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The Art of Selling CX

Horizon CX

let’s explore a couple of real-world examples that illustrate the crucial link between CX and strategic goals: Amazon: Customer-Centric Innovation for Market Leadership Alignment with Strategic Goals: Amazon’s relentless focus on customer experience is tightly aligned with its strategic goals.

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18 inspiring brand collaborations: Real-life success stories

BirdEye

The end goal is to widen their respective customer bases by increasing awareness. Expanded reach: Collaborative efforts like influencer partnerships allow brands to tap into each other’s customer base or target audience. Goals might be to expand your audience, increase brand awareness, or drive sales.

Brands 52
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Innovators break the mould, at the 2020 Loyalty Magazine Awards

Currency Alliance

While travel and retail brands have made a lot of progress in the last 24 months, the bulk of innovation has come from other consumer sectors – including media businesses, entertainment, and telecoms providers, which in recent years appeared to regard loyalty as a lost cause. improvement in sales. A disloyal generation?

Loyalty 52
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Guest Blog: How Does AI Marketing Help Drive Customer Engagement?

ShepHyken

Artificial intelligence marketing (AIM) is an innovative way for marketers to bridge the gap between data science and execution. These solutions are constantly combing the internet for relevant conversations and events, meaning, when appropriate, brands can jump in, join and engage with their customer base in a very organic fashion.

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Why simplicity is crucial for SaaS businesses (and how to keep things simple)

Gainsight

Simplicity should impact: How you innovate: As your company and customer base matures, it can be appealing to plot every little feature request onto your product roadmap (especially the ones coming from your largest, highest-paying customers).

How To 52
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Jewelry store marketing guide: 18 tactics to try

BirdEye

In this blog, we’ll explore 18 proven jewelry store marketing strategies to capture attention, strengthen your brand, and drive sales. Jewelry store marketing refers to jewelry retailers’ strategies and tactics to promote their business and products, attract customers, and drive sales. And the cherry on top?

Marketing 109
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Talk your way to the top with effective business communication

BirdEye

Efficient external business communication boosts an organization by enhancing brand reputation, expanding the customer base, and increasing investor confidence. Knowledge management bottlenecks: Valuable knowledge can get trapped within teams or individuals, hindering innovation and decision-making.