ways to Show Your Loyalty to Your Customers

Wired and Dangerous

Nurturing the bounty of customer loyalty requires more than proper cultivation and seeding. Courting the customer does not end with the sale or transaction. Below are twenty-five ways to show your loyalty to your customers. Send customers a subscription to a magazine they value. Use this list to jump start your own list.

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Customer Satisfaction Versus Customer Loyalty

Comm100

But, the sale is just the beginning of the journey with your new customer. Building loyalty in your customers should be your ultimate goal every time you make a sale or connect with a potential buyer. Because once a satisfied customer becomes a loyal customer, he/she will make sales for you. Sound confusing?

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Customer Service Practices for Building Customer Loyalty

CSM Magazine

After all, they’ll become the backbone of your business and ensure you have repeat sales. It makes sense then that promoting customer loyalty should be on every business’s to-do list. Keep reading for helpful tips on improving your customer service that will create loyalty.

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