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Create Your CX Charter with These 6 Questions

Experience Investigators by 360Connext

How Can We Prioritize CX efforts? Ultimately, your CX team is there to help with overall governance and prioritization for your CX efforts. These might include simple objectives like “reduce customer wait times by 25%” or they might include broader goals like “reduce customer effort throughout the customer onboarding process.”

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Innovators break the mould, at the 2020 Loyalty Magazine Awards

Currency Alliance

Many of the entrants to this years’ Loyalty Magazine Awards were as adept with data and technology as marketers in many other disciplines. As more holistic marketing initiatives, loyalty mechanics were harnessed to drive and measure engagement across channels, and across many more customer touchpoints. Hybrid points programs.

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Driving Digital Engagement: The Impact of CX Software on Customer Interactions

CSM Magazine

This real-time surveillance allows companies to swiftly spot issues and take measures before they become significant challenges. Measuring Progress through Metrics Ultimately, no digital strategy is complete or effective without some kind of measurement tools in place.

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{Guest Post} How Employee Engagement Impacts Your Company’s Performance and Results

Michelli Experience

In a Forbes article, contributor Kevin Kruse writes that engaged employees contribute “discretionary efforts.”. They’re willing to contribute efforts beyond the bare minimum requirements their roles demand from them. How Can We Measure the Impact of Employee Engagement? Set Clear, Measurable Goals. Gallup ).

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Q&A From My CXPA Webinar: From Journey Mapping To Journey Management

Kerry Bodine

And for more on this subject, I suggest checking out these two additional posts: Quant Data, Qual Data: Use Just One To Derail Your CX Efforts. Here are a couple of oldie-but-goodie articles I wrote for UX Magazine on the relationship between UX and CX: From User Experience To Customer Experience. Can we have nested journeys?

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Customer Satisfaction Metrics and Tools to Improve Your Service

CSM Magazine

Customer satisfaction is one of the most important variables for any organization, and measuring it is essential for understanding how your consumers perceive your products, services, and brand. The good news is that there are various metrics and technologies available to help you measure and enhance customer satisfaction.

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How to Turn Reactive Customer Experience into Proactive CX

Experience Investigators by 360Connext

Customer experience is unintentionally demoted to reactive measures, and before long there’s very little proactive about it. Reactive CX: Metrics are Measured for Measurement’s Sake. ” or “Looks like our Net Promoter Score took a tumble.” Watching numbers can be addictive.